What kind of low-cost advertising can achieve good results?

Because of the large number of mobile phone users, short messages are convenient to send and have low interest, which has the advantage of compulsory reading. Therefore, as a way of advertising, it has great potential and prospects. British wireless marketing company Enpocket investigated 200 marketing activities and sent information to 5200 consumers. According to the content of the speech, 23% of mobile phone users will keep the mobile phone advertising messages they received and read them later, and 20% will show them to their friends. On average, 8% mobile phone users will reply to mobile phone advertising information, 6% mobile phone users will visit related websites, and 4% users will buy products that publish information through SMS. It can be seen that mobile advertising still has great market prospects. The biggest feature of SMS advertising, enterprise SMS advertising, SMS marketing, SMS marketing and mobile marketing is mass sending, which can send some holiday greetings and promotional information to all target customers' mobile phones at one time. This way not only saves costs, but also plays a role in publicity and maintains the relationship between enterprises and customers. Compared with radical marketing methods, with the popularity of mobile phones, mobile phone advertising has become a very practical marketing method. The mobile phone advertisement here refers to the enterprise short message advertisement. A brand-new concept of short message. Mobile advertising has the following advantages: 1 SMS has high ratings. Only after checking the short message will the mobile phone user check it after receiving it. SMS will be eliminated, so the detection rate can reach over 95%, even 100%, which other media can't achieve. Compared with non-mobile phone users, mobile phone users have a certain income. Short messages can be published quickly and only at a fixed time, and conservative media need to be produced, typeset and edited. Limited by time and space. Mobile phone short messages can be released at any time, with high speed. Mobile phone users can receive short comments or urgent publicity activities from all over the country, and mobile phone short message advertisements are very suitable. 4. Information has a high low interest rate. Television, newspapers and outdoor media. The cost of short messages is low, and the audience of short messages is several times that of traditional media at the same advertising cost. The novel short message form is a new media based on modern mobile communication. Because the mobile phone is a personal communication tool that users carry with them, users can easily receive information at any place, including during business trips, which is more acceptable to users. SMS is different from other radical media. It has better advertising effect.