How to give gifts to customers?

1, while expressing gratitude, don't give people discomfort and pressure.

2. Say in a casual tone, "I happened to meet you and brought you one." Or send a bottle of red wine to a male customer. You can say, "A friend of mine brought me two bottles abroad, so I brought you one. How about letting you, a master of red wine, taste this wine?" Or send a suit to the other child. You can say, "I just bought clothes for my baby and brought a suit for your baby. I wonder if he or she likes it."

The more "casual" the gift, the less the psychological pressure of the recipient, the more formal the gift, and the greater the psychological pressure of the recipient. But this does not include regular gifts for holidays, because giving gifts at this time can be understood as a courtesy, and you can write a very decent and warm small card to express your blessings and thanks to each other. Of course, you must never mention the content of the gift.

Choose the right time to give gifts to customers.

How to send it, this also requires skill. As a master of public relations, or an excellent salesman, one of the necessary qualities is to be able to give gifts. How to send? Ms. Xu, who once worked in a large public relations company for many years and now started her own business, told reporters that the key is to seize the opportunity of giving gifts. For example, it is impossible to give gifts only during the Chinese New Year holidays, not at all at ordinary times, because there are many people giving gifts during the Chinese New Year holidays, and what you give is likely to be lost in piles of gifts, and the other party will not notice you at all, so it is impossible to have a special impression on you, and the role of giving gifts will be greatly reduced. Therefore, we should send them during the Chinese New Year and the holidays, and we should also send them at ordinary times. As for the specific practice, Ms. Xu said that if she is familiar with customers, she can ask each other out, have dinner and tea together, and then give gifts to each other in the process. If the other party is busy, it can be sent directly to the office, but the gift must not be exposed. Besides, only take out gifts when you are with him. If there is someone else around him, the gift must not be given. In order to reduce the embarrassment of the other party, you can also use the courier company to send the gift to the office or the other party's home, but you must remember that under the rough packaging of the courier company, you must make a beautiful package for the gift and write a card. If gifts are seen by others in the office, it will inevitably lead to gossip from customers. In order to avoid this doubt, customers are likely to reject you. Of course, some holiday gifts are not included, such as moon cakes in the Mid-Autumn Festival, zongzi in the Dragon Boat Festival and fruit baskets in the Spring Festival. These gifts can be shared by customers and colleagues, thus enhancing your popularity in the other office.