My department wants to hold an event and needs sponsorship. How do I write a planning letter?

1. Customer name: xxxxxxxx 2. Undertaken by: XX University XX College Student Union 3. Time: 200X, X month . Activity goal: On the one hand, we would like to thank the majority of PHS users in the school and strengthen contact; on the other hand, we will expand our influence and attract more students to become PHS users. 6. Overview of the activity content: Your company will carry out PHS promotion activities in our college. The hospital hopes to cooperate with your company to carry out this promotional activity. On the one hand, it can expand its influence among students and publicize it well; on the other hand, it can explain the nature and goals through introduction, so that students can easily understand the company's business and preferential projects and join it. , become a PHS customer, we will also set up personnel to help your company promote your new business (the company needs to send 1 to 3 salesmen to supervise). In addition, we will also invite percussion bands and cultural and art department personnel to come and perform. 7. Promotional activities The specific content: (1) Pre-promotion publicity: 1. Media publicity: (1) From X, month X------X, month The specific image of the company and the specific activities carried out are directly introduced into the hearts of the students. (2) From X to X, the school radio station will broadcast publicity to increase publicity. 2. Outdoor publicity : (1) Place three banners on campus to help your company advertise slogans (the banners are provided by your company) (2) Place them in prominent locations on campus to strongly promote your company’s name, logo and slogans for activities. (3) ) On the day of the event, assign twelve to fifteen student members to help your company distribute flyers, etc. (2) Contents of the promotion day: (1) Promotion time: X or X of month (2) Provide corresponding promotion venues and audio equipment (3) Arrangements for promotional activities provided by our hospital: The main promotion time is from 9:00 to 11:00 that day. During these two hours, our hospital will provide live performances by the hospital band, hostesses, members of the literary and art department, etc. (the performance will be based on songs There will also be corresponding dance assistants) to expand the influence of publicity, and provide a host to host the event (including opening remarks, company introduction and product introduction, as well as PHS's business preferential policies and the arrangement of cultural programs ). At the same time, our hospital recommends holding on-site lottery activities during this period (the specific plan can be discussed again, which is mainly decided by your company, including gifts, etc.). (4) On-site comparison from 11:00 to 17:30 Small publicity, and send people (2~3 people) to assist your company's salesmen. 8. Public goals: 1 students (there are more than 10,000 college students in the school headquarters, 3,500 students in XX College, and 2,500 in the XX campus today) Multiple people). 2 School staff and school leaders 9. Activity effect analysis: Expand publicity through TV stations, radio stations, posters, banners, etc., so that the public can increase their goodwill and trust in your company. Increase promotional activities through live performances atmosphere, which will help increase the amount of promotions, expand the influence of publicity, and allow the public to have a better understanding of your company and your company's products. This greatly increases your company's competitiveness in schools and establishes a good reputation. Corporate image. At the same time, when the PHS market is about to develop further (in 200X, China Netcom and China Mobile signed an agreement, and PHS will realize the mutual sending of text messages nationwide from now on. Most people believe that this will stimulate the PHS market. At the same time, PHS manufacturers have launched various high-end products, such as the emergence of color-screen PHS mobile phones, which will largely satisfy our college students' pursuit of fashion and brands. At the same time, PHS has a lot of room for choice in terms of price. , which can also satisfy consumers who need mid-to-low-end products), publicity will be more conducive to gaining the initiative and enhancing the competitiveness of products in the same industry. 10. The budget for the entire event is: 1,700 yuan 1. Venue Fee 200 yuan 2. School TV station fee 200 yuan 3. School advertisement

Broadcast promotion fee 100 yuan 4. School band fee 300 yuan 5. Artistic performers and hostesses fee 500 yuan 6. Student union auxiliary personnel fee 200 yuan 7. Audio equipment and electricity fee 200 yuan Note: School TV broadcast time: Afternoon: 5 : 00---6:30 Evening: 9:00---11:20 School radio broadcast all day on weekends Playing time: 2 times in the afternoon: 4:30-----5:30 2 times in the evening: 9: 00-----10:00 Reference from: 172 Campus Activity Network/Original address: /cehuashu/jiqiao/2009/1126/1798.html