How to send messages to customers during Chinese Valentine’s Day

When sending messages to customers during the Chinese Valentine's Day, you should reflect relevant elements on the product packaging according to the nature of the Chinese Valentine's Day festival. If your products/services are consumer electronics such as food, clothing, housing and transportation, you can adapt to the festival characteristics of the Chinese Valentine's Day event on Taobao, and include it in the product packaging Make a fuss about the packaging and brand love stories such as "The Cowherd and the Weaver Girl" on the packaging in the form of cartoons or classical paintings. At the same time, similar elements can also be added to the style design of the corresponding mass emails. Copywriting for messages sent to customers during the Chinese Valentine's Day:

**Dear users of clothing stores, this Chinese Valentine's Day, bring your favorite TA to go shopping together! New Chinese Valentine's Day couple costumes such as ** and ** are available at 50% off, and a couple's gift pack is given for free! Address: **, Phone: **, looking forward to your arrival! Return to T to unsubscribe?

For romantic Chinese Valentine's Day at **hotel, come to **hotel for an appointment! The couple's suite was originally priced at ** yuan, but now it's only ** yuan, with a 40% discount on food and beverage consumption, and a free couple's gift bag! Address: **, Phone: **, looking forward to your arrival! Return to T to unsubscribe

***Jewelry dear members, ***Jewelry is worth a thousand *** yuan/gram, Wanzu*** yuan/gram, the Chinese Valentine's Day event will be held from August ** to August *Every day you enter the store, you will receive a gift! Looking forward to your visit!

Key points for sending messages to customers during the Chinese Valentine's Day

1. Innovation?

From ancient times to the present, Chinese Valentine's Day has been an extremely romantic festival. , merchants can use the SMS bulk sending platform to send some affectionate text messages. Although they are disgusting, they fit the scene, so they are rarely deleted. However, if you can go beyond common sense and be a little innovative, you may have better results. ?

2. Timing?

Even on Chinese Valentine's Day, the whole day may not be the best time to send. Therefore, the choice of time is very important. Try to choose a time when the other party is likely to read or even share, so as to improve the effectiveness of mass text messaging. In addition, since it is the Chinese Valentine's Day, the product must be linked to the Chinese Valentine's Day. Don't try to sell it like a sheep's head, let alone fool your customers. Otherwise, users will only feel that your brand is hypocritical. ?

3. Elements?

Reflecting Chinese Valentine’s Day elements on products is the best way to stimulate the desire to consume on Chinese Valentine’s Day.