How does the financial industry operate private domain traffic?

When the concept of private domain traffic is on fire, the financial industry also realizes that the so-called private domain traffic operation is what it has been pursuing: "developing new customers and tapping the potential of old customers".

The key of private domain traffic operation in financial industry lies in: how to develop existing customers into loyal users? How to make loyal users split new users? How to turn potential users into real users?

Aiming at the pain points of the industry, Xin 'anbao has customized and developed an intelligent short message solution for banking financial institutions, which is not only the service entrance closest to users' needs, but also can accurately grasp potential customers and guide business handling, and stabilize customers in their own pool. Nowadays, it has become a new fashion to handle business through smart SMS, and the official account of enterprise SMS WeChat has become the standard equipment for banks and financial institutions to deploy mobile Internet.

(1) Officially certifies SMS number recognition, displays enterprise LOGO and name, and improves SMS recognition;

(2) Card SMS can extract important information at a glance, enhance brand image, configure scene service buttons, and increase enterprise traffic;

(3) SMS WeChat official account facilitates new customers to open new accounts, and also provides services such as installment payment and fund wealth management products purchase for old customers, which not only improves the user experience, but also greatly reduces the interception rate.