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How should an excellent loan officer maintain the relationship with old customers?
Introduction: In fact, many salespeople will use some concessions intentionally or unintentionally in the process of sales communication in order to satisfy customers. The following is the excellent loan officer I brought for you. How to maintain the relationship with old customers? I hope it helps you.
1. Doing one's job well requires not only mental and physical strength, but also feelings. We keep in touch with our customers. If we give our feelings, our customers will also feel it. We should let our customers know that we really care about them, not just lend them loans.
2. Make detailed records of customers and record all the information of customers, including family members, preferences, what they usually do, what they participate in, contact with those people, when they have time, special days, physical condition, time and content of each visit. Only by fully understanding the customer can we know what the customer needs.
3. Classified management and invitation to customers. The management and invitation of customers should be classified and planned. We can't call all our old customers as soon as we have new products, so sometimes we have to call the same person several times a month for invitations, which makes it easier for customers to reject us, which is not good for us.
4. Let customers have the habit of being visited by us. Everyone wants a good after-sales service, so we tell our customers that we will visit him once or twice a month. We must not let customers feel that our attitude before and after lending is different.
5. Call me back regularly. Especially when the exhibition has just been extended, you must keep up with the phone, reflect the good situation of other users to customers, and guide and encourage customers at any time.
6. On some special days, give our customers a greeting call and prepare a gift. Let customers know that we have been caring for them, thinking of them, caring and paying attention to them more than their children. Impress our customers. We should also be careful not to spend too much money to make our customers feel that we are rich. This time is the embodiment of courtesy and affection!
7. Seek help (recommendation) from customers at appropriate times in daily life. In the case that customers can do it easily, don't have too much difficulty, let customers feel that we are very close to him, and we especially trust them. They are very important in our hearts!
Whenever a customer helps us, whether in life or at work, we should express our gratitude in person and let the customer know that we are grateful.
9. To serve customers, we should do more things outside of work, so that customers will thank us, or do work after work to let customers know that we attach great importance to his affairs, and solve his problems as soon as possible, no matter how busy, so that customers will help us when we need help.
10, in front of customers, saying that other old customers trust us so much, then help us and treat us as their own children, there will always be many customers who help us when we need help. We are also very grateful to these customers.
1 1. Tell the customer that the new customers introduced by other old customers are especially grateful to the old customers after using them, and let the old customers know that promoting us is not only for us, but also for their relatives and friends. This is also a kind of goodwill.
12. Ask our customers some questions to enrich our knowledge. We can also ask our old customers how to do our work well and make them feel that they have a great relationship with the company.
13. It is not easy to talk more about yourself in front of old customers. Talking about missing your hometown, missing your parents and being a filial child will increase our customers' goodwill.
14, share your success or failure with customers. When we get good grades, we will share them with our customers. We will tell them that it is because of their help that we have achieved such results. When our performance is not good, we will also tell our customers that we will work hard next month. In this way, customers can share our joys and sorrows, and our success or failure is also the success or failure of customers.
15, tell customers how much we like this job, how much we like communicating with customers, and how meaningful our work is. Only in this way can we infect customers!
16, we must make a promise to our customers, don't spill the beans to our customers, including not being late for the visit time we agreed with our customers, and we must solve any problems of our customers as soon as possible, even our own off-duty time.
17, we must respect our supervisors, leaders and companies. This will let customers know that everyone here is an excellent person and our company is an excellent company, so that customers will have more confidence in us.
18, let customers become our salesmen. When the customer just succeeded in getting a loan, the publicity was the strongest. This is the most important step to get started, and the real sales work has just begun.
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