What is the advertising charge standard for today's headlines? Does anyone know?

Today's headlines have a variety of paid delivery methods, and good results are king.

First, pay by display.

You only need to pay when the advertisement is displayed, and the payment amount will not exceed the amount you set.

Second, pay-per-click

You only need to pay when the advertisement is clicked, and the payment amount will not exceed the amount you set.

Third, the conversion cost can be set.

You just need to set the maximum acceptable conversion cost and leave the rest to the system. The final conversion cost will not exceed the amount you set.