During Spring Festival travel rush, which brands were involved in the advertising copy of Shanghai Pudong Development Bank's credit card?

During the boom in Spring Festival travel rush, the credit card of Shanghai Pudong Development Bank published a song, "Our Story Begins with No Money", which was given to strangers working in other places, singing the care of strangers and the blessings of their families.

Of course, Shanghai Pudong Development Bank Credit Card, in order to make local foreigners feel more sincere blessings, joined 12 different brands to send blessings to local foreigners and made a group of blessing posters, as follows:

Our story begins in Tai Fang's kitchen.

Our story begins with Foton Motor.

Our story begins with Harbin beer;

Our story begins with a glass of wine;

Our story begins with the membrane method;

Our story begins with boots that can't be kicked badly;

Our story begins with natural herbal skin care;

Our story begins with cf desert island;

Our story begins with the down payment 1%;

Our story begins with Haier's light life;

Our story begins with HNA;

Our story begins with Heng 'an.

Shanghai Pudong Development Bank credit card is very thoughtful. It is not easy to understand that you are in a foreign country and that you are working in a foreign country. I always care about you.

Together with the 12 brand, we are blessed. This warm-hearted move has warmed foreigners in every city.

At the same time, it also passed on the temperature and value of its own brand to foreigners in the city, which will make people feel that the credit card of Shanghai Pudong Development Bank has temperature and human touch, and knows you so well.

Therefore, after reading the poster copy of this group of brand joint blessings, as a copy, we can feel the importance of holiday elements in the copy during the peak hours and holidays in Spring Festival travel rush.

It is also more important to accurately locate the target population, such as "outsiders", and then speak it simply and directly around the characteristics of the target population "outsiders", which is warm and powerful.

Ye Xiaoyu copywriting, author of "New Media Copywriting and Communication", WeChat official account: Ye Xiaoyu Run Run (talkto520).