The main function of SMS group sending

First, the transmission channels are smooth.

Short messages can be sent in groups through gateways and cards, with a high arrival rate.

Second, the operation is simple.

You can independently write related text content according to the requirements of the sender, which is simple to operate and convenient to modify. At the same time, unified transmission also ensures the accuracy of information. First, the information capacity is small, which is less attractive to people.

Short message platform is relatively boring because it can only edit text and lacks corresponding picture materials, and short message advertisements are rampant, so the reading rate is not necessarily too high. The sending cost of MMS is too high.

Second, it is difficult to collect terminal data.

SMS platform needs corresponding numbers to send, and how to collect these numbers and how to send them to those customers after collection has become a very important issue, so the customer coverage of SMS platform is not necessarily comprehensive.

Third, the number and time of sending are limited.

Generally, the number of messages sent by SMS platform is limited to thousands or even tens of thousands, and it can't be sent after 8: 00 pm, so its flexibility and management are not as good as that of SMS interactive platform.

Four, SMS group may release illegal information:

Criminals use the advantage of mass texting to publish illegal information, which brings harm to society, such as using mass texting to publish illegal information such as counterfeit money, fake invoices and fake information, which brings certain instability to society.