How to do a good job in SMS mass marketing?

First of all, I think you should understand what you want to achieve by using SMS to send to member customers, maintain customers, increase consumption frequency, do marketing, expand new customer resources, or send out some activity notices in groups, etc. Secondly, there are some points that need to be paid attention to in mass sending, which are also the key factors that affect the effect of mass sending of short messages, such as 1, the customer's mobile phone number and whether the customer is the target customer. These are all keys 2. Copy content, good copy content, can firmly grasp the customer's psychology at a certain point, which is attractive. 3. The sending time is best according to the customer's schedule. Generally, the customer's free time is chosen to push. 4. The sending frequency can be maintained at 1 2-3 times a week. A strange customer needs a process from unfamiliar to familiar. 5. SMS platform, which is also very important, is a regular SMS. Basically these five points are more important. Doing these five points well, SMS marketing will bring you different surprises and truly achieve low investment and high return.