How to warm up before Taobao promotion?

Online shop merchants hope to bring more traffic and sales to their stores through platform activities. What Bian Xiao wants to say is that not every store can achieve this effect by participating in activities. At this time, merchants need to see how their pre-sales preheating work is done. How to plan without doing it? The following small series will give you a brief introduction.

1. Pull back the customer by SMS.

SMS preheating is mainly aimed at old customers. Through SMS, more repeat customers can be pulled back, so that the effect of the activity can reach the best. But texting also requires skill. The first few words should not be too popular, and should be called innovation as much as possible. The content should be concise and novel in order to bring better results.

2. Increase the publicity of micro-Amoy.

Although most customers are old customers, there will still be a small number of new customers interested in your shop and products. Therefore, before the activity begins, we should increase the publicity of micro-Amoy. We can send some content that customers are interested in and some of our products, but we should pay attention to the quantity, so as to attract customers' attention and improve the flow and sales of the store.

3. Create a stylized store

To participate in Taobao activities, you must decorate the shop. Decoration is not only to cooperate with the activities, but also to carry out according to the style of the crowd and baby. However, store stylization definitely includes not only store decoration, but also copywriting and customer service, which is more convincing and a powerful propaganda method.

4. Maintain the Ask Everyone section.

Now this section is becoming more and more important, and most buyers will read it when they enter the store. Therefore, if the seller maintains this section well, it will deepen the impression of the buyer and drive the buyer's desire to buy.