What holiday is 65438+February 65438+February, and what holiday is Double Twelve?

Double twelfth is the shopping carnival.

65438+February 65438+February is the biggest online shopping feast, referred to as Double Twelve or Taobao Double Twelve, JD.COM Double Twelve and Suning.cn Double Twelve. All kinds of goods will be assembled, including women's wear, men's wear, mother and baby, home, digital home appliances, cosmetics and other categories. In addition, tens of millions of cash-filled red envelopes will be given back to consumers as year-end gifts during the event, and various preferential policies will be introduced to give back to consumers.

Extended data

In fact, the status of double 12 has always been slightly embarrassing. Double 1 1 It's only been a month. Some consumers may not even have the last purchase. The pleasure and pain of consumption have not dissipated, and they immediately plunged into a new "battle", followed by the most important festivals of the year, New Year's Day and Spring Festival.

Some people say that Shuang 12 is just a copy of Shuang 1 1, because of the successful demonstration effect of Shuang 1 1, it seems that a "Shuang×××" can be used to promote sales. If that's the case, then such a stunt can come once a month, with constant shouts. In this way, businesses and consumers will feel tired.

Of course, consumers have to cover their ears and ignore them. However, for merchants, will fatigue and overdraft resources eventually turn the whole consumer market into a morbid market? Let merchants and consumers fall into mental and consumption fatigue together.

Baidu Encyclopedia-Double Twelve Shopping Carnival

People's Daily Online-Comment: Double 12, the opportunity is still chicken ribs.