What does Watsons mean?

Watsons refers to Watsons Group (Hong Kong) Limited, established in 1828. It is a brand of Watsons Group, a subsidiary of Changjiang Hutchison Whampoa Co., Ltd., which focuses on health care and beauty.

Watsons is an international retail and food manufacturing organization under Changjiang Hutchison Whampoa Co., Ltd., with operations in 24 countries/regions. * * * operates more than 65,438+02,000 retail stores and employs 65,438+065,438+07,000 employees. The commodities involved in the group include health care products, beauty products, perfumes, cosmetics, daily necessities, food, beverages, electronic products, wine, airport retail business, etc.

Extended data:

Brand characteristics

1, winning is developing.

Through years of in-depth investigation and research on the retail market in Chinese mainland, Watsons has summed up the most suitable positioning and development strategy for brand development. For a long time, Watson's position as the largest individual retailer of health and beauty cosmetics in the mainland is stable, and it pays close attention to market changes, seizes opportunities at the right time and is ready to go.

2. A healthy lifestyle

Watson's winning model is: unique product combination (daily necessities, beauty and health products, special products)+guaranteed quality+weekly new products+surprise shopping environment. The magic weapon to win is "understanding the real needs of the market and customers".

3. Develop your own brand.

Watson's market positioning is to be a "personal care expert". At the same time, the development of its own brand also reflects Watson's professionalism and innovation in personal care products. Watsons plans to launch more private brands according to the needs of consumers to meet the growing needs of consumers.

Baidu encyclopedia-Watsons