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High EQ sales skills, chat and communication skills
As a salesperson, high EQ sales skills, chat and communication skills must have sales skills and skills. The proper use of sales skills plays a very important role in concluding the transaction. Let's share high EQ sales skills and chat.
High EQ Sales Skills Chat and communicate 1 It is inevitable to convince customers in the sales process, and first-class sales experts must also be top persuasion experts. The purpose of communication is sometimes to exchange feelings, but in the process of sales, more is to promote their own views, identify, accept and clinch a deal. The process of selling is the process of persuasion.
1, the real sale is a pleasant chat process; Talk about each other's wishes and concerns, how to realize each other's wishes and how to take away each other's concerns.
2. Real sales have no opposing positions, neither buyers nor sellers.
3. Real sales is to solve problems for each other.
Real sales don't need to convince each other.
Real sales have no pressure on each other.
6. The real selling is that we say what the other party wants to hear, and we sell what the other party wants.
7. Real sales are full of value and significance.
8, real sales, the other party will say thank you after the job is done.
Many people think that sales is a difficult process. Once you know how to sell, your feelings about sales will change. Sales are full of pressure, sales need to convince each other, and sales are very hard. I'm changing your view on sales. You think you are begging others, but it turns out that you are doing something very valuable and meaningful. You are eliminating troubles for the other person and realizing his wishes. Simply put, you are solving problems for each other.
There are only two steps to real sales:
First, understand each other's wishes and concerns.
Second, use our knowledge, products and services to satisfy each other's wishes and take away their concerns.
Maximum profit from sales:
It is not the amount of commission, promotion, showing off the increase of capital, or the completion of tasks. The biggest gain of sales is that you have one more person who trusts you in your life!
The biggest enemy of sales:
Not rivals, not high prices, not rejecting your customers, not the company system, not bad products, the biggest enemy is: your complaints.
As a salesman, remember three of the following 10 top words!
First of all, persistence and confidence.
Salespeople can speak confidently in front of customers if they have enough commodity knowledge and accurate customer information. If you are not confident, you are unconvincing. With self-confidence, the salesperson can make a clear and powerful ending at the end of the speech, thus giving the other party a clear message. For example, "I'm sure I can satisfy you." At this point, this language will make customers have some confidence in the goods you introduced.
Second, repeat what you said to deepen your impression in the eyes of customers.
What the salesman said will not be 100% left in the other person's memory. And many times, even the emphasized part just passes through the other person's ear, leaving no trace of memory, which is difficult to do. Therefore, it's best to repeat the important content you want to emphasize and explain it from different angles. In this way, customers will believe and deepen their impression of what they are talking about.
Remember: you should express your key points to each other from different angles and in different ways.
Third, treat each other honestly and infect customers.
It is impossible to convince all customers only by relying on the fluent writing and rich knowledge of sales staff.
"Too talkative."
"Is this salesman credible?"
"Although this condition is very good, will it only be like this at first?"
Customers will have the above questions and anxieties. To eliminate anxiety and doubt, the most important thing is to be honest. Therefore, we must have confidence in the company, products, methods and ourselves. Attitude and language should show connotation, which will naturally infect each other.
Fourth, learn to be a good listener.
In the process of sales, try to make customers talk as much as possible and turn themselves into listeners. We must be psychologically prepared to make customers feel that they are choosing and buying according to their own wishes. This method is a clever sales method.
Hard selling and boasting will only make customers feel unhappy. You must have an attitude of listening carefully to the other party's opinions. Don't interrupt the other party's speech in the middle and rush to speak by yourself. If necessary, you can skillfully echo the other party's speech, and sometimes you can ask questions appropriately in order to let the other party go on smoothly.
Fifth, guide customers to answer with questioning skills.
Good negotiation skills should make the conversation customer-centric. In order to achieve this goal, you should ask questions. The quality of salespeople determines the method and effect of asking questions. Good salespeople will listen and ask questions. By asking clever questions, you can:
1, according to whether the customer has a conversation, you can guess the degree of concern;
2. According to the customer's answer, formulate the countermeasures for the next visit;
3. When the customer raises an objection, start with "Why?" Start "How?" Ask questions to understand the reasons for their opposition and know what to do next.
4, can create a conversation atmosphere, make the mood relaxed.
5. Make a good impression on each other and gain trust.
Sixth, borrow the mouth of people around customers.
It will promote sales to lead customers' friends, subordinates and colleagues to our position or not to oppose our position through clever methods. Facts also show that letting them know your intentions and become your friends is of great help to the success of sales.
A good salesman will pay more attention to how to win over the friends of customers who happen to be present. If the people around him say "this house is good and worth it", there will be no problem. On the contrary, if someone says, "Forget it." In this way, it's over. Therefore, ignoring the people present will not succeed.
7. Quote comments from other customers.
Quoting other customers' words to prove the effect of goods is an extremely effective method. For example, "You are familiar with xx. I bought this product last month, and the response is good." It is not easy to convince the other party only by selling their own ideas. The comments and attitudes of influential institutions or people in the eyes of customers are very convincing.
Eight, with the help of information that is beneficial to you.
Clever and accurate use of information that can prove your position. Generally speaking, after reading these related materials, customers will know more about the goods you sell. The information to be collected by salesmen is not limited to the contents provided by general companies, but also includes wholesalers, colleagues, relevant reports, etc., which are collected and sorted through the interview records and used or copied to the other party when introducing.
Nine, the tone of speech is clear and clear.
A clear tone is an important basis for the other party to have a good impression on themselves. Honest people, quiet people try to be cheerful in sales work. Many famous comedians are interesting people when they perform, but they are not like the images on the stage in real life. Therefore, the same is true for salespeople, who should maintain a professional attitude in front of customers and speak clearly.
Ten, don't give customers the opportunity to say "no"
"Are you interested in this commodity?"
"Can you make a decision now?"
Such a question will produce an unfavorable answer to the salesperson, and there will be silence because the conversation cannot continue.
"What do you think of this product?"
"If you buy now, can you get a special gift?"
High emotional intelligence sales skills chat communication words 2 sales skills and words: the right medicine
Because of the differences in physical and psychological development between men and women, as well as the differences in responsibilities and obligations in the family, there are great differences in * * and consumer psychology. Salespeople need to investigate the tendency of these people to sell products at different ages and genders.
Sales Skills and Words 2: Pay attention to what you say, pay attention to what you say.
The professional particularity of salespeople requires them to have keen observation, be good at trying to figure out the psychology of all kinds of consumers from their appearance, manners and manners, correctly judge the purpose and hobbies of consumers, and carry out targeted reception, including personal information such as dress, speech, manners, professional age and gender.
Sales Skills and Discourse III: Image Charm
1, enthusiasm. Salespeople should always be enthusiastic, and the other party will think that you are very close and natural. Enough ammunition is enough, not too enthusiastic, otherwise it will backfire and cause others' hypocritical mentality.
2. Cheerful. We should maintain a frank and straightforward personality and face everyone positively with this mentality.
3. Gentle. Showing that you are amiable, generous and gentle will make people feel that you are an easy-to-contact person.
4. perseverance. One of the will characteristics of character. The task of commercial activities is complex, and achieving the goals of commercial activities is always accompanied by overcoming difficulties. Therefore, business personnel must have a firm personality, which is also one of the basic qualities of necessary sales skills and speech skills. Only with firm will and perseverance can we find ways to overcome difficulties and achieve the expected goals of business activities.
5. Patience. It is important for a salesperson to be a ninja turtle that can withstand abuse.
6.humor. A sense of humor can narrow the distance between you and your customers, make them easily reach a happy relationship with themselves, and get happiness and smile from you at the same time.
Sales Skills and Words IV: Five Golden Rules of Sales
1, when you can't understand the customer's real problem, try to get the customer to talk. Ask more questions, be curious and give full play to the spirit of asking questions, so that customers can complain more and ask more questions to understand their real needs.
2. Identify with customers' feelings. When the customer has finished speaking, don't answer questions directly, but avoid them emotionally, for example, I feel you ... this can reduce the customer's vigilance and make the customer feel that you are on the same starting line with him.
3. Grasp the key issues and let customers explain them. Repeat customers' specific objections, understand customers' needs in detail, and try to get customers to explain their reasons in detail on key issues.
4. Confirm the customer problem. And answer customers' questions repeatedly. What you have to do is to repeat what you have heard. This is called following, understanding, and following the mutual recognition between customers and themselves. This is the final transaction channel, because by doing so, you can know whether your customers know the benefits of your products, which lays the foundation for you to guide your customers to ultimate success.
Let customers know the real motive behind their opposition. When customers see the motivation behind them, sales can start from here, think of and say the value that customers need, then the gap between them will be eliminated, and only in this way can we establish a real relationship of mutual trust with customers.
High EQ sales skills, chat and communication skills, 3 sales skills in the face of various situations and problems.
1. What should the salesman say when the customer says, "I don't need such a versatile product with such good quality"? Wrong statement: "This is not very good either!" I understand you. I just want to know why you said that. The correct statement: "You are absolutely right, but it is a good deal to sell such a good product at this price."
2. What should the salesman say when the customer disagrees with the after-sales service of the product? Wrong statement: "I can't help it if you say so." "Why do you say that?" Correct statement: "What do you think makes you confident?" Just like the first salesman's answer is obviously a little emotional, the more emotional you are, the more customers will feel that your after-sales service is problematic.
What should the salesman say when the customer says he is a little fat? The wrong statement is "not as fat as you say". The correct statement: "No, it is a blessing to be full, which means you are very happy, isn't it?" Besides, this is something that many people can't force. "
4. What should the salesman say when the customer says the product price is high? Wrong statement: "Not expensive! Compared with our peers, our price is not much higher. " Correct statement: "Now customers who buy products care about value rather than price. I believe you are more experienced than us in this field. You will know after reading the product first. " Only in this way can the customer agree, and then we can continue to use this method to let the customer continue to agree and finally clinch a deal.
5. When customers say that your products are so expensive? What should the salesman say? Wrong statement: "Is this price still expensive?" "We don't bargain here." "Then make me an offer." "Now there are activities in the store, and you buy more. This price is the most suitable. "
The correct statement: "Yes, I understand that if we just look at the marked price, it will really make people feel this way, but I want to tell you that our high price is completely good after-sales service. Everyone pays attention to after-sales when buying products, especially this big commodity, so we must keep up with after-sales. Are you right? To give the simplest example, why do many people buy school districts now just for children? In addition, the construction of such communities must be better than other places. Do you think so? "
6. When the customer says it can't be cheaper? What should the salesman say? Misexpression: "There is nothing we can do", "We can't do anything according to company regulations" and "I'm really sorry, this price is really the most favorable".
The correct statement: "Yes, I can understand your feelings, because we all want to buy the best products at the cheapest price, but we are really sorry. I hope you can understand that every product has its cost, and we need the guarantee of quality and after-sales service, don't we? "
7. When the customer says I am an old customer, can't you give me a little more discount? What should the salesman say? I'm afraid many people have encountered this situation. False statements; "I'm really sorry, this price is for old customers, just like others are afraid it will be difficult to get it." "You are our old customer, you should know that this is our rule here!"
The correct statement: "I really appreciate your support for such a long time, but I am really sorry, especially at this point, I hope to get your understanding, so I will send you a gift in my own name, and I hope you must accept it."
8. When the customer says I know your boss and I don't want to find him, just give me a discount! What should the salesman say? Wrong statement: "I'm sorry, I can't help it." "We abide by the rules, even if the boss comes, it's the same price."
Correct statement "That's great, then you should know that our store attaches great importance to integrity and service, and the quotation is honest and reliable, the quality is guaranteed, and the money is assured, don't you think?"
9. What should the salesman say when the customer says the price is higher than expected? Misexpression: "Your estimate is wrong" and "That's impossible". The correct statement is: "What was your initial expectation? What is your standard? " After the customer answered, the salesman said, "Oh, I see. Let me tell you the truth. . . "
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