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Struggle Entrepreneurship Speech
Speech on Struggle and Entrepreneurship
Speech on Struggle and Entrepreneurship. How can you see the rainbow without going through wind and rain? Everyone's success in starting a business is not accidental, and we don't know what they went through behind the scenes. Growth must transcend oneself, reflect on oneself, and defeat oneself. I have collected several speeches on struggling entrepreneurship, let’s take a look at them together.
Struggle and Entrepreneurship Speech 1
Hello everyone!
Everyone is a caterpillar, and needs to go through setbacks and difficulties to become a beautiful butterfly.
Ideal, I believe everyone has it. Because it can change a person's life and change a person's soul. It plays an important role in a person's life, enabling a person to work hard to realize his or her ideals, to live a meaningful and meaningful life, and to die without regrets.
The reason why great people are great is that they have lofty ideals. They have paid a higher price than ordinary people for their ideals, and have gone through countless ups and downs without retreating. In order to realize his ideal, Nobel injured his relatives during the experiment; Marie Curie discovered radium at the risk of shortening her life for her ideal. They have created miracles for science, made contributions to mankind, and stepped onto the ladder of success for their ideals. This is the crystallization of their ideals. The world's major inventions and discoveries sometimes face the risk of deportation and persecution.
The pursuit of ideals is the wish of many people, and becoming successful and famous is also the dream of many people. However, doubt and lack of confidence make many people never become spectators of successful cases. Just like the story of digging a well to find water, every time you dig to a certain depth and no trace of water is found, you will become doubtful and discouraged, and want to find another place to dig again. Of course, you will only encounter the same situation, and of course it will only be the same. Can doubt again, feel discouraged again. In a busy life, if you can't dig out water, you can only complain about fate and God's will. However, he never thought that every time he gave up, he was actually close to the source of water.
In fact, the reason why many successful people are successful is because they know how to persevere and work tirelessly better than we do. Marie Curie, this great scientist who won the Nobel Prize in physics and chemistry and was deeply respected by the world, was faced with 8 or 9 tons of asphalt ore and had to use it to extract a few tenths of a gram of radium. , without the spirit of perseverance, it is difficult to complete this kind of work like finding a needle in a haystack. If it were someone with weak willpower, they would have become frustrated and declared that the experiment was not feasible. Beethoven, a legendary music master, when he grew up as a musician due to the hardships of life, when he plunged into the rolling torrent of social life with a fiery passion for life, fate let him He was deaf, and physical ailments often gnawed at his nerves, as if deliberately trying to prevent him from marching towards victory. Music belongs to hearing. If you lose your hearing, how can you still pursue a career in music? If you were an ordinary person, you would undoubtedly have to endure the pain and give up. However, Beethoven held a wooden stick between his teeth to feel the vibration of the melody on the piano keys, and used this method to complete the creation of great music that had accumulated a lot of history. It was his persistence and unremitting struggle that enabled Beethoven to achieve unprecedented achievements in the creation of musical symphonies twenty or thirty years after his deafness. His works will always become the most classic spiritual food for mankind.
The reason why many people have no chance of success is probably because they lack this indomitable spirit and their efforts are far from enough.
Struggle may not lead to success, but if you don’t struggle, you will definitely never succeed. In fact, destiny is in our hands, and we can create our own path through our own efforts. Speech on Struggle and Entrepreneurship 2
Hello everyone!
I am very happy to have the opportunity to participate in this event! So I would like to thank the league organization for organizing this competition! At the same time, I would also like to thank all the leaders and colleagues present for coming! The title of my speech today is "~ Famous Brands, Continuous Innovation, Build Your Own Brand!" 》.
It is indeed not easy for our company to develop from the establishment of the factory in 1982 to the current scale. Our leaders have made great efforts and our employees have made huge contributions!
In the blink of an eye, we have already entered the 21st century. The world is undergoing tremendous changes, and China's development and changes are even more rapid. Especially now that we have joined the WTO, this is both an opportunity and a challenge. As our President Yu said, our Jinzhou must change with the changes in the entire situation. We must work hard to adjust and innovate in terms of technological updates, product quality and services, accumulation of brand capital, and product positioning! This is forced by the situation, market competition, corporate survival and development, and social responsibility.
When talking about Chinese brands, I think everyone here may think of brands such as "Haier", "Lenovo", "tcl", "China Mobile", etc. So, these are currently in China Famous brands, how do they carry out brand positioning and innovation in the process of development and growth? What can we learn from this?
I think everyone is familiar with China Mobile! China Mobile currently has 180 million mobile phone users, and it controls 70% of the mobile user market! It has become the telecommunications company with the largest customer base in the world! So how do they position their products during the development process? I think everyone here is familiar with the brand "Global Communication"! There are also "Travel to China" and "Monternet"! In fact, these three brands are the result of different classifications of target customers by mobile companies. The user group of "Global Communication" is middle-to-high-income customers, whose needs are mainly focused on work needs, saving time, improving efficiency and ease of use. The emphasis is on extremely strong network signals and various services provided for commercial activities; and the brand "Shenzhouxing" is positioned at low-end users. They only use mobile phones in emergencies and urgent needs, so the call volume is not large. The characteristic of this brand is that you can control your phone bills yourself. They all use different slogans: "Global Communications"'s slogan is "Expert quality, trust Global Communications", while Chinaxing's advertising slogan is: "Control your own phone bills." The user group targeted by "Monternet" is young, fashionable, efficient and innovative. Therefore, we must determine our product positioning according to different customer needs.
Next, let’s take a look at how Haier Group innovates. For example: Summer is the off-season for washing machine sales. Most manufacturers will wait for the next peak season, but Haier has developed a new model called Haier "Little Prodigy", which has a capacity of only 1. 5 kg, this model saves a lot of water and electricity than a washing machine with a capacity of 5 kg. This washing machine is just suitable for summer use, because the amount of clothes in summer is small and needs to be washed every day. Once this product was launched, more than 1 million units were sold in just two years. Now the second and third generation products of "Little Prodigy" have been launched.
When it comes to innovation, Lenovo Group is also worth learning from. For example, during an in-depth study of schools, Lenovo found that a common problem faced by Chinese schools is that the scroll ball of the computer mouse often disappears. Based on this situation, Lenovo designed a mouse that cannot take out the rolling ball. Although this product is a little more expensive than the ordinary type, the school would rather buy this product for long-term considerations. Once this product was launched, sales increased rapidly. So when such small innovations directly and effectively meet user needs, their role cannot be ignored.
In the examples mentioned above, no company does not pay attention to market research. Only when we understand customer needs can we innovate and create new performance for the company. Taking our company's galvanized pipes as an example, different application fields have different requirements. Only through in-depth investigation and research into different fields can we understand the real needs of the market and determine our product positioning.
Our company, like other Chinese companies, is now facing one of the biggest tasks: discovering distinctive product positioning and putting it into practice.
In addition to improving product visibility and reputation, besides reducing costs and focusing on product quality and service, what else can the company do now? That is to care about potential customer needs, constantly innovate, and make your products personalized. Sometimes there are many brand positionings for us to choose from. The following four factors can help us refer to them:
1. What are the big trends and trends that will affect customer needs in the future?
2. Where is the company's core competitiveness? Will the company continue to develop these advantages in the future?
3. What are the shortcomings of the company's competitiveness? Where are the real market opportunities?
4. What research has been done on customer behavior? What insights can help the company gain greater customer recognition?
We must also understand what kind of information our brand conveys to users, and what kind of image does Jinzhou form in their minds? If we conduct such an analysis every year, we will have a better understanding and grasp of how to improve the brand.
Of course, our company must also work hard to develop international business, because the situation is very urgent. Chinese companies in the future will face three paths: the first path is to be swallowed up by fierce market competition; the second path is to Be incorporated into their system by international companies; the third is to grow into an international company yourself.
An increasingly powerful country needs a group of internationally renowned companies as representatives. This group of companies is also needed domestically to drive the development of other companies and ultimately promote the progress of the entire country. In this sense, China urgently needs a group of internationally renowned brands to lead the stable, healthy and sustainable development of all walks of life. We hope that our Jinzhou Group will quickly grow into an international company through unremitting efforts and form a brand with strong influence and competitiveness as soon as possible. By then, we will be even more proud that we are Jinzhou people - we should Fight for it!
Thank you everyone!
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