What does the display principle mean?

The principle of exhibition refers to certain laws and principles to be followed when displaying goods, so as to mobilize consumers' desire to buy to the maximum extent, thus improving sales and profits. The core of the display principle is to make the product look more attractive, make consumers feel that the product is valuable, and make consumers have the impulse to "own it". In order to achieve this goal, the display must consider consumers' psychological and sensory demands, and at the same time, it should be designed in combination with the characteristics of goods and their own characteristics to improve consumers' trust.

If you want to show it well, you must pay attention to the details. Specifically, we should pay attention to the layout and color of the display, choose appropriate ports (especially food and beverage display), design display tables with different themes, and change goods in time to increase the freshness of consumers' psychology. At the same time, we should also pay attention to the value and characteristics of goods in the exhibition, and convey the core value of goods with advertisements and pictures to attract consumers.

The principle of display is not only to display products, but also to create a shopping experience for consumers. Before displaying the design, we should fully understand the needs and tastes of the target consumers and consider the shopping habits of different consumers. In order to leave a good impression on consumers, the design of the display should make consumers feel happy and comfortable. In addition, it should be matched with appropriate elements such as music, lighting and temperature environment to create a pleasant atmosphere for consumers and increase their desire for consumption.