Chongqing Cultural Tourism Fair, Dali’s booth fully displays the charm of “Wind, Flowers, Snow and Moon”!

From October 15th to 18th, the 2020 Chongqing International Cultural Tourism Industry Expo (hereinafter referred to as the "Chongqing Cultural Tourism Expo") was held at the Chongqing International Expo Center. The 10 major theme exhibition areas, cultural tourism integration summit, etc. were simultaneously unveiled online and offline, providing local citizens and national exhibitors with a rich cultural tourism feast and integration platform. The theme display of "Flowers, Snow and Moon" attracted the most attention in the venue.

This year’s Chongqing Culture and Tourism Conference takes “cultural and tourism exchanges, cultural and tourism transactions, and cultural and tourism integration” as its purpose and its theme of “integrating culture and tourism, looking forward to the future” to actively explore The "dual-line exhibition" model creates an online and offline display and communication platform. The online exhibition period is from October 12th to 31st. Using digital exhibition hall technology, the offline exhibition hall will be moved online simultaneously, the booths will be blocked, and the categories will be displayed simultaneously to bring immersion to online participants. experience.

The cultural and tourism achievements of key western provinces (autonomous regions), cities in the Yangtze River Economic Belt and coastal cities are displayed in the main venue. The Dali Prefecture booth in front of the main passage is crowded with photographers carrying long guns and short cannons. The tea-making girl who clings to Nanjian, the uncles and aunts crowded in front of the table in Yongping to eat walnuts and buy braised chicken, and there was a long queue in front of the Binchuan Jizushan booth waiting for seals to be carved...

Li Qingmin, deputy director of the Dali Prefecture Culture and Tourism Bureau, said that Dali Prefecture attaches great importance to this event and has organized relevant tourism enterprises from Binchuan County, Yongping County, Nanjian County and Dali Tourism Group to come Attend the meeting.

So far, the Dali Prefecture booth has given away more than 900 cultural and tourism promotional gifts, including "Come to Dali for Leisure", Dali Tourism Hand-drawn Map, and "Dali Cultural Tourism" There are more than 6,000 copies of magazines and other promotional materials, and a total of about 550 people including consultants, media reporters and tourism-related companies have been received.

Jizushan cultural and creative products are popular

Groups of merchants gathered in front of the booth in Binchuan County, Dali Prefecture. The Jinhua people explained and helped them in Commemorative stamps were stamped on the promotional foldout of Jizu Mountain: Lingshan Yihui, Kasyapa Hall, Huashoumen, Autumn Moon in the Pagoda Courtyard, Return to Xiake Road... After the eight stamps representing the scenery and humanity of Jizu Mountain were stamped, it was originally for Jizu Mountain. People who know nothing about Zushan will instantly understand this famous Buddhist mountain in Southeast Asia.

Chen Yanfang, deputy manager of the external relations department of Jizu Mountain Tourism Company, told reporters that the company has designed a series of cultural and creative souvenirs based on the Buddhist culture of Jizu Mountain, including notepads, Bamboo pens, wishing bags, luggage tags, etc. Each small souvenir contains the story and cultural connotation of Jizu Mountain and is very popular among tourists. Affected by the epidemic, Jizu Mountain only officially opened on June 3, but since then it has caught up with many scenic spots. During the National Day Golden Week, the number of visitors to Jizu Mountain increased by 20-35% compared with the same period in previous years.

Xu Yong, director of the Binchuan County Culture and Tourism Bureau, introduced that this exhibition promotes Jizu Mountain’s new tourism formats, new products, new routes, etc., and promotes Jizu Mountain’s Buddhist culture, Xu Xiake culture, etc. Promote it. In recent years, the number of tourists from Sichuan and Chongqing has increased year by year. The county also hopes to use the platform of Chongqing Cultural Tourism Association to promote the cultural tourism industry out of Binchuan and Yunnan, so that more tourists from Sichuan and Chongqing can understand Jizu Mountain and yearn for Jizu Mountain. Zushan, come to Jizushan for a health and wellness vacation.

Don’t eat chicken after leaving Yongping

A beautiful woman in Yi costume has been busy in front of the booth all morning, either peeling walnuts or helping tourists scan the QR code to buy braised chicken. . After asking around, I found out that she was Wang Xiaoyan, director of the Yongping County Culture and Tourism Bureau.

Wang Xiaoyan introduced that this time she came mainly to promote tourism investment projects and special products. Yongping is a plateau characteristic agricultural demonstration county in Yunnan Province, known as the "Hometown of Walnuts in China". Last year, it was designated by the provincial government as a "one county, one industry" nut (walnut) industry demonstration county. The paper-skinned walnuts on the stand were visible and edible, and the prices were pretty good, but they were in short supply after being peeled. The virgin forest of Bonan Mountain in Yongping is rich in ancient tea tree germplasm resources, including more than 3,000 original ecological tea trees that are more than 300 years old or even more than a thousand years old. The ecological tea garden on the mountain is also known as the "tea garden closest to the sky." At this conference, Yongping specially brought black tea and green tea for tourists to taste.

Yongping is creating a hometown of Chinese food. Its traditional famous dish, braised chicken, can be found in tens of thousands of hotels and snack shops on both sides of National Highway 320, forming a "one in every ten thousand store" The unique landscape of "dish". "Yongping Braised Chicken" has also gained the reputation of "the best chicken in western Yunnan". Wang Xiaoyan said: "In addition to braised chicken, there are also papaya chicken, spicy chicken, and beggar's chicken. Our philosophy is: 'Don't eat chicken when you leave Yongping!'"

Henanjian promises a winter Cherry Blossom Appointment

The Nanjian booth is both beautiful and connotative. The little girl making tea in front of the tea table is smiling. Old photographers are squatting or kneeling in the dark place. What she brewed was the good tea from Wuliang Mountain - "Xin Fenghuang". Wuliangshan National Nature Reserve is one of the origins of Yunnan tea. Yunnan Fenghuangtuo Tea Factory selects ancient tea trees at an altitude of more than 2,000 meters in Wuliangshan as raw materials, and uses traditional techniques to dry, steam and press them to create this tea with a mellow taste and rich aftertaste. Gan's "Xin Fenghuang".

Yang Zhengshan, deputy director of the Nanjian County Culture and Tourism Bureau, told tourists from all over the world that in addition to good tea, Wuliang Mountain also has the most beautiful tea gardens in the world. Every year after the beginning of winter, the cherry blossoms wither everywhere, but the cherry blossoms of Wuliang Mountain spread out in layers in the valley, like a bright girl blooming her youth in the silent valley. It will soon be the most beautiful season in Nanjian Cherry Blossom Valley. Yang Zhengshan sincerely invites all friends to go to Nanjian to enjoy winter cherry blossoms and eat vegetables.