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Summary of credit information publicity activities
By carrying out credit information publicity activities, personal credit information knowledge can be popularized, the public's credit awareness and rights protection awareness can be improved, farmers' credit concepts and credit awareness have been significantly improved, and the construction of small and medium-sized enterprises and rural credit systems can be promoted. The following is a sample article that I compiled to summarize activities and promote credit reporting. Welcome to read!
Activity Summary and Promotion of Credit Reporting Part 1
In order to actively respond to the national credit reporting knowledge promotion launched by the People's Bank of China For monthly activities, the Fuyang Central Branch of the People's Bank of China combined reality and based on the publicity goal of "expanding the depth and breadth of publicity, creating a social integrity environment", closely following the publicity theme of "Cherish credit records, enjoy a happy life", and carried out various forms of solicitation Credit information publicity activities promoted the effective development of various activities in the "Credit Information Publicity Month" and received good social effects.
1. Improve the organization and establish a joint publicity mechanism
In the preparatory stage of the "Publicity Month", the president will serve as the team leader, the president in charge will serve as the deputy team leader, and surveys and statistics will be carried out. The "Credit Report Publicity Month Activity Coordination Group" is a group of personnel from departments, offices, accounting and finance departments, logistics service centers and other departments. It also has a coordination group office, which is specifically responsible for the organization and coordination of the Credit Report Publicity Month, clarifying responsibilities, and implementing them to everyone. , to ensure that all activities are carried out in a solid manner. At the same time, a special meeting was organized with the participation of leaders and business leaders of all county branches and financial institutions within the jurisdiction, and a general mobilization of publicity was carried out across the jurisdiction, so that financial institutions could fully understand the importance and specific requirements of this publicity month activity, and at the same time carry out a reasonable division of labor. , clarify the key contents and key areas promoted by each financial institution at different stages.
2. Carefully deploy and promote publicity activities in an all-round way
Formulate a publicity month activity plan based on actual conditions, clarify publicity tasks, and determine the theme, time, content, scope, and objects of the publicity month. , forms, etc., carry out in-depth from the government, bank, society and other levels, and effectively form a situation where investigation and publicity go hand in hand. Six major themed activities were designed for this event: first, to hold a report on the theme of "Integrity and Credit Reporting"; second, to use government websites, radio, bus TVs and other media to carry out a series of credit reporting knowledge promotions; third, to The jurisdiction unified the promotion activities with the theme of "Credit Report Care Day"; the fourth is to comprehensively carry out credit reporting knowledge into rural activities with the theme of "abide by credit, strive for a well-off society"; the fifth is to jointly carry out with the Youth League Municipal Committee? The Integrity Campus Action joint essay collection activity; the sixth is to carry out a survey activity with the theme of "How much do you know about credit reporting?"
3. Start quickly and kick off the publicity
On June 3, 2008, the Fuyang Central Branch of the People’s Bank of China and the Funan County People’s Government jointly organized the ? Fuyang City Credit Information Publicity Campaign Launching Ceremony?. Ding Boping, Vice President of the Hefei Central Branch of the People's Bank of China, Zhai Guangming, Director of the Credit Information Management Department, Chen Wei, President of the Fuyang Central Branch of the People's Bank of China, and Rong Jie, Vice President of the Fuyang Central Branch of the People's Bank of China, and Wang Biao, Deputy Governor of the Funan County People's Government attended the launching ceremony and Speech. More than 100 people, including heads of various financial institutions and employee representatives, were also invited to attend the launching ceremony, marking the official opening of the Credit Information Publicity Month in Fuyang City with the theme of "Cherish your credit records and enjoy a happy life". Ding Boping pointed out in his speech that the launching ceremony of Fuyang City’s Credit Information Knowledge Publicity Month is the first of the province’s credit information publicity activities. He hopes to use this as a starting point to actively promote the popularization of credit information knowledge in the whole society and improve the credit awareness of the whole people. In his speech, Chen Wei advocated that the people of the city should adopt a positive attitude and actions to create integrity and create harmony. The holding of the ceremony took a key step to fully mobilize the city's people's awareness of integrity and promote the promotion of credit information knowledge.
IV. Concentrate efforts and expand publicity
On the day of the National Credit Record Care Day event on June 14, county branches and financial institutions within the jurisdiction will carry out centralized activities at the same time period. The "Credit Record Care Day" themed publicity event was rich in content and diverse in form. All publicity personnel were uniformly dressed and led by bank and corporate leaders to form a strong publicity team. During the event, more than 5,000 leaflets and questionnaires were distributed to 313 personal credit report inquiries were accepted on site, and 140 promotional leaflets and credit information books ("Questions and Answers on People's Credit Information") were given away. Nearly 3,000 people came to consult and watch, creating an excellent publicity sensation throughout the jurisdiction. It attracted great attention from the masses.
5. Highlight characteristics and carry out diversified publicity
During the publicity activity month, based on "one place, one product", we will carry out special publicity effectively, orderly, loudly and powerfully. The Communist Youth League member publicity team of the central branch took advantage of the peak period of farmers returning home during the summer harvest to carry out credit information publicity to migrant workers at the train station; the Yingshang County branch went to tourist attractions to promote credit information to children during the Children's Day. ?Credit reporting publicity has entered scenic spots, and integrity awareness has been raised from an early age? Activities; Linquan County branch went deep into fields and wheat harvesting sites to carry out credit reporting knowledge publicity activities; Jieshou Sub-branch posted credit reporting information in the government affairs disclosure columns of key townships and administrative village offices Credit brochures were issued to carry out comprehensive daily publicity work in rural areas; the Taihe County branch took advantage of market days in rural towns to carry out publicity activities and popularize rural credit knowledge; the Funan County branch set up a credit reporting work propaganda station in Lucheng Town and hired credit reporting While promoting credit information knowledge to rural areas and farmers, the propagandists also carried out joint credit information knowledge promotion activities with the Huaibin County Branch of Henan Province at the junction of the two provinces, doing everything possible to send credit information knowledge to thousands of households and effectively improve credit information knowledge. social awareness rate.
Sixth, take multiple measures to create a three-dimensional publicity atmosphere
First, carry out credit reporting training. Professor Zhu Qiang of Fudan University was invited to give a lecture on "Credit Economic Knowledge". The deputy mayor in charge of finance from the Fuyang Municipal Government, relevant economic authorities, leaders of various financial institutions and heads of major business departments participated in this training. The second is to publicize through the media. Eye-catching credit reporting subtitles are rolled out during prime time on local TV stations, credit reporting radio skits are played on Fuyang Transportation Radio Station, which has a high listening rate, and credit reporting knowledge promotional videos are played on the on-board TVs of 120 buses in the city20 Yu Tian uses easy-to-understand stories and popular language to spread credit information. The third is media follow-up reporting. During the launch of the publicity month, centralized publicity and various special publicity activities, TV stations were invited to conduct follow-up reports and timely deliver credit information publicity developments to the society, which aroused widespread concern among citizens. The fourth is to open an online column. Starting from the beginning of June, we have launched an online column. We have added a special column for "Credit Fuyang" on the Internet - Anhui Provincial Government Information Disclosure Network - and uploaded relevant content such as "People's Credit Information Questions and Answers" in 12 issues, as well as credit information posters and publicity 18 pictures. At the same time, the credit consultation telephone number and email address are published, and online consultation services are accepted from netizens to maximize the publicity and influence.
7. Pay attention to actual results and increase the information reflection of credit reporting publicity
First, clarify the responsibility of a dedicated person, focus on the collection and sorting of hot spots and difficulties during the publicity activities, and increase the response to Updates on credit reporting publicity activities will be reported to superior banks in a timely manner. During the publicity month activity, 13 pieces of publicity information were submitted, which were affirmed and recognized by superior leaders. The second is to actively carry out questionnaire surveys and publicity. Before the publicity month, 780 questionnaires were distributed, and 761 were returned, with a recovery rate of 97.6. After the publicity month, 780 questionnaires were distributed, and 762 were recovered, with a recovery rate of 97.7. The survey objects were reasonably distributed, the survey scope was wide, and the survey was highly representative. At the same time, we conduct timely analysis and research on the questionnaires, carefully understand the opinions and suggestions of the people in the jurisdiction on the credit reporting work, and understand the hot issues and phenomena of public concern and concern, so as to facilitate the next step of work. At the same time, questionnaire surveys were used to promote relevant credit information knowledge and credit information content, which expanded the influence of credit information publicity. The third is to summarize the publicity activities in a timely manner.
Earnestly learn from good experiences and lessons from publicity activities, actively improve and improve the quality and efficiency of publicity activities, and lay a solid foundation for carrying out relevant publicity activities in the future.
Activity Summary Credit Information Publicity Part 2
In order to better cultivate the awareness of integrity and build harmonious guests, after receiving the document No. 163 [2011] from the Bank Development Office of the Head Office of the People's Bank of China, Nanning Central After the relevant notification requirements of Zhiyin Banfa [2011] No. 256, Laibin Central Branch took active action. After careful study, careful organization, and combined with the implementation plan of the head office’s credit reporting special publicity month activity, we formulated a policy that suits the specific conditions of Laibin City. Implement the plan to ensure the activities are effective.
1. Strengthen organizational leadership and make various publicity preparations in advance
First of all, after receiving the relevant notice from the superior bank, our branch immediately established a work leading group, with the branch in charge The leader serves as the team leader, the section chief serves as the deputy team leader, and the deputy section chief serves as the office director to take charge of this work.
Secondly, based on the actual situation of Laibin City, in order to ensure the orderly and effective conduct of the credit reporting publicity activities, the Laibin City Center Branch of the People's Bank of China has formulated the "2011 Credit Report Special Publicity Month Implementation Plan", which is very important for publicity. The event was carefully arranged and deployed.
Third, a joint meeting of all banking financial institutions in Laibin City was organized on September 1, 2011 to convey the spirit of the documents of the head office and Nanning Central Branch, unify ideological understanding, discuss, decide and deploy Important matters of Laibin City’s 2011 Credit Information Promotion Month.
2. Take to the streets to continue to carry out the "Credit Report Special Publicity Day" activity
According to the requirements of the implementation plan of Laibin City's 2011 Credit Report Special Publicity Activity and the banking and financial services in Laibin City's jurisdiction The agency *** agreed with the results of the consultation and the specific situation of Laibin City. Everyone unanimously decided that the People's Bank of China will still take the lead in organizing this year. Each bank will dispatch credit reporting personnel to carry out on-site publicity and consultation activities in neighborhoods with dense flows of people in Bin City. The special letter promotion month activities have reached a climax. On September 20, more than 20 people from all banking financial institutions including the Laibin Branch of the People's Bank of China and the Industrial and Commercial Bank of China, Agricultural Bank of China, Bank of China, China Construction Bank, Agricultural Development Bank of China, Rural Cooperative Cooperative Bank, and Liuzhou Bank Laibin Branch in the Laibin City area were recruited. Credit reporting staff gathered in the densely populated Zhongnan Road neighborhood square in the urban area to carry out a wide range of credit reporting knowledge promotion activities. During the more than three hours of publicity activities that day, the credit reporting staff provided information to the guests by posting posters, distributing information, preaching knowledge, providing consultation, querying and interpreting personal credit reports, and accepting interviews with news media such as Laibin Daily. Citizens carry out publicity on credit reporting knowledge from all aspects and angles. According to statistics, on the day of the event, more than 900 copies of information were distributed and credit-related consultation was provided to dozens of citizens. The publicity of the square event day achieved the expected results.
3. Each county and city in the jurisdiction organized and carried out credit reporting themed publicity activities respectively
This year, based on the specific actual situation of Laibin City, the leading group of Laibin Branch’s credit reporting publicity activities decided that Laibin Publicity week activities in counties and cities in municipal districts are coordinated and organized by the county branches of the People's Bank of China in each location based on actual local conditions. It is understood that the three county branches of Xincheng, Jinxiu and Xiangzhou in the Laibinzhong branch organized local financial institutions to carry out credit reporting special promotion activities in mid-September. According to statistics, the three places organized 34 credit investigation personnel, distributed more than 1,800 copies of information to the public, and provided on-site consultation to more than 200 people. The promotion of credit information knowledge extends from cities to towns and even rural areas, popularizing basic knowledge of credit information in local areas, strengthening the people's concept of honesty and trustworthiness, and strengthening their awareness of paying attention to credit records and rural credit construction.
4. All banking financial institutions in the jurisdiction separately carry out various forms of credit reporting publicity activities
According to the arrangements of the Central Branch Publicity Activities Leading Group and the Financial Joint Meeting, nationwide During the credit reporting special publicity month, all banking financial institutions in Laibin City hung banners at their business outlets, repeatedly played credit reporting slogans and slogans on LED electronic displays, set up credit reporting knowledge consultation desks, business counters to handle business, and posted Publicity boards, publicity display boards, on-site personal credit report checks, and use of credit personnel to conduct credit business in enterprises, factories and mines, and villages and households, etc. timely carried out credit information publicity, distributed more than 4,200 credit information publicity brochures and materials, and answered 400 inquiries from the masses Multiple visits, including 31 on-site personal credit report inquiries. In short, the launch of Laibin City's 2011 Laibin City Credit Information Publicity Campaign Month not only paid attention to the scene but also achieved practical results; it not only emphasized the variety of forms but also paid attention to the practical content, strengthened people's concept of honesty and trustworthiness, and strengthened people's care Credit records and the awareness of actively checking personal credit reports have created good conditions for the optimization of Laibin City's financial ecological environment, and also laid the foundation for Laibin City's credit reporting work to continue to enter a healthy development track. The publicity month activities achieved the expected results.
Activity Summary Credit Information Publicity Part 3
In order to further strengthen the credit information publicity work, promote the construction of small and medium-sized enterprises and rural credit systems, and popularize personal credit information knowledge, the Nanchang County Branch of the People's Bank of China launched a From March 1st to 30th, financial institutions across the county were organized to carry out the 2011 Credit Information Special Publicity Monthly activity. The activities are now reported as follows:
1. Careful organization and careful arrangements
Our branch attaches great importance to the special publicity month activities and quickly organized financial institutions across the county to hold a meeting after receiving the notice. The special meeting made unified arrangements for the activities, designated a person to take charge, and clarified the theme of the promotion. Financial institutions across the county are required to focus on their respective business outlets starting from September 1, by posting special posters on credit reporting, playing promotional slogans on electronic screens, placing promotional leaflets at business counters, and assigning dedicated personnel to answer credit-related questions raised by customers at the outlets. In the form of questions and other forms, a month-long "2011 Credit Special Publicity Month" activity was carried out.
2. Carry out on-site centralized publicity activities
On September 8 and 20, 2011, our branch organized credit reporting staff from financial institutions within its jurisdiction to form a credit reporting publicity team at the Chengbi Lakeside in Liantang Town and Youlan Township carried out two on-site special credit promotion activities with the theme of "promoting the construction of small and medium-sized enterprises and rural credit systems and popularizing personal credit knowledge". During the event, more than 2,600 copies of promotional materials were distributed, and more than 300 consultations were received on site. More than 1,500 people watched the folded promotional posters. The publicity activities were warmly welcomed by the general public and achieved obvious publicity effects.
3. Rely on the platform of financial institutions to widely publicize credit information knowledge
At the beginning of September, when primary and secondary schools start school, financial institutions within their jurisdiction launch credit information campus tours. The county ICBC, Bank of China, Nanchang Bank, and China Construction Bank respectively went to Liantang No. 1, Liantang No. 5 Middle School, Liantang No. 6 Middle School, and Liantang No. 2 Elementary School to promote credit information knowledge.
In the "2011 Credit Information Special Publicity Month" activity, our branch organized various financial institutions within its jurisdiction to post promotional slogans and display exhibition boards at their business outlets to promote the construction of small and medium-sized enterprises and rural credit systems, and popularize Personal credit reporting knowledge, publicize the basic knowledge of credit reporting to the public, introduce how to protect personal privacy and ensure information security; how to develop good habits and maintain good records; how to maintain good credit and enjoy preferential financial services and other knowledge. By setting up a credit report inquiry desk and providing inquiry services, a good publicity atmosphere was created.
The credit reporting special publicity month activities have achieved the expected results, popularizing personal credit reporting knowledge, improving the public's credit awareness and rights protection awareness, farmers' credit concepts and credit awareness have been significantly improved, and promoting Construction of credit system for small and medium-sized enterprises and rural areas.
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