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How to write corporate vision?
Question 2: How to write the company vision? What is the vision of Fan Wen Company?
Question 3: How to write the company vision? The company's vision is generally to paint a beautiful picture of the company's future development.
Generally, you can choose five to ten years' vision, goals and plans.
Vision can not only set lofty goals from financial indicators, but also find catching-up goals from benchmarking companies, such as catching up with Huawei and catching up with Apple in 1.
Question 4: How to write a vision of corporate vision? This needs to be written according to the enterprise's strategy and enterprise values.
What kind of development strategy and values, there will be what kind of corporate vision.
Question 5: How to write corporate vision: Being the largest owner in this province (city) and meeting the company's mission: Being the brother of the owner's property professional value: the owner's difficulty is our difficulty and our opportunity to realize the value; The higher requirements of the owners seek the space for our growth; Unity and mutual assistance among colleagues can multiply our strength; Serving a good community is to contribute to a harmonious society.
Question 6: How does corporate vision write the definition of five-point vision?
Drucker believes that enterprises should think about three issues:
The first question, what is our enterprise?
The second question, what will our enterprise be?
The third question, what should our enterprise be?
This is also the reflection on the three origins of our corporate culture. These three issues together reflect the vision of an enterprise, that is, corporate vision.
Need to answer the following three questions:
1. Where are we going?
2. What is our future?
3. What is the goal?
Vision of a world-class enterprise
Apple-Let everyone have a computer.
Tencent-Become the Most Respected Internet Enterprise
Sony Corporation-Become the most famous enterprise and change the inferior image of Japanese products in the world.
Bi Bo Company-Create real and lasting value for customers, create development opportunities for employees and create long-term value for our investors, and become the most influential and respected business consulting and system integration company in the world.
AT&T Corporation-Building a Global Telephone Service Network
Huawei Company-Enriching People's Communication and Life
Disney Company-Becoming a Super Entertainment Company in the World
Dell Computer Company-Become the world's leading computer company based on open standards in terms of market share, shareholder return and customer satisfaction.
Yingteng Consulting —— A global professional think tank with professional quality and spirit.
Lenovo-Lenovo in the future should be high-tech Lenovo, service Lenovo and international Lenovo.
Question 7: How to define the vision of corporate vision?
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Corporate vision also constantly encourages enterprises to forge ahead and strive for progress. What is corporate vision? It refers to the long-term desire and future situation of the enterprise, the blueprint for organizational development and the eternal pursuit of the organization.
Drucker thinks that enterprises should think about three questions: the first question, what is our enterprise? The second question, what will our enterprise be? The third question, what should our enterprise be? This is also the reflection on the three origins of our corporate culture. These three questions together reflect the vision of the enterprise, that is, corporate vision needs to answer the following three questions:
? 1. Where are we going?
? 2. What is our future?
? 3. What is the goal?
Vision of a world-class enterprise
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After long-term practical research, Yintl found that there is always an enduring driving force behind the growth of excellent enterprises-corporate vision encourages these enterprises to keep moving forward.
Apple-Let everyone have a computer.
Tencent-Known as the most respected Internet enterprise.
Sony Corporation-Become the most famous enterprise and change the inferior image of Japanese products in the world.
Bi Bo Company-creates real and lasting value for customers, development opportunities for employees and long-term value for our investors, and becomes the most influential and respected business consulting and system integration company in the world.
AT&T Corporation-Building a Global Telephone Service Network
Huawei Company-Enriching People's Communication and Life
Disney Company-Becoming a Super Entertainment Company in the World
Dell Computer Company-Become the world's leading computer company based on open standards in terms of market share, shareholder return and customer satisfaction.
Yingteng Consulting —— A global professional think tank with professional quality and spirit.
Lenovo-Lenovo in the future should be high-tech Lenovo, service Lenovo and international Lenovo.
……
1, the vision in the framework of enterprise philosophy
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China's corporate culture theory of Jingsheng Management Consulting takes corporate philosophy as its fundamental core, including four propositions: vision, mission, core values and philosophy. We believe that vision is to solve the basic problems of what an enterprise is and what an enterprise wants to be. Give two examples. For example, China Lenovo Group "Lenovo in the future should be high-tech Lenovo, service-oriented Lenovo and international Lenovo"; Another example is Bellevue Hospital in America. "Bellevue Hospital is in a leading position in providing the necessary resources to achieve the highest lifelong health level of community residents."
In American strategic theory circle, vision and mission are clearly divided into goal statement and mission statement, but some are collectively called goal statement and some are collectively called mission statement. China's enterprises and management scholars have various opinions, some regard vision as mission, some regard mission as vision, some call it business purpose, some call it business goal, and even many enterprises directly summarize it with values or business philosophy. This fully illustrates the chaotic situation of introducing western management theories into China at present, and also reflects that most enterprises in China are still in the primary stage of enterprise development, and lack thinking about the reasons, significance or value of enterprise philosophy.
Here, we would like to point out that no matter at home or abroad, there is a lack of a really clear statement to solve this problem in a philosophical sense. The vision of * * in Shengji learning organization has been preliminarily explored, but it is too emotional and vague; Mark? Lipton's vision leadership theory clearly distinguishes vision from mission, but it holds that an effective vision should include three core principles: the reason for existence, strategy and values, and integrate vision with values and strategies.
Let's put aside utilitarian economics for a while and look at enterprises from the perspective of management, and we will find the philosophy of human survival.
It is so unified and coordinated with the survival philosophy of enterprises. The philosophy of life revolves around the value of human existence, the goal of existence and how to live more meaningfully. The same is true for enterprises. Forward-looking enterprises need to constantly examine what their existence is for, what its value is and how to exist. The vision is to tell people "what is an enterprise" and what the enterprise will look like, which is correct ... ";
Question 8: How to write and recommend some famous corporate cultures (vision, mission, spirit, slogan) for reference only!
corporate culture
1, corporate vision: brand integration promotion service provider.
2. Corporate values: serve every customer well and achieve every employee.
3. Corporate slogan: add vitality to the media and share real value in turn.
1, corporate vision: brand integration promotion service provider.
2. Company Mission: Media enhances the value of customers' products.
3. Enterprise spirit: honesty, innovation, winning and delivering value.
4. Corporate values: creating value and enjoying family.
5. Company slogan: A match made in heaven is unparalleled. The value media moved the whole city.
1, corporate vision: Become the most powerful media company.
2. Corporate mission: to urge customers to realize brand value and enhance brand influence.
3. Enterprise spirit: unity, enterprising, friendly and pragmatic.
4. Company values: harmonious colleagues, respect for others and a grateful heart.
5. Corporate slogan: honest experience, service first, brand culture spreading, mutual benefit and win-win.
1, corporate vision: Enhance value by quality, and be the most reliable advertising brand integration and promotion service provider in China.
2. Corporate mission: to achieve customers and create value for themselves.
3. Enterprise spirit: serve customers with sincerity and achieve yourself with quality.
4. Corporate slogan: innovation, honesty, * * *, cooperation.
5, corporate values: integrity first, service first.
1, corporate vision: Building the most influential media organization in Hunan.
2, corporate mission:
(1) Take advantage of the company's resource integration to build a strong publicity platform for customers and become a leader in Hunan's media industry.
(2) Build a platform for employees to realize their self-worth.
3. Enterprise spirit: honesty, innovation, Excellence and harmony.
4. Corporate slogan: mutual respect, mutual trust, mutual understanding, mutual concern, mutual communication and cooperation.
5. Corporate values: integrity and win-win.
1, corporate vision: Building a high-end first-class advertising media company.
2. Corporate mission: to improve the quality service of customers and promote the development of cultural industries.
3. Enterprise spirit: honesty, respect, innovation, gratitude, cooperation, efficiency and sharing.
4. Corporate values: creating value and realizing value.
5. corporate slogan: surpass yourself and keep pace with the times.
1, corporate vision: build a first-class chain brand of national advertising media!
2, corporate mission: to create a brand that can withstand international competition for customers and better serve the society!
3. Enterprise spirit: pragmatism, honesty, innovation, unity, gratitude and friendliness.
4. Corporate slogan: Service creates value, service wins respect, and service builds brand!
5, corporate values: advertising is not the best, but it is the most suitable! Your satisfaction, our hope; Your hope, our pursuit!
1, corporate vision: brand integration promotion service provider.
2. Corporate Mission: Serve customers and realize value.
3. Enterprise spirit: Integrity is the foundation and innovation is the soul.
4. Corporate values: Credit is the wealth of an enterprise, and competition is its life.
5. Company slogan: Deliver value * * * Enjoy family.
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