The meaning of the three letters "BMW" on the BMW LOGO

B.M.W. means Bavarian Engine Works. The colors and combination of the logo are derived from the coat of arms of Bavaria. BMW Motor Company originally manufactured aircraft engines, so many people think of them as rotating propellers.

But this is not the case. In fact, the meaning of the symmetrical graphics marked by blue and white is very simple. The blue and white pattern is the national emblem of the company's country and is used to remind BMW that it comes from Bavaria.

Extended information:

BMW cars are sold all over the world. Since the 1970s, the BMW Group has been pursuing a goal in terms of marketing strategy, which is to establish a presence in every important market around the world. own sales company.

Today, the sales network in more than 120 countries on 5 continents consists of 27 sales companies and 3,200 independent agents. Markets with smaller sales volume are provided through designated importers.

In order to ensure sustainable transportation development, the BMW Group has made unremitting efforts and made many contributions. For example, in addition to developing intelligent and ecological traffic management systems for heavy traffic urban areas, the BMW Group also Committed to developing alternative powertrains.

In this regard, the BMW Group’s focus is on clean energy, which is to obtain liquid hydrogen from other renewable energy sources through electrolysis and use it as a clean fuel to drive cars in the future.

Baidu Encyclopedia—BMW

BMW Official Website—About BMW