What does JD.COM Spike mean?

JD。 COM spike is a common promotion method in e-commerce. Usually, the form of activity is to sell goods at a lower price than usual in a relatively short period of time. JD.COM Sui Channel is a very favorable marketing tool, and many sellers have participated in this activity. Spike is actually a big floorboard.

What does1.jd.com spike mean?

JD.COM spike is a common e-commerce promotion method.

Usually, the form of activity is to sell goods at a lower price than usual in a relatively short period of time. JD.COM Sui Channel is a very favorable marketing tool, and many sellers have participated in this activity. Spike is actually a big floorboard.

Second, what are the types of spiking?

1, single spike

First of all, we need to know its second kill rules. According to the rules of the platform, there are 10 spikes of such single items in a day, which are counted in turn from the hour, except that the 0: 00 field is 6 hours, and the others are 2 hours.

Displays the goods for sale in the current session. Swiping left and right can switch to view the preview products of subsequent sessions, and buyers can drop down to view the unsold hot-selling products of the past sessions of the day.

Every time, we will select some special items separately and put them on the recommendation labels such as "best selling" and "great value".

2. Super spike

Super Spike This module is at the top of a single spike and has an explosive eye-catching label. During the promotion period, there are many activities, usually 1 yuan or super selling price far lower than the normal selling price, but the stock quantity is limited. The main purpose of this is to create a looting atmosphere that is worth the money.

After the robbery, it will still appear at the top. Click "Enter" to view more activity pages related to this kind of goods, so as to continue to drain the goods and stores.

3. Brand Spike

Many big brands will also participate in this activity, thus promoting sales. The rule is to start at 8: 00 every day (special activities start at 0: 00), the promotion lasts for 24 hours, and there are more than 10 games every day.

It is mainly displayed by brands or categories, and there are often special activities of major brands or categories to focus on user needs in a more detailed and concentrated way. There is no discount for some satisfactory brand clothes in the shopping mall. You can check whether there is a favorite brand in this module every day.

4. Discount peak

This is similar to the first category, the only difference is that it mainly focuses on personal care, food, maternal and child, health care products and other daily consumer goods and household products.

The homepage is a selection of various types of explosive products, and then the classified display of active products sold on the same day and announced the next day. This module focuses on commodities to stimulate and guide consumers' demand for commodities.

Spike is not only a good discount for buyers, but also a good opportunity for businesses to impact sales. Many merchants don't know how to participate in JD.COM Sui activities, and each activity has its own unique rules.