Postpartum store online celebrity punching wall slogan

At the end of 1904, Holt Company of the United States manufactured the world's first crawler tractor and registered the "Caterpillar" trademark on 19 10. After more than 100 years of development, Caterpillar has always been committed to global infrastructure construction, and is a leader in the field of machinery and a witness to industrial history. In addition, it is also a helper in the US moon landing program.

With the cat gene, the Colorado classic yellow boots, born in 199 1, have become Caterpillar's representative works, and the unique design inspiration of the soles also comes from the caterpillar bulldozer's crawler soles. In the past 28 years, Colorado yellow boots have been called "walking machines" because of their firmness and tenacity. They have always been admired by many stars and have never lost their classics in the ever-changing fashion world.

Cat shoes are Goodyear's shoemaking technology, and their advantages are: handmade, more suitable for people's feet, exquisite and beautiful, comfortable to wear, strong and wear-resistant. Caterpillar has always given consideration to fashion design and comfortable foot feeling, and the inspiration from the mechanical field makes it need to run in like a machine.

Subsequently, Caterpillar continued to introduce shoes and clothing, with tenacity, concentration, vitality, courage and comfort as the brand DNA, so that fashion and technology can be merged and sublimated again. Deducing the century-old industrial culture with the contemporary trend, maintaining the contemporary style of industrial DNA, and creating new tooling for shoes and clothing have become the first choice brand for the younger generation of consumers in new tooling.

Although CAT Carter became famous with rhubarb boots in World War I, after transforming into trendy clothes, it launched a series of trendy and cool tooling, and inherited the high-quality characteristics, design sense and quality sense of its shoes. The concept of Cat 20 19 winter clothes begins with "the original appearance of the city", showing a city in our imagination and integrating the modern with the future.

After the transformation, the classic style has been given a new sense of modernity, bold use of colors, and appropriate control, which reflects the strong characteristics and visual effects of CAT Cat. With exquisite fabrics, it is refreshing to create a brand-new tooling suitable for urban style.

In addition to innovative products in the field of shoes and clothing, when "futurism" romantically swept the fashion world, Caterpillar also built flagship stores with a brand-new image in several important cities, bringing a trendy lifestyle full of new industrial technologies!

Caterpillar Guangzhou Tian Huan Plaza Store is its first life attitude experience store in China. The store is dominated by simple and bright industrial white and classic Carter yellow, plus design elements such as black and yellow warning slogans, neon tubes and silver steel shelves, which are full of futuristic new industrial atmosphere everywhere.

In addition to the new shoes and clothing products displayed neatly on the shelves, there are more peripheral products such as watches and bags. You can also buy cat shoes and boots care products to provide the best maintenance and care for love boots.

The biggest highlight is their DIY area. The store has designed all kinds of things for everyone to create, whether clothes or shoes, as long as you have DIY ideas, you can do it.

Whether it is embroidered badge, leather stamping, shoelaces and metal shoes, you can choose at will, and you can also stamp your own name DIY personalized leather tag, design and match clothes, shoes and bags full of personality style, and create your own cat and cat tooling!

Gypsum headdress, booties, mold handprints, a complete set of mechanical tools, and rubble randomly placed in the accessories box all tell the historical origin of the brand for a hundred years, bear the style imprint of industrial civilization, and fill the space with profound brand culture atmosphere.

Cat Carter Beijing Heshenghui Shopping Center continues the simplicity and brightness of industrial white and the classic of cat yellow. When winter clothes are displayed in the future, from a distance, the whole space reveals a "cool" atmosphere.

Metal boxes, rough wooden boxes, cutting water pipes ... After finishing and building, they become a middle island and a flowing platform, with a casual industrial aesthetic feeling, revealing a simple rough and casual temperament.

Clearly visible black and yellow warning landmarks, exposed ceiling steel frames, rough cement floor tiles and other design elements are permeated with futuristic new industrial style everywhere. The yellow industrial hat covered with three shelves is not only a prop ornament, but also a color harmony, which brings the new industrial atmosphere to the extreme.

If CAT Carter brand is a "museum" about the growth of "fine work clothes", then rhubarb boots are "the treasure of the town hall". A whole wall of rhubarb boots is arranged in order on the metal shelf, which strongly induces the customer's desire to buy.

During the opening of Guangzhou Tian Huan Plaza Store, Caterpillar set up the "Moon Landing Base" in the atrium of the Plaza, which specially set up the experience and interaction links such as the moon weightlessness experience module, the space dormancy module and the spacecraft platform.

This lunar space station, which looks like a space capsule, is full of futuristic feeling and fun to experience. Cool facilities attract passers-by to stop and experience.

The scene also provided rich gifts and value-added concessions for the experiencers, and "astronauts" also appeared at the event site to interact with everyone.

Entering the pop-up shop, the semi-immersive setting inside the capsule environment brings an immersive experience. Transparent pipes and classic Colorado yellow boots run through the cabin, and there is an audio-visual multimedia area that imitates the cab of the cabin to introduce Caterpillar's historical contribution to the moon landing.

The most eye-catching part is the novel and interesting weightless cabin experience area. When entering the weightless cabin, the erratic airflow keeps spinning, and coupons and gifts of different values can be obtained through interactive experience, and successive on-site experiencers set off waves of atmosphere climax.

During the event, many Carter fans and people nearby came to the scene, and the pop-up store "Cat Moon Base" became the latest and hottest punching landmark among online celebrities. The novel and cool in-store style has attracted many fashionistas and hipsters to take photos and punch in.

Caterpillar also opened a pop-up shop in APM Plaza in Sun Dongan, and held a limited edition yellow boot roadshow.

On-site installation of the industrial gene of cats, which has lasted for a hundred years, has a strong visual impact with tough black as the background color, bright cat yellow, huge bulldozer wire device and fashionable neon elements!

An interactive session of "Straight Male Strength Test" was also set up at the event site. Everyone is eager to try and participate in it to test their pure male index.

Cat Carter, a brand-new work that pays tribute to China's straight male movies, was first shown to the public, and the tough and powerful shots and pictures gave everyone a strong sense of identity and substitution.

The much-anticipated limited edition unpacking ceremony of Colorado Classic Yellow Boots was also held at the scene. In addition to the expectant cat fans, many shoe fans and hipsters also came to the scene to witness this important moment.

Since opening the first independent store in China in 2009, it has spread all over Shanghai, Guangzhou and other first-tier cities, and Cat's road to China is progressing smoothly. As a trendy brand with strong innovative ideas, Cat has always been at the forefront of fashion, with unique design style and focus on high-quality products. Not only has it interpreted the industrial culture for a hundred years, but it has also innovated the contemporary style of industrial DNA. CAT cat series has set off a wave of tooling again and again in the fashion world, bringing people uncompromising fashion vitality. Nowadays, with the popularity of fashion brands, when many brands flock, CAT has opened up and adhered to a more subdivided field of "fashion brand tooling" and sold 1 100 million pairs of shoes all over the world. With amazing data, it has grown into a truly powerful brand.