About Omega Watches

Omega - Brand Introduction

Omega

In its glorious history of more than 150 years, Omega has always played the role of pioneering watch technology. With a pioneering spirit, we challenge different fields, from venturing into space to explore the mysteries of the sky, to going deep into the mysterious ocean to challenge the limits. Omega has also formed a close relationship with the sports world. With its unparalleled professional technology, it has provided timing services for many international authoritative events. NASA's test is the most stringent test in the world. The purpose is to select a reliable watch with excellent performance for the astronauts of the Apollo moon landing program, and the Omega Speedmaster Professional Chronograph is the only one that passed the test. Since then, Omega and human aerospace industry have moved forward together, creating unworthy legends together. To this day, the Speedmaster is still a qualified chronograph watch recognized by NASA for launch missions, and has been selected by the Russian Space Station for launch missions. Omega is also a leader in sports timing and has created numerous technological breakthroughs, including the world's first thousandth of a second finish camera device and the contact plate timing system that is essential for all international swimming competitions today, including the just-concluded Nordic Winter Olympics. Timing services will also be provided by Omega. The high-quality performance of Omega products is another manifestation of the brand's pioneering spirit. For example, the new coaxial escapement device can make the performance of Omega watches more reliable and extend the maintenance time. Omega has been creating a glorious history in the watch industry since it was founded by Louis and Brandt in 1848. In 1900, it became one of the first manufacturers of industrial watches in Switzerland. It has continuously set world accuracy records in observatory competitions since 1919. It has provided timing services for 22 Olympic Games (the first being the Los Angeles Olympics in 1932) and other major international sports events such as track and field, swimming, golf and sailing competitions. Expeditions to space made history. The Omega Speedmaster professional chronometer was selected by NASA in 1965. When humans landed on the moon on July 21, 1969, the astronauts who took the first step on the moon wore the Speedmaster. A professional timepiece. In 1970, Apollo 13 broke down during its launch mission. The Speedmaster professional chronograph played a key role in accurately calculating the engine ignition time, allowing the spacecraft to enter the orbit of returning to Earth, and "saved" the astronauts and the spacecraft. The latest International Space Station is also equipped with the Speedmaster X-33 multi-function professional chronograph. Omega has once again become a pioneer in human conquest of space. When Omega designed this watch, it consulted American, Soviet and European astronauts and professional pilots. Professional advice, in addition to the most advanced technical functions, in order to fully meet the strict professional requirements of aerospace missions. At the same time, the Omega Speedmaster professional chronograph, known as the "Moon Watch", is still the launch partner of American and Russian astronauts. Accompany them as they wander through space. Omega launched the revolutionary coaxial escapement system movement in 1999. The coaxial escapement system device was designed by the famous British watchmaker George Daniel, which can make the movement more stable and reliable in long-term operation. It is known as the mechanical watchmaking industry of the 20th century. One of the most outstanding inventions in watchmaking. In 2002, Omega launched a new BIJOUX jewelry series, which became the best accessory for Omega chronograph watches.

Omega - Obtaining Honors

Omega has not only written countless firsts, but also has numerous achievements in watch exhibitions, military applications, official timekeeping, sports competitions, observatory watch certificates, etc. Outstanding and proud performances, such as: Omega

In 1896, Omega first emerged at the watch exhibition and won the gold medal at the Swiss National Exposition in Geneva. In 1917, the British Royal Air Force selected Omega as the standard equipment of the combat regiment. In 1932, it served as Olympic timekeeper for the first time and has served as timekeeper for 21 times. In 1933, Omega became a special watch for the Italian Air Force. In 1936, it set a new accuracy record for various clocks and watches at the Kew/Teddington Observatory with a high score of 97.8 points. This record has never been broken by anyone to this day. In 1946, Omega received 100,000 observatory certificates. In 1962, more than half (50.5%) of Swiss Observatory certificates were awarded to the constellation series. In 1963, the Speedmaster series was selected as the official timer by NASA. In 1967, Omega received one million observatory certificates. In 1972, Omega received two million observatory certificates.

In 1974, the Omega "Million Quartz 2400" watch was launched, the only one in the world that has received a marine chronometer certificate. In 1983, Omega received the 100,000th quartz chronometer certificate; the Omega Museum was established to preserve Omega's historical artifacts. In 1989, Omega became a special watch for Soviet astronauts. The corporate brand ranked 210th in the 2006 "Top 500 World Brands" compiled by World Brand Lab.

Omega-Co-Axial Technology

Main advantages Omega Co-Axial Escapement - a revolution in the fine watchmaking industry. Omega movement

At the beginning of the third millennium, Omega grandly launched innovative technology to redefine the entire mechanical watchmaking theory. The escapement system is the soul and core component of every mechanical watch, and the basic manufacturing theory behind it has remained unchanged for more than 200 years. Nowadays, Omega has broken the old and established the new, and cooperated with watchmaker George Daniels to develop a new design of coaxial escapement system. The latest design mainly consists of a coaxial escapement device, a pallet fork with 3 jewels and impulse jewels on the balance wheel, and a free-spring balance wheel. The coaxial escapement system can effectively reduce the friction between gem components, allowing the watch to remain precise and accurate even after long-term operation. Balance with hairspring. Balance with hairspring without card. The design and use of this adjustment system requires exquisite professional technical support and superb watchmaking experience. The use of a coaxial escapement system greatly reduces the risk of deforming the hairspring due to vibration. Thus the stability of the regulatory system can be continuously enhanced and maintained. Escapement The coaxial escapement is complemented by a free-spring balance. The combination of these two components gives full play to the highly precise quality of Omega's coaxial movement, ensuring stable and accurate performance over long periods of use. George Daniel Professional watchmaker Dr. George Daniel has more than half a century of watchmaking experience. There is no doubt that he witnessed major historical events in the watchmaking industry. He served as president of the London Clockmakers' Guild and served as director of the Watchmaking Academy. Dr. George Daniel is not only the inventor of the coaxial escapement system, but also an authoritative author on many topics in watch technology. His works include The Art of Breguet (published in 3 languages), English and American Watches and The Practical Watch Escapement and Watchmaking) (published in 2 languages). He has won many awards, including the Gold Medal of the Guild of Masters of Clockmakers (founded in 1631), the Gold Medal of the British Academy of Horology (founded in 1851), the Gold Medal of the London Watchmaking Guild and the Stockholm Watchmaking Guild. Kullberg Medal of Honor.

Two: Swiss watches

OMEGA is a Swiss brand; one of the brands under the Swatch Group.

Swiss famous watch Omega watches are sold through excellent dealers in 130 countries around the world. Each piece is a "dream" wrist timepiece for modern young people, representing their desire for The recognition and pursuit of “Omega World”. In the "Omega World", there is the Speedmaster Professional series that accompanies mankind in space exploration - the first and only "Moon Watch" to "land in one step on the moon"; it has become the designated timepiece for the 21st Olympic Games. , won numerous awards for accurate timekeeping and best design. Omega is the inevitable choice for outstanding people around the world - including international supermodel Cindy Crawford and world Formula One champion driver Michael Schumacher. In the United States, Omega is the most popular and best-selling brand of watches. Founded by Louis Brandt in 1848, Omega marks a glorious achievement in the history of watchmaking and stands proud among its peers.

As early as 1892, Omega launched the world's first spring watch. Two years later, in 1894, it produced the world-famous Omega 19-ring movement. The manufacture of this movement incorporated the revolutionary advanced technology of the time. , with its several outstanding functions, such as adjusting the time with the crown, the brand was officially named Omega, making Omega the leading Swiss watch manufacturer at that time. Omega is the last letter of the Greek alphabet, which means perfection, achievement, beauty and excellence. Since then, Omega has firmly occupied the leadership position in the watch industry with its advanced technology and excellent watchmaking art, and has created countless impressive achievements. ●The famous Greek temple solid gold carved pocket watch won the Grand Prix Honor Award at the 1900 Paris World Exposition.

●It was used as a designated watch by the United States and Britain during the two world wars. ●The astronomical timepiece on board its ship set the most accurate timepiece record in 1933 and 1936, and was officially confirmed and adopted by the Kew Teddington Observatory in the UK. ●Became the designated timekeeper of the 1932 Los Angeles Olympic Games. ● In 1932, the world's first diving watch - OMEGA "MARINE" - was launched. ● In 1937, female aviator Amelia Earhart wore an Omega CHRO28.9mm chronograph and attempted her first flight across the equator. ●The Omega Speedmaster series of professional chronographs has not only been the designated timepiece for American astronauts since 1965 and Soviet astronauts since 1975, it is also the first and only watch to land on the moon. ● On November 4, 1981, French diving expert Jacqnes Mayel broke his own record of diving to a depth of 101 meters. He also successfully tested the excellent performance of the Omega Seamaster 120-meter diving watch. ● In 1993, the Seamaster series of professional diving watches (water depth up to 300 meters/1000) was launched, equipped with a helium exhaust valve, becoming the world's first mechanical diving watch with a push button that can operate normally even when diving to a depth of 300 meters. ● In 1994, the world's first Omega mid-rudder flywheel watch was launched. Design Awards In addition to exquisite watchmaking craftsmanship, Omega has won numerous awards over the years for its excellent design, including the International Diamond Award, the City of Geneva Award and the Golden Rose Award. The female portrait sculpture La Premonition des Tiroirs created by the famous sculptor Salvador Dali in 1973 has an Omega dial as its face. World Precision Records Omega timing instruments won 93 world records in precision competitions held at Neuchatel, Geneva and Kew-Teddinton observatories, 72 of which were new records , including the 1936 Keelon Teddington Observatory in all precision projects, with a perfect score of 100, the Omega timing instrument scored a high record of 97.8 points. This has not been broken by other timing instruments in the same test since then. Good results. Publicity Omega can be said to be the earliest pioneer in implementing international marketing and large-scale advertising plans. Its advertising history not only made the Omega brand world-famous, but also influenced the model of famous watch advertising. To this day, its family of Omega ambassadors can be described as "household names" - including Cindy Crawford, Pierce Brosnan, Nicole Kidman, George Clooney, Zhang Ziyi, and Michelle Phelps , Michael Schumacher, Alexander Popov, Ernie Ace. Early Omega advertising from 1894 to 1914 focused on pure text introductions of the product and Omega's success in international exhibitions such as the 1990 Paris World's Fair. Starting in 1900, Omega hired graphic designers and painters to convey Omega's advertising messages with images; including the famous Belle Epoqne scan painter Paul Helleu (1904), commercial designers Leonetto Capptello (1914) and René Gruau. From the 1920s to the 1930s Since then, all advertisements have been dominated by "message", highlighting the fine tradition and sophisticated design of Omega watches from different categories such as sports (the first waterproof watch), fashion and history.

Making good use of the technique of repeatedly emphasizing the same message, from 1927 to 1943, every advertisement carried the same slogan "OMEGA -- the right time for life" (OMEGA -- the right time for life). In the 1920s, product catalogs even used female models to highlight the feminine qualities of Omega watches. In the 1950s, in 1948, Omega celebrated its 100th anniversary and used a global advertising concept to strengthen its "penetration" in the market. It created a "globally recognized" image for this outstanding logo, unified the international advertising theme, and applied it to every country level - such as the 1948 slogan "Omega, the world's trusted watch", successfully established a distinctive brand for Omega. image; it still benefits from the distribution network to this day. In the 1990s, the Omega Ambassador Family entered the 1990s. Omega's advertising strategy successfully created the "Omega Ambassador Family". Each "Omega Ambassador" is an international celebrity who is unique in his or her professional field. They are not only confident in themselves, They are full of ambitions in their careers and have a unique vision for the choice of famous watches, and they all choose Omega watches as their best choice - such as supermodel Cindy Crawford, famous actor Pierce Brosnan, the world's youngest celebrity Grand Slam tennis champions Martina Hingis and Anna Kournikova, the world's fastest swimmer Alexander Popov, former America's Cup champion Dean Baker, top golfer Ernie Ace , Formula One champion Michael Schumacher. Over the years, Omega has organized a number of high-level and highly creative international publicity activities - the unprecedented use of the Russian Mir space station to communicate directly with astronauts via satellite to launch the first X-33 Mars watch. In 2002, in order to commemorate the 30th anniversary of the last human landing on the moon, Omega specially invited the American astronaut Eugene Cernan, the last human to land on the moon, to come to Beijing and drive a lunar rover on the Great Wall with a history of 5,000 years. The amazing feeling of gazing at the moon from humanity's most spectacular ancient building. In addition, the "Hole-in-One" held at the highest point of Washington Square in New York, USA, and the "Racing" with a replica of a lunar rover and a tram in San Francisco all aroused sensation and attention. Space In 1965, the Omega Speedmaster series of professional watches, the first and only watch to land on the moon, was adopted as the designated timepiece for all manned space flight plans after rigorous testing by NASA. It is a chronograph that can withstand weightless conditions, magnetic fields, violent vibrations, impacts, and temperature differences of -18°C to 93°C. Since then, the Speedmaster series has become the only time that astronauts can fully trust in all space missions (including 6 moon landing missions) - from Gemini to Apollo, Skylab to the shuttle program in recent years. count. Astronaut hero Neil Armstrong successfully landed on the moon and set foot on the lunar surface for the first time. The Omega Speedmaster recorded the historical moment at 02:56 GMT on July 21, 1969. Five years later (in 1970), the Omega Speedmaster played an outstanding role as a timepiece in the history of space exploration, helping to save the Apollo 13 spacecraft from being paralyzed due to an explosion in the fuel tank. With the Speedmaster watch on his hand, the spacecraft commander calculated the launch time of the propulsion rocket with an accuracy of one tenth of a second and successfully activated the engine again, allowing the spacecraft to successfully leave the lunar orbit and return safely to the earth. In recognition of the Omega Speedmaster's outstanding performance in the entire rescue operation, NASA awarded the agency's highest honor, the "SNOOPY AWARD", to Omega to thank Omega for its extraordinary contribution to the history of human space exploration. contribute. Today, the latest professional x-33 multi-function watch launched in the Speedmaster series is heading towards Mars. It will become the timepiece worn by astronauts on the next 100 shuttle missions and the Russian Mir space station, and Omega once again opens up a new era of human space exploration. Designed in collaboration with astronauts and professional pilots from the United States, Europe and Russia, the latest Speedmaster professional x-33 watch combines the most advanced technology and timekeeping functions, fully suitable for missions in the manned space program the strict requirements of experts. Since January 1998, three astronauts on the Russian Mir space station have begun wearing x-33 watches.

Professional timing The 1932 Los Angeles Olympics used the Omega Olympic chronograph with flyback hands. Since then, Omega has been the designated timekeeper for 21 consecutive Olympic Games in 60 years. At the 1952 Helsinki Olympics, Omega stepped onto the medal podium and accepted the Olympic Cross in recognition of its outstanding contribution to the development of world sports. Omega’s glorious history in the international sports world is equally impressive. In 1963, he created the world's first finish camera device that could display an accuracy of one thousandth of a second, and the world's first electronic chronograph. In 1961, he created an Omega observation telescope that could display event time on a TV screen. , and in 1967 launched the "touch pad" chronograph specifically for swimming events. Photography - A superior technology called "Eagle Eye" was introduced as the timing instrument of this year's conference. The "Scan-OVision" first used by Omega in the 1992 Olympic Games was used to scan the end point with an electric eye. Even in weak light, it can still Capture high-speed moving images at a speed of five ten thousandths per second with perfect accuracy. In addition, Omega is the "inventor" of the giant electronic scoring screen that has been used in many modern stadiums around the world since 1982. At the beginning of this century, Omega was not only the designated timekeeper for the Olympic Games, but also served as the designated timekeeper for many large-scale international sports events such as track and field, swimming, golf, sailing and racing. Track and Field - The designated timing of the four internationally renowned track and field gold medal events - the Oslo, Brussels, Berlin and Zurich Track and Field Invitational Tournaments. Swimming - At the 1967 Pan American Swimming Games in Winnipeg, Canada, Omega developed a new touch-pad timing system - the principle was to install this system at both ends of each track. The set of sensors only respond to swimmers touching the pool and display images electronically at a speed of up to 100 images per second. Golf - "Omega Tour" and OMEGA Hong Kong Open, are very popular among golf players in Asia and the Middle East. Since 2000, Omega has sponsored the "OMEGA European Masters". Every year before the official event, Omega will hold a celebrity golf tournament, which has become the focus of stars, celebrities, media and audiences around the world. Racing - In 1998, Omega used an advanced system specially designed for this event to record times for races in North America, Australia, Japan and Brazil. With its superb and excellent technology, the timing and scoring system developed by Omega not only provides accurate time and score statistics for each participating vehicle, but also provides the fastest on-site event information for staff, teams and media. Omega's consistent watchmaking technology and thorough after-sales service concept are highly respected in the international watch industry. It is also one of the few brands in the world that can maintain watches for more than half a century. For customers who own Omega antique watches, no matter how old the watch is, Omega will spare no effort to serve you, erase the vicissitudes of time, and present the glorious moments of history before your eyes again. Because, eternal "excellent quality" is the highest realm of watches pursued by Omega. Omega has not only written countless firsts, but also has outstanding and proud performance in countless watch exhibitions, military applications, official timekeeping, sports competitions, observatory watch certificates... etc. For example: 1896 Omega first appeared at a watch exhibition. Make your mark and win a gold medal at the Swiss National Fair in Geneva. In 1917, the Royal Air Force selected Omega as the standard equipment of its combat regiments. It served as Olympic timekeeper for the first time in 1932 and has served as timekeeper 21 times. In 1933, Omega became a special watch for the Italian Air Force. In 1936, it set a new accuracy record for various clocks and watches at the Kew/Teddington Observatory, with a high score of 97.8 points, a record that no one can beat to this day. In 1946 Omega received one hundred thousand chronometer certificates. In 1962, more than half (50.5%) of Swiss Observatory certificates were awarded to the constellation series. In 1963, the Speedmaster series was selected as the official timer by NASA. In 1967 Omega received one million observatory certificates. In 1972 Omega received two million observatory certificates.

In 1974, the Omega "Million Quartz 2400" watch was launched, the only one in the world that received a marine chronometer certificate. In 1983, Omega received the 100,000th quartz chronometer certificate; the Omega Museum was established to preserve Omega's historical artifacts. In 1989, Omega became the exclusive watch for Soviet cosmonauts. The corporate brand ranked 210th in the 2006 "Top 500 World Brands" list compiled by the World Brand Lab.

Design process

Drawing

Drawing The designer first draws a first draft to introduce his design concept to the decision-makers. After the main aesthetic appearance is determined, the designer will use a calculator to create a three-dimensional model of the new Omega watch. The entire process will be completed collaboratively by engineers to eliminate design factors that conflict with technical feasibility. Making a concept watch

Making a concept watch After casting is complete, our suppliers will enter the next stage of research and development to determine the choice of materials and the color matching of the dial and hands. The first concept watch will be sent to the decision-making and sales departments for final approval. Casting

Casting The first concept watch was produced by a special printing technician. Most of the aesthetic design details are completed at this stage. Final Product

Final Product After the new watch, especially the movement, passes quality inspection and undergoes rigorous testing, the manufacturing process can begin.

OMEGA Spokesperson

Spokespersons used by the world-renowned Omega watches in the past five years: Zhang Ziyi in 2009 Zhang Ziyi was the spokesperson

Nicole Kidman in 2006 Nicole Kidman

Cindy Crawford in 2008, George Clooney in 2007, and Jacky Cheung in 2005. In the past five years, two Chinese people have endorsed her, which shows that Chinese stars are luxurious in the world. The influence of the brand is huge. Zhang Ziyi

OMEGA's latest activities

October 30, 2010 Hong Kong Hollywood actress Nicole Kidman attended the OMEGA event in Beijing yesterday as an Omega celebrity ambassador. Launch of the new Ladymatic watch series. Nicole Kidman wore the white dress in the advertisement, and the audience was in a state of excitement. At the same time, a commercial clip directed by the famous fashion photographer Peter Lindbergh for Nicole Kidman was played on the big screen. The beautiful Nicole Kidman believes that different eras have different beauties, among which the 1950s are the most charming.

Important Milestones

In 1848, Louis and Brandt founded a pocket watch assembly factory in the small Swiss town of La Chaux-de-Fonds.

In 1889, after the LOUIS BRANDT & GILS company moved to Biel in 1880, it became the largest watchmaker in Switzerland, with 600 employees and an annual output of 100,000 watches.

In 1894, LOUIS BRANDT & GILS invented the innovative "Omega 19 movement", and later the company was named after Omega.

During the First World War in 1917-18, Omega served as the British military commander. The designated watch supplier for the Royal Flying Corps and the U.S. Army.

Omega first provided timing services for the Olympic Games in Los Angeles in 1932. Since then, it has often served as the official timekeeper for sports events around the world.

In 1936, Omega set a record for timing accuracy in all categories at the Teddington Observatory.

During World War II, Omega won the prestigious 30mm watch movement in 1939. The British Royal Air Force selected it as the designated watch supplier.

In 1948, Omega launched the first Seamaster watch, which was famous for its reliable performance and durability.

In 1949. Omega developed the world's first advanced end-point photography device.

In 1952, the Omega Constellation series of observatory watches was launched, instantly becoming the brand's top series. In the same year, it launched the world's first quartz electronic timing device for sports competitions. device OTR.

In 1955, the world’s first self-winding women’s watch was launched, Omega LAKYMATIC.

In 1957, Omega’s first Speedmaster chronograph was launched.

In 1960, Omega launched the first Seamaster De Ville watch, followed by the De Ville series in 1967.

In 1961, the OMEGA tracking recorder OMEGASCOPE was launched, which could display the timing results of athletes' competitions on the screen.

In 1965, after NASA rigorously tested multiple watch brands, it finally selected the Omega Speedmaster Professional Chronograph as the designated watch for space missions.

In 1968, the KYNAMIOC watch was launched, which is the best-selling series in the Omega watch series.

On July 21, 1969, the Omega Speedmaster Professional Chronograph became the first watch worn by astronauts to land on the moon. It accompanied mankind's historic first step on the earth's satellite, making The whole world was shocked.

In 1970, Omega won the "Snowby Award" awarded by NASA in recognition of the Speedmaster professional chronograph's role in the Apollo 13 space program and resolving the crisis.

In 1974, Omega launched the world's first Ocean Series chronometer watch, with a monthly timing error as low as 1 second, and its performance was ten times better than ordinary quartz watches.

During the historic rendezvous of the Apollo and Soyuz spacecraft in 1975, both American and Russian astronauts wore Omega Speedmaster professional chronographs. This watch later became the symbol of Soviet astronauts. designated watch.

In 1976, the quartz chronograph was launched, which was the world's first watch with both pointers and LCD digital display.

In 1981, the elegantly designed diving watch Omega Seamaster series diving depth 120M model was launched (screw-type crown and mineral glass bezel), and was worn by French divers Jack and Maier on November 4, 1981. This watch dived to a depth of 101 meters on the coast of Elba Island, completing a world-famous freehand deep-sea diving feat, setting a world record, and successfully verifying the high-quality performance of this Seamaster watch.

In 1982, two best-selling chronographs were launched: the Omega Constellation Quartz Observatory Watch, which features four claws on the surface, tightly fixing the sapphire crystal to the case to improve waterproof performance; the Omega Seamaster Quartz Watch , made of titanium metal that is extremely light but as hard as Taiwan Steel, and is highly anti-rust and anti-wear.

In 1984, Omega grandly launched the world's most precise clock. It was carefully designed by talented designers Dominique and Loiseau. It was a masterpiece of great creativity, precision, exquisiteness and symbolic significance.

In 1985, the first color matrix game scoreboard was invented.

In 1985-86, Nikolay and Hayek conceived and implemented the reorganization plan of the two watch companies ASUAG and SSIH. After more than four years, they finally decided to merge the two companies, and in 1985 they joined forces with the Swiss The investment consortium acquires a major stake in the new group. In 1986, Nikolai and Hayek served as chairman of the board of directors and chief executive of the new group.

In 1990, the world's first mechanical movement diving chronograph was launched - the Seamaster series professional diving chronograph (waterproof function from 300 meters to 1000 feet) with observatory certification, equipped with a helium escape valve and multiple A button that can perform at a depth of 300 meters.

In 1994, the world's first self-winding watch with a center-mounted tourbillon was launched.

In 1998, after consulting astronauts and professional pilots for their professional opinions, Omega developed the Speedmaster X-33 professional chronograph, which combined a number of the most advanced technical functions to fully meet the strict requirements of human missions in space. Require.

In 2000, the Omega De Ville Co-Axial series adopted the world's first industrially produced movement with the same escapement system, which made the watch durable and accurate and greatly reduced the time between adding lubricating oil and maintenance.

In 2001, entering the 21st century, Omega launched the Speedmaster Broad Arrow watch to continue the legend of the Speedmaster series. The name of this watch comes from the unique beginning of the hands, which is the design of the first Speedmaster watch. The Broad Arrow watch also uses the latest Omega proprietary 3303 longitudinal wheel chronograph movement.

In 2002, the brand new Seamaster AQUA TERRA series was launched. The back of the watch adopts a see-through design, showing for the first time the coaxial escapement system device that leads the technological trend. It can be called the perfect combination of advanced technology and classic design. In addition, the new De Ville Co-Axial Escapement Chronograph is also equipped with Omega’s proprietary longitudinal wheel timing device, making it the world’s first Co-Axial Escapement Chronograph.

In 2003, two important new watches were launched - the Railmaster (premiered under the Orient Express) and the Constellation Double Eagle series. In addition, Omega also launched a new selection advertising plan. The advertising photo is from Photographed by famous magazine photographers Arthur and Egger.

In 2004, Omega launched the new De Ville Coaxial Chronograph-St. Moritz watch at the annual Sled Cup competition.

In 2005, Omega grandly announced the launch of three new watches - the Seamaster Planet Ocean series, the De Ville RATTRAPANTE dual-hand chronograph and the OMEGAMANIA women's watch.

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