Explore the 2020 Hyundai Tucson: If it is not a discount of 30,000, will anyone still buy it?

In the first half of this year, Beijing Hyundai officially quietly listed Tucson's annual redesigned model-2020 Tucson. As a small modified model of the year, Tucson has not made too many adjustments in terms of products. The most important change is the appearance. The new car has optimized the front face that was not optimistic before, and the other is some minor adjustments in details. In terms of configuration, the new car canceled the two configurations of 20 19, namely, the aggressive version and the deluxe version, and added the smart version. In addition, the price of the brand-new roof version is reduced by 20,000 yuan, and now Tucson has five configurations (all of which provide 6/5 of the national bank version), and the official guide price is 16.99-2 1.99 million yuan.

Originally, this car was like a classmate in the last row of the class. No highlights, no topics. Even the modern officials in Beijing gave it a cold shoulder. It seems that the change has not happened. However, its action in the terminal market has attracted many people's attention. Shortly after listing, Tucson immediately shouted out a cash discount of 30,000 yuan. Its actual price range has also reached 654.38+03.99-654.38+089.9 million yuan, and the competing models at the same price have been instantly lowered by one grade.

So, what made its price fall so fast? Recently, the author came to the store to find out.

Image point: split headlights+through taillights

For Korean brands, design has always been an advantage. Although it has been gradually caught up by independent brands in recent years, its strength is still good. This Tucson is a unique model in design. Although not amazing, the overall aesthetic is excellent.

The front face part adopts a huge irregular hexagonal air intake grille with built-in banner trim, which is natural and elegant; The headlights adopt the popular split design. It is worth mentioning that the two parts of the split headlight are very large, which is obviously different from other split headlight designs.

The shape of the side is more conventional and belongs to the typical practical SUV style. The side skirt is covered with scratch-resistant black plastic, which highlights practicality. The tires are 225/55? The tire orientation of R 18 is biased towards the daily urban environment.

The rear of the car is a very recognizable place, very round, in line with the warm temperament of family car design; In the detail part, it uses a penetrating taillight, and a large bilateral double exit can be seen below.

Sitting in the car, you can see that Tucson's interior adopts many popular elements, and the whole is biased towards the convenience of daily use. For example, it uses a floating central control large screen, and the air conditioning panel and multimedia control have physical buttons, which are simple but easy to use.

Practical point: super-large storage space design

In the actual price range of Tucson, consumers have very high requirements for the practicality of vehicles, so can this Tucson fully meet the needs of consumers?

Tucson has a size of 4545* 1850* 1670mm and a wheelbase of 2670mm. It is a standard compact SUV, slightly larger than Nissan Hacker, Mitsubishi Jin Xuan and Volkswagen Tango.

Let's talk about seating space first. When the front row is adjusted to the author's standard driving posture, the hind legs can still leave more than half an arm. In addition, its rear platform is almost flat, and the inclination angle of the rear backrest also allows passengers to find a comfortable sitting position.

It is worth mentioning that it also has a panoramic skylight that can be opened.

Then there is the storage space. Korean cars were the first to learn from Japan, and the design of storage space was also very elegant. For example, there are two cup holders next to the handle, and there is a storage compartment in front of the handle. The size of the central armrest box and glove box are not small.

In terms of space, Tucson needs to be optimized, that is, the trunk opening is too high and it is not convenient to carry heavy objects. Of course, its trunk space is large enough and regular, and the rear seats support a ratio of 4/6, so the carrying capacity will not become its short board.

Quality: Onchino powertrain of the same model.

As for the core powertrain, Tucson is equipped with the same powertrain as the small steel gun model Anginot. The engine is a 1.6T four-cylinder turbocharged engine. The book parameter of the engine is the maximum horsepower 177pp and the maximum torque is 265nm, which matches the 7-speed dual-clutch gearbox.

The author had a simple test drive experience. In the test drive of about 5 kilometers, the author focused on the dynamic response and power output of the initial and middle sections. Tucson has shown a good standard in these aspects that affect the driving experience of the city. In particular, its dynamic response has basically reached the standard of stepping, and urban driving is very comfortable. At the same time, its strong power also makes its initial and medium-term output satisfactory enough. Limited to the experience scene, the author failed to experience its high-speed power and NVH performance in the compartment in detail.

In the chassis part, Tucson adopts the most common front McPherson rear multi-link structure at this level. Comfortable adjustment style. During the test drive, you can obviously feel that its lateral support is average, but the overall comfort is good, which is suitable for gentle driving.

Word of mouth: balanced performance in all aspects

Regarding the sales of this car in the store, the author also consulted the sales consultant. Tucson is not a hot-selling model in Beijing Hyundai's current product range, and its sales in SUV are far behind the best-selling ix35. However, according to the sales consultant, it is usually favored by some consumers who have a certain automobile knowledge base, because its product strength is very balanced, it performs better in power and space, and its technology is more advanced than ix35.

When asked why the 2020 Tucson has such a big discount as soon as it goes on the market, the sales consultant said that at present, the main sales models of Beijing Hyundai have a big discount. Although the 2020 Tucson is a new car, it is no exception. This is the status quo of the brand.

"As far as the market is concerned, Tucson's competing products are basically priced, and they also have many terminal discounts. It can even be said that there is no sales volume of Tucson without discount, and Tucson after discount has sufficient competitive advantage in the market. It is already a model highly recommended by Beijing Hyundai Exhibition Hall. "

Final score?

Listing is a big discount, and it seems that the operation is very chaotic, but in fact this is the status quo faced by Beijing Hyundai brand. Judging from the real car experience in the store, the comprehensive product strength of 2020 Tucson is good, which meets the standard of a joint venture brand compact SUV. Compared with similar competing products in the market, Tucson does have a great competitive advantage with its favorable price. However, in Beijing Hyundai's product sequence, Tucson's popularity is far less than that just listed more than a decade ago, and its loyal consumer groups are small. In the final analysis, it is only a small side dish in the market, not a staple food!

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This article comes from car home, the author of the car manufacturer, and does not represent car home's position.