2021 Beijing Gift Tourism Goods and Cultural and Creative Products Competition Overall List (TOP100)

(Note: The sequence of the six themes listed in the competition announcement and the submission time of the entries are in order)

The source of the spirit, drinking water and thinking about the source, the design plan is derived into "energy water" , meaning drinking water remembers the source and never forgets the way back. In the form of pictures and integrated with modern visual language, "energy water" is endowed with spiritual and cultural connotations, thereby achieving the educational significance of promoting red culture.

Taking red classics as the outline, beauty as the body, history as the soul, and using popular figures as the medium, it reproduces major events and outstanding figures in the history of the party, integrating the glorious history and themes of party history. , artistic beauty and fashion are integrated into one, vividly reproducing the glorious history of the founding of the party for a hundred years.

It expresses blessings for the great motherland. The woodblock watermark technique is of great appreciation and collection value. You can enjoy hanging, writing letters, and reciting poems. The creative design full of feelings and the ingenious woodblock watermark works show extraordinary Legacy of traditional skills.

Women's Aijia handicrafts rely on the "traditional female red" culture and use handmade products to help rural revitalization. With innovative designs and exquisite craftsmanship, they combine the cultural heritage of historical sites and the profound Chinese medicine culture. It highlights the beautiful blessings of women in the new era to the motherland and is a red tourism cultural and creative product with unique beauty and humanistic connotation.

This set of red shadow puppet dynamic teaching aids is an original design and is based on the familiar little heroes Zhang Ga, Wang Erxiao, Haiwa, Yu Lai, Little Red Army, etc. Using imitation leather grinding and cutting technology, it is easy to assemble, train children's hands-on ability, and become familiar with the shadow puppet production process. Learn about red culture through shadow puppets.

The opening souvenir of the Chinese Communist Party History Exhibition Hall is in the form of a square format and central symmetry. The product design refers to the architecture of the Party History Exhibition Hall, square sculptures, and exhibition hall decorations. element. The color design adopts beige, gold and white marble as the main tone.

Three types of snacks were selected for the Age of Awakening: chocolate symbolizes the work spirit of first bitterness and then sweetness; apricot peel tea symbolizes the taste of happiness is brewed; red brick ice cream symbolizes the red and dedicated youth will.

In order to welcome the 100th anniversary of the Communist Party of China, we specially created the "Prosperity and Fortune" series of products to wish the people of the country to move forward bravely under the leadership of the party and be happy and healthy, and to wish the motherland prosperity, peace and prosperity. Tiananmen Square, red boats, pioneer cattle, camels, peace doves, peonies, and red ribbons symbolize that the Communist Party of China will surely lead China to a more glorious future.

It demonstrates the party’s banner role, looks back at the major historical achievements of the past 100 years, and shows that the party will lead us into the next century’s journey. Zero additives, healthy and refreshing, suitable as a drink at home and in the office. It is freeze-dried coffee powder reduced by cold brew technology.

"Chinese Heroes" IP cultural and creative products are produced using 3D printing technology and materials such as resin and water-based paint. In order to promote the image and functions of heroes, it aims to enable young people to subtly learn the spirit of heroic models through IP cultural creation.

Shehuo Impression *** is divided into five color systems, rose red, yellow, blue, green and black. These are the five basic primary colors of Shehuo masks. We used the colorful Shehuo mask in five basic colors as the cover of our brocade book in order to remember these beautiful colors from ancient times and the story behind it.

It is designed with traditional Chinese red exterior and classic peach pastry inside. In addition to the zodiac sign Ox, there are also shaped cakes that symbolize good fortune, longevity, happiness, and wealth. They integrate cakes, traditional zodiac elements, and blessing culture. They are also a reflection of Beijing's gift culture.

The golden auspicious cloud gift box, with hot stamping technology, looks like an auspicious dragon rising into the sky, and the binding rope is tied into a unique shape of dragon whiskers, adding a sense of majesty. The gift box is divided into three layers, including mooncakes with northern and southern five kernels, egg yolk and lotus paste, custard and jujube paste. It combines the tastes of the north and the south, with exquisite material selection and packaging.

"Qiongtai Wandering with the Moon" is printed on the iron box in blue and white form, showing the beautiful scenery of the Mid-Autumn Festival with a full moon and adding elegance. It contains northern five kernels, bean paste, jujube paste, walnuts, and egg yolk lotus. Rong mooncakes, full of Beijing flavor, are a good choice as Beijing souvenirs or Mid-Autumn Festival gifts, and can reflect the festival culture of the imperial city.

The pottery and porcelain altars are fired using high-temperature technology. The body of the altar has uniform micro pores, which are breathable but not water-permeable. The raw materials are sorghum, millet, black rice, and glutinous rice, and are fermented in a century-old blue brick pit. The wine is distilled and stored underground. Promotes the aging of white wine, making the wine more elegant in aroma and softer in taste.

Forbidden City Cultural and Creative Wine uses fashionable methods to make traditional culture popular again. There are five types in a set, with playful and vivid words printed on the bottles, which are very popular among young people.

The gold-plated relief Chengtianmen totem shows magnanimity. The bottle cap is made of imitation southern red agate material, just like a crown. The bottleneck pattern is derived from the "sea water, river and cliff pattern", which means blessings, mountains and longevity.

It brings together traditional Beijing classic snacks, including candied haws, donkey rolling, Beijing cakes, white kidney beans, aiwowo, sweet chestnut kernels, secret black kidney beans, honey twists, pea yellow, preserved apricots, and sweet lotus seeds , Poria-cocos sandwich cake, rated as "Beijing Gold Medal Tourism Food", is your best choice for "visiting the capital and appreciating the taste of Beijing".

The intangible cultural heritage DIY package adheres to the principle of inheriting intangible cultural heritage and integrating the core of design, integrating the cultural core with modern elements, and serving in society.

Dragon and Phoenix have been auspicious words for happy weddings since ancient times. The packaging of this chopstick adopts the pattern of the Forbidden City wedding dress. The product combines traditional craftsmanship and is the first choice souvenir for newlyweds.

Based on the bronze statues of the twelve zodiac animals in the Old Summer Palace, it has been redrawn in line with modern aesthetics. It is presented in the form of a profile relief, supplemented by free and mysterious Baroque-style patterns, emphasizing the imaginative sense of space and three-dimensionality, forming a circular badge-like decoration with the animal head as the center.

Perfectly integrate the traditional Beijing flavor culture into the products to show the world the profound cultural heritage and unique charm. Taking Beijing's eight iconic cultural landscapes as the creative theme and using beer as the carrier, it integrates the prosperous ancient scenery and Yanjing brand culture.

Mulberry and Chrysanthemum Herbal Ointment is an improvement of the famous palace prescription "Chrysanthemum and Trillium Ointment". It selects raw materials with the same source of medicine and food, and boils them into an ointment through intangible cultural heritage technology to carry forward the imperial medical culture. Provide targeted care for people with visual fatigue, high blood pressure, etc.

"Celebrating Shengping" is a picture album of opera characters collected by the Shengping Department in the National Library. Inspired by this series, Xiao Zhuangyuan IP is launched and developed into keychains, pencil cases, bookmarks, T-shirts, red envelopes, lanyards, refrigerator magnets, note pads, coloring books, erasers, tapes, brooches, poker cards, and coloring watches. and other products.

In ancient China, there has always been a tradition of wearing incense cards or sachets made of aromatic medicines to prevent the invasion of evil spirits and fend off diseases. Traditional Chinese medicine calls them "incense wearing method" and "aromatherapy method". It is now collectively known as "aromatherapy". It is especially suitable for people who are prone to colds, have weak spleen and stomach, or have bad gastrointestinal problems to wear incense cards.

We excavated and compiled ancient Chinese medicine books, combined with the practical experience of traditional Chinese medicine health experts from Beijing University of Chinese Medicine, and combined the corresponding natural herbs and essential oils according to the changing laws of the seasons to develop the "Jingyun" series of four-season essential oils. Soap, time and order, nature and man correspond, making our lives better!

Jiuhuanhuan is one of the four traditional intellectual toys in ancient China. Historically, the development of Jiuhuanhuan reached its peak in the capital. The nine-link chain reflects the principles of mathematics, which is consistent with the Gray code in computer binary, and contains profound Chinese traditional culture.

The silk scarf is recreated based on the map drawn by American Frank Doane in 1936 in the Capital Library's collection. It specifically shows the historical life scenes of Beiping City during the Republic of China. It has extremely high historical value and is both Artistry, practicality and propaganda. Made of silk material, hand-rolled, double-sided printing.

This tea set gift set is a high-end tea set series created by us with the concept of "Chinese Festival" gift. All types of vessels are derived from ancient unearthed cultural relics and inherit the ancient customs of drinking tea and giving gifts. The gray glaze color of grass and wood is similar to ancient and modern times. It is quiet and elegant. The original and simple texture is full of charm. The packaging is made according to the ancient handle food box.

Inspired by the pattern of royal writing paper used in the Qianlong period, the paper is painted with lacquer and Ruyi cloud patterns. The elegant and timeless auspicious clouds are combined with exquisite and detailed two-dimensional continuous patterns, one by one, and the density is uniform. . Cloud pattern is an auspicious pattern in ancient times, symbolizing promotion and good luck, and embodies people's yearning for a better life.

In order to promote the start of Niujiu's "Five-Five" strategy with high quality and create the Niulanshan "Xinmin Liquor" brand, Niujiu designed and developed the "Artisan Niu" IP with the meaning of "Niu turns the world around". The limited edition collectible wine for the Year of the Ox created based on it has a cute shape and unique craftsmanship. It is a good choice for your collection.

The "Cowhide" series of dolls break the constraints of traditional plush materials and are made of high-quality leather and PP elastic sponge, with a smooth and thick feel. The cute shape, full filling, and unstoppable "cowhishness" make people want to pick it up and squeeze it.

The 2021 Beijing National Taiwan University Jidali Gold "Spring Bowl" is made by Chinese arts and crafts master Zhao Chunming. This product uses Baoxiang flowers and entangled branches as the upper hand, and the spiral Wan'er as the lower hand. A lotus throne is designed below, and the windows on both sides mean "good luck" and "everything goes well".

The upper is cloth with hand-embroidered lotus flowers, the lining is cloth, the sole is pure cotton, cotton and linen rope sole, with a layer of anti-slip film on the front and back. Hand-sewn, breathable and comfortable, suitable for gardening, ancient costumes, Hanfu, leisure, home, weddings, and banquets.

Painted gourds are painted with figures, flowers, birds and beasts on a gourd with a shaved outer skin. The colors are either gorgeous or elegant. The painted gourd is then coated with a layer of transparent clear oil to make it look more like a gourd. The whole body is bright, round and lovely.

Beijing, the ancient capital, the cultural capital of China, is a typical northern city with distinct four seasons and obvious changes in solar terms. Medicine and food are scientifically blended from the same source, and the golden ratio is maintained in time. Through the "Twenty-Four Solar Terms Tea", the cultural heritage and health concepts of the capital Beijing are conveyed.

The Twelve Divine Beasts have a long history in our country. Lion dance is an excellent folk art in our country. The former protects the capital in virtual form, while the latter blessings the public with auspiciousness and joy. The two complement each other and are full of Beijing flavor. The composition of the work is ingenious, the mythical beasts are cute and cute, and the lion dance is vivid and unique. The two sets of images are interesting and natural.

Knock on the door knocker to wait for good news, and bring good luck to all the guests from all over the world. The miniature door knocker, which is a combination of Beijing's courtyard culture, door culture and blessing culture, can make a crisp and pleasant knocking sound. It can be used as a refrigerator magnet, and can also be used to decorate indoor and outdoor doors, furniture, car center consoles, etc.

Natural small gourds are creatively combined and designed into a small and exquisite "gourd USB drive", which can contain beautiful pictures of Beijing travel. Easy to carry around, fashionable and practical. The hand-woven rope corresponds to the color of the USB drive movement, and is available in three colors: red, blue, and green.

This set of seals takes the twenty-four solar terms as the theme. Through several typical seal cutting techniques, Zhejiang red stone, Laos stone, Qingtian stone, Shoushan stone and other materials are used to form the twenty-four solar terms of Chinese farming civilization. A set of seal cutting artwork embodies the author's re-creation and inheritance of traditional culture.

Enjoy ice cream at the scenic spot shaped like the Hall of Prayer for Good Harvests. The flavor is Temple of Heaven rose flower flavor. Looks and deliciousness combined. There are also blessing words on the ice cream pole to enhance interactivity.

The Beijing volume of "Legends of the Grand Canal" is an original version of the legendary stories of the Grand Canal in the Beijing section. The entire book is translated into English and painted in fine brushwork. The book was selected into the China Original "Motive Power" project of the Propaganda Department of the Central Committee of the Communist Party of China and the Beijing Propaganda and Culture Guidance Fund support project to assist the cultural construction of the "Grand Canal Cultural Belt".

The pattern is selected from the panoramic view of Kunming Lake in the Buddhist Fragrance Pavilion in the Summer Palace. It uses paper printing technology and has a good touch. Summer things bring out the slightest coolness. Partially embossed with gold lines, hand-mounted and gold-swept, the color is bright. Simple and elegant, it is also a beautiful artistic decoration.

The peacock is a symbol of auspicious bird, which means intelligence, kindness, freedom and peace. It is auspicious for a peacock to open its tail. The gilt bird table series extracts the peacock from the screen and combines it with elements such as peony, pine and cypress. The combination of movement and stillness transforms a peaceful scene into a classic that will be handed down from generation to generation.

The "Lifelong Yi Decoration" jewelry cultural and creative product jointly created by the Summer Palace and Caibai Jewelry aims to bring the Royal Fortune and Longevity culture of the Summer Palace to the homes of ordinary people through jewelry as a carrier, making the culture "alive"; At the same time, it gives jewelry a profound cultural connotation, increases its value, and makes the product "stay."

The Beihai Dragon Photo Frame is made of silk fabric as the base material. The pattern comes from the shape of the Beihai Nine Dragon Wall Dragon. It has been designed and improved into a photo frame shape that can be framed at home. The craftsmanship adopts Qing palace embroidery, an intangible cultural heritage item, to embroider it. The embroidery work is exquisite and distinctive.

This gift box set is made of Xue Qinnan wine and "Zhan Hua Ming" Red House wine order. Both the wine and the wine order are produced by Red House. Drinks with friends or company gatherings to help you enjoy the wine, and it is both informative and interesting.

Cao Xueqin’s family is from the Ministry of Internal Affairs of the Qing Dynasty, and they are very familiar with mooncakes made in-house. According to Cao Gong's idea, when it comes to food, we should follow the principles of the imperial palace. We should learn everything and nothing necessary, but just choose what is suitable for the taste and taste. When tasting Red Mansion delicacies during the Mid-Autumn Festival, mooncakes are a must.

The ancients used to put poems and paintings on fans to show their elegance. Baoyu said in "A Dream of Red Mansions": "Yesterday's fan turned out to be those Bai Begonia poems I loved so much, so I wrote them in small regular script myself, just so that it would be easier to hold them in my hand and look at them." Selected from Jia Baoyu's "Summer" The contents of "Winter Night" and "Winter Night" are purely Red Mansion style.

This series of jewelry designs includes pendants, earrings, brooches, and rings. It mainly uses the design concept of royal garden elements and national jade, and uses natural Hetian jade and 925 silver materials to create a traditional and fashionable Women's jewelry.

The Beijing series magnets adopt imitation enamel technology and are designed in conjunction with Beijing's characteristic culture. Including 6 famous attractions including the Great Wall, Tiananmen Square and the Forbidden City.

An ingot of the Summer Palace panorama made using a mold carved by Yidege in the 1950s. The front of the ink ingot shows the panoramic view of the Summer Palace, and the back has the names of famous landscapes of the Summer Palace such as "Looking Over the Mirror and Clear Stream".

Taking the original Great Wall historical and cultural landscape of Simatai and the characteristics of Gubei Water Town as the creative background, products embodying the "Great Wall Cultural Belt and Beijing Park Cultural Creativity" will help the spread of China's excellent culture in the new era. , promote the inheritance of cultural heritage. The main design element of Chuifugong chopsticks is the little squirrel "Gugu", the IP mascot of Gubei Water Town.

Lineburg Princess semi-sweet white wine (Jixiang Ruyi label) is produced at Beijing Lineburg International Winery. The winery is located in Fangshan District, Beijing. In 2019, the Fangshan Winery wine production area was officially awarded the "World's Featured Wine Production Area".

The box design is inspired by the Ming Dynasty red five-old square plate. The four gift box patterns are derived from the flower and fruit elements in the Forbidden City collection. The creative color matching makes the pictures both traditional and beautiful. In line with the modern fashion atmosphere, the cross rhombus checkered pattern spreads continuously all over the body, which means endless good luck and good luck.

The famous building "Three Blast Furnaces" in Shougang Park and practical tableware are cleverly combined through industrial design, covering three different forms of dinner plates. The material is made of resin environmentally friendly materials, which combines century-old history with Modern culture and art are integrated.

The design takes the main building on the central axis of Beijing as the main line, with phoenixes, flowers and plants, and koi as the carrier, implying that Beijing has a bright future and is striding towards a prosperous and beautiful future. This product is made of 100% mulberry silk fabric, with beautiful connotation and luxurious classic color matching, showing nobility and prosperity.

As a Beijing folk art worker, I use intangible cultural heritage and Winter Olympics to create a batch of Winter Olympics-themed products with Beijing characteristics. This series has 4 products, including Ice and Snow Rabbit, Handmade Ledgers, refrigerator magnets, and puzzles to welcome the 2022 Winter Olympics in Beijing.

Taking the ancient painting "Ice Play" as the source of creation, the characters have different dynamics and are lively and vivid, showing sports on the ice and bringing vitality to the cold winter. Ice cracks are also called open flakes. Their patterns are like ice cracking, with shards stacked on top of each other, which is very three-dimensional. It symbolizes the warmth of ice and water in spring, the beginning of all things, and the meaning of the birth of all things and the beginning of heaven and earth.

The design team composed of Chinese arts and crafts masters carefully planned and launched it. It has a total height of 43 centimeters and is made using the three intangible cultural heritage techniques of cloisonne, glazed and engraving. It is the perfect way to welcome the 2022 Winter Olympics in Beijing

A masterpiece of art produced by the company. The design is inspired by the Olympic rings logo, and the five background colors are taken from the five colors of the Olympic rings.

Based on the prototype design of "Xue Rongrong", the mascot of the Beijing 2022 Winter Olympics, and using recyclable corrugated paper as raw materials, DIY "Xue Rongrong" small ornaments are produced independently. Sending best wishes to the Beijing 2022 Winter Olympics. Environmentally friendly and interesting, it is both interactive and ornamental.

The combination of Pu'er tea and trendy toys creates a new spark between traditional culture and competitive sports. The gift box is made of gold-plated and silver-plated technology to show a high-end and atmospheric image. The pattern of the Beijing-Zhangjiakou High-speed Railway represents the Beijing Winter Olympics. , the images of ice and snow athletes are vivid and cute, cheer for the cutest Chinese athletes!

Kwords Thousand Character Cup combines 3D printing technology and traditional ceramic craftsmanship, and is made of unique porcelain clay "jade soil". "Jade soil" mixes glaze into soil and fires it at high temperature to make the porcelain oily and translucent. The selection of jade soil ensures the integration of the "character" and "cup" effects.

Use mortise and tenon structures to build ancient buildings, assemble and dismantle traditional buildings by hand, use precise mold making, can be mass-produced, and use environmentally friendly materials. Carry forward traditional architectural culture and highlight the charm of high-quality life.

The overall design of this product is derived from the scroll of the Fugui Sui Dynasty in the Forbidden City collection, and the image of the child in the picture is selected as the main visual. Through elements and forms such as the highly simulated Qianlong character "福", the high-standard general door god, and the spring strips "Wanfu, Ping An, Yichun, Yingxiang" and other elements and forms, the traditional culture of the Forbidden City is presented, filling the door with joy.

Taking the architectural art of the Forbidden City as the design element, the nine palaces are miniaturized to the size of an inch, with nine pieces inside, lifelike, three-dimensional, exquisite and elegant, with high-quality cocoa raw materials, two classic cocoa flavors, Handmade with craftsmanship and slow workmanship, the taste is pure and natural on the tip of the tongue, with a rich and fragrant aroma that is unforgettable in the mouth.

Peking Opera is a treasure of Chinese culture, and Mei Lanfang is a great master of Peking Opera. This design selects Mei Lanfang's representative work "Spring Message" as the creative element, and skillfully combines the four classic colors of Peking Opera with the tall and straight shape of the utensil, fully displaying the gorgeous beauty of Peking Opera. Practical functions are perfectly combined with craftsmanship and creativity.

Peking Opera is a treasure of Chinese culture. This design chooses to replace the Peking Opera characters in "Mei Lanfang's Visit to America" ??as creative elements. It cleverly integrates the representative characters of Peking Opera into the bridge design. The packaging design is elegant and practical. Function, craftsmanship and creativity are perfectly combined.

It uses zinc alloy, three-dimensional relief, and electroplated antique nickel. It is inspired by the eight scenes of Shougang. The pattern design is designed in an industrial style based on the industrial characteristics of Shougang.

This design places the images of the ten ridged beasts of the Temple of Supreme Harmony at the top of the product, taking the meaning of perfection and embodying a sense of nobility and respect. The design highlights the sense of gorgeous display, which can be felt at any time in daily use. The charm of traditional culture.

Using firing and printing techniques, ceramic materials, and inspired by the eight sceneries of Shougang, a series of brightly colored Shougang Park-themed ceramic cups are designed.

The design selects the audio content of Himalaya's "Song Dynasty Little Days" and selects 53 topic contents. Each topic of the week is accompanied by an audio QR code. It combines the concepts of the four seasons and the cultural relics and ancient paintings of the Song Dynasty to create a "Song Dynasty Little Days". "Days" calendar.

Oracle bone inscriptions are characters carved on tortoise shells and animal bones during the Shang and Zhou dynasties in China. They are one of the four ancient characters in the world. The National Library currently has the largest collection of oracle bones in the world. This series has developed Oracle keychains, rulers, handbags, postcards, refrigerator magnets, square towels, document bags, ties, water bottles and other products.

The work is a clever combination of plum blossom patterns and ice cracks. The plum blossoms are fragrant at the end of the year and bloom in full bloom under the snow. The ice cracks are natural and well-proportioned, embodying elegant culture. The expression form of cloisonne technique presents a new aesthetic form, reflects people's admiration for nature and highlights the fashion of the beautiful era.

The base of this work is made of flat-ground mother-of-pearl inlaid with gold lacquer. The modern feel of the table lamp and the colorful luster of the mother-of-pearl complement each other and complement each other. The flat-grinding mother-of-pearl technique has precious materials and bright and colorful colors. Since its birth, it has been favored by emperors and ministers and can be called a craft treasure.

The Beijing Automobile Museum divides the car dream into three major themes: "Youth Dream", "Struggle Dream" and "Regaining Youth Dream". According to different themes, different daily necessities are selected as carriers and innovative Combining design techniques, the "Car Dream" series of cultural and creative products were developed, expressing the concept of integrating people, cars and cities, and advocating the harmonious development of "people-cars-life-society".

Friendship lock red boat pen insert ornament

Adopt the Luban lock shape, add stigma seal carving, and the seal carving content is "Southeast, Northwest, Heaven and Earth" Liuhe, which means the right time and place, virtue and virtue in all directions! The red theme also symbolizes the boat of friendship.

The copper pieces at both ends are shaped like a wishful golden cudgel, which is a divine work for fixing the sea and has the meaning of "good luck" and "stability".

Using the iconic architectural images of Prince Gong’s Palace such as the First Palace Gate, the Back Building, the Grand Theater Building, the Western Gate, and the Wanfu Garden as illustration materials, the cultural atmosphere of the Palace is integrated into daily necessities.

This set of postcards uses the Beijing City Gate and Wall as the design element. After referring to thousands of old photos of the city gate and the data and information in the book "Beijing City Gate and City Wall" by Xi Renlong, it uses sketches The nine gates of the inner city of Beijing, the seven gates of the outer city, eight turrets, and two watchtowers are completely restored and drawn from the same angle.

This Rabbit Man is made strictly in accordance with the traditional folk clay sculpture technology, and is based on the traditional "Shanzi" Rabbit Man image. He wears a red robe and gold armor, with a dueling flag on his back, and the Miaoying White Pagoda in the middle. , on the left and right sides are the iconic red-walled halls of Baita Temple, and on the upper two sides are Beijing's traditional sand swallow kite shapes.

This series of works uses technically processed banyan leaves as raw materials. Cotton threads and silk threads are used on the processed leaves to embroider bookmarks or pendants by hand according to the drawn patterns. The patterns can be Conceived according to the maker's preferences, it is the best choice for gifts to relatives and friends, and for business contacts.

This cultural and creative ice product is jointly launched by the Capital Museum and Taste. The ice product retains its unique and exquisite bull-headed animal face pattern, with smooth and powerful carved lines, making the national treasure also have the uniqueness of ice cream. The embodiment of high aesthetic art makes cultural relics "alive", "going out" and "tasty".

The pendant is based on the auspicious little tiger painted clay sculpture of the National Museum of China as the creative direction, combined with the cultural traditions of the intangible tiger and the peace talisman, and uses lucky gold as the product form, condensing the traditional auspicious culture. elements, with distinctive Chinese local cultural characteristics.

The China Railway Museum is located on the north side of No. 1, Jiuxianqiao North Road, Chaoyang District, Beijing, covering an area of ??1,000 square meters. It is a national-level professional railway museum in China. The little train cultural and creative products not only develop intelligence, but also have a beautiful decorative effect, can remember history, and have great tourism commemorative significance.

The overall shape draws on the shape of "Ruyi", adds the words "Confucianism" and "Ruyi", and integrates the auspicious meaning of traditional Chinese culture. The shape is simple and elegant, the details are exquisite, and the craftsmanship is mature. It is suitable as tableware and commemorative gifts.

There are three models in the palace cat series made by the palace craftsman, all of which are based on the blue and white jade double cat palace ornaments of the Qing Dynasty. They are inspired by the "Forbidden City Cat" and adopt the high-end color matching used by the palace. A wrist charm with unique palace high-end aesthetics.

The Beijing Museum of Natural History is a large natural history museum with four basic exhibitions and a Dinosaur World Expo. Dinosaur plug-in toys use dinosaur shapes as creative elements, and are designed as plug-in toys with intellectual functions. Made of solid wood, they are more environmentally friendly.

Origin of Man·Beijing Zhoukoudian Site - Paper carving lamp art restores the scenes of ape-man life 700,000 years ago. Ape-man freely picked and hunted under the dense forest, and the exquisite hollow carvings were reflected by the light. Vivid and chic.

It is made according to the style of modern literati. It is folded and hidden without revealing, just like the literati's forbearance and pride. The ancient women's dressing box is redesigned to conform to the trend of modern simple appearance and is practical.

The supreme being of Chinese architecture is the Hall of Supreme Harmony, and the pinnacle of Chinese woodwork is the Building Office. Taking the ten-spine beasts in the Taihe Temple as the theme, it was detailed and rationalized using Kyozu's carving techniques, and became the Shixian Chapter. Can be packaged as a whole in a box or individually packaged.

The "Five Blessings Gift Box" is made of a three-layer pentagon. The entire design is inspired by the design of ancient Chinese food boxes. When the package is opened, a three-layer inner box is revealed, containing 5 kinds of Eucommia ulmoides products. The hot stamping process makes the traditional Chinese auspicious patterns of cranes and clouds come to life.

Kite has a long history, culture and profound heritage. The three works are "Hundred Years of Happy Events", which were created for the centenary of the founding of the Party, the historical site "Temple of Heaven" and the folk tale "The Goddess Scattered Flowers"; they use kite craftsmanship and integrate the essence of north and south rolling to select, tie and It is made using the production techniques of pasting, painting and laying.

The "Longteng Beijing" cultural and creative T-shirt pattern adopts laminating technology, reactive printing and dyeing technology and mesh flocking technology. As one of the landmark buildings in Beijing, the Great Wall is also the most well-known at home and abroad. It is a significant business card of China.

We use this to praise Beijing and praise the motherland. In addition, there are also cultural and creative T-shirts with themes such as "China Aerospace" and "New Youth".

"Yipin C Flavor" sea buckthorn juice is a designed poverty alleviation cultural and creative product that carries rich cultural connotations of Beijing. Beijing International Design Week empowered the royal garden culture of the Summer Palace to the sea buckthorn industry in Luliang, and designed three national-style cute sea buckthorn juice beverage cultural and creative products, including "Buddha Fragrant Oriole Sound Roaming Magnolia" and "Golden Butterfly Shadow Leisurely". Listen to the whisper of orioles under the moon."

The double-layer pillow core can be adjusted in height to meet different sleeping positions. The hyperboloid shape fits the curvature of the cervical spine and fills the gap between the neck. You can sleep soundly no matter what sleeping position. Skin-friendly touch, stable support, can also be used as a low pillow alone.

The design is inspired by the traditional palace hand warmer. It integrates three functions: power bank, hand warmer and cosmetic mirror. It can last for 4 hours of hand warming outdoors. Taking the theme inspiration and design pattern of hundreds of birds paying homage to the phoenix in the Summer Palace, there are four styles: phoenix piercing peonies, curling oriole, golden bird flying over the rainbow and hundreds of birds paying homage to the phoenix.

The name of the "Prayer for Good Harvest Calendar" comes from the Temple of Heaven's Prayer Hall. It takes the traditional Chinese twenty-four solar terms as the main line, organically integrates the ecological culture of the Temple of Heaven, astronomical calendar, material and agricultural affairs, and integrates the ritual and music culture of the Temple of Heaven, the two The fourteen solar terms culture and Chinese blessing culture are integrated into one. It is a solar terms calendar that is both practical and rich in connotation.

Taking the Leshou Hall of the Summer Palace as the starting point, we selected the Cantonese embroidery screen "Hundred Birds Paying Attention to the Phoenix" in the garden's collection and the unique display of the spiritual beast Liuhe Taiping in front of the hall as sources of inspiration to combine the beauty of the Summer Palace and the cultural and national trends. The wind is engraved in the details of daily life, and you can feel the beauty of the Summer Palace with you.

Jinyi Culture exclusively co-branded with the National Ballet of China, taking the China National Ballet of China's classic dance drama "Dunhuang" as the prototype, and Dunhuang's classic cultural symbol "Rebound Pipa" as the core of the design, using sandblasting, polishing and other processes.

Gongmeiwen Chuang and Royalstar Home Appliances jointly launched a series of national fashion products. Ingeniously combining national gift elements with traditional craft forms, elegant oriental charm and modern products highlight cultural heritage and humanistic care, creating folk gift products that are “beautiful, material, useful and interesting”.

"Shengshengman" not only closely follows the sound culture of the Temple of Heaven Echo Wall, embodying the romantic connotation of cultural creation, but also has the same pronunciation as the very well-known "Shengshengman", which arouses people's interest in the aesthetic ancient style. Lenovo.

For each special flavor, a unique anthropomorphic IP image is designed, and the series is called "Bai Mi". Take the essence of hundreds of fruits and become the best friend who understands girls best. Each of Bai Mi not only has a unique appearance and personality, but also has different "superpowers".