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How many words are suitable for an 8-10m banner slogan?
The number of words itself needs to be considered according to the width. If it is the default one meter by eight meters, then at least six characters will appear to be not empty. You can use paper to draw according to the proportions I mentioned and try. The reasons are explained as follows
The font itself
The font itself
p>Chinese characters are square characters, so proportionally the font must appear square or thin rectangular. In addition to the size of the font strokes themselves, when viewed from a distance, characters that are too slender will become a strip, with the worst visual effect. Fonts that are too flat will take up too much psychological distance when viewed from a close distance, and are still not aesthetically pleasing.
So generally speaking, the ratio of Chinese characters is generally within the range of 10:9 or 10:7 in length and width, which is the most beautiful. Because of this, most banner slogans use fonts with similar stroke thicknesses, such as Dali, Meihei, Heili, bold Song, thick circle and so on. Otherwise, the characters will appear fat if they are too wide, and cannot be read clearly from a distance if they are too narrow.
Spacing ratio
The spacing is as mentioned above. If the width of a word is 70 centimeters, calculated as one square meter, there will be a gap of 15 centimeters on the left and right. If It's eight meters and six characters, which is about 1.8 meters of space, accounting for about a quarter of the total length. This is the limit. If it exceeds this size, the distance between the gap and the font itself will create the feeling that one more word can be placed between the words, and there is room for it. The first impression will be that it is sloppy. After all, a slogan is something that should be read conspicuously. Warning words.
Width ratio
Generally, the default large banner set for single-line slogans is about one meter, mainly due to the shape of the Chinese characters themselves. Of course, if the width is too wide, you can also use the method of shrinking it appropriately and using large and small characters to arrange the primary and secondary slogans, but this method is not suitable. It will be ugly to use the space between the large characters to stuff the small characters, so it is generally not used. Otherwise, the width can only be widened to accommodate the existence of the small characters themselves.
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