Web design project plan

Webpage design project plan 1

The webpage planning book should cover all aspects of webpage planning as much as possible. The writing of the webpage planning book must be scientific, serious and realistic. The content of the web page planning document is as follows:

1. Market analysis before building the web page (the company handles this by itself)

1. What is the market in the relevant industry and what is the market like? characteristics, whether the company's business can be conducted on the Internet.

2. Analysis of the main competitors in the market, competitors’ Internet presence and their web page planning and functions.

3. Analysis of the company’s own conditions, company profile, market advantages, what competitiveness can be improved by using the website, and the ability to build the website (cost, technology, manpower, etc.).

2. The purpose and functional positioning of building a web page (the company should handle it by itself or negotiate with a professional company)

1. Why build a web page? It is to establish the corporate image, promote products, and conduct electronic Business, or establishing an industry webpage? Is it the basic need of the enterprise or an extension of market development?

2. Integrate company resources and determine the function of the webpage. According to the company's needs and plans, determine the functional types of web pages: corporate web pages, application web pages, commercial web pages (industry web pages), and e-commerce web pages; corporate web pages are further divided into corporate image web pages, product promotion web pages, and online marketing web pages. type, customer service type, e-commerce type, etc.

3. According to the functions of the web page, determine the purpose that the web page should achieve.

4. The construction of the intranet (Intranet) and the scalability of the web page.

3. Web page technology solutions (discuss with professional companies)

Determine web page technology solutions based on the functions of the web page.

1. Should you build your own server or rent a virtual host?

2. Choose the operating system, Window2000/NT, Unix, or Linux. Analyze investment costs, functionality, development, stability and security, etc.

3. Use templates for self-service website building, website building packages, or personalized development.

4. Web security measures, anti-hacking and anti-virus solutions (if a virtual host is used, this will be done by a professional company).

5. Choose what kind of dynamic program and corresponding database. Such as programs ASP, JSP, PHP; databases SQL, ACCESS, ORACLE, etc.

IV. Web page content and implementation methods (discuss with professional companies)

1. Determine the structure and navigation of the web page according to the purpose of the web page.

General corporate web pages should include: company profile, corporate news, product introduction, customer service, contact information, online messages and other basic contents. More content such as: FAQ, marketing network, recruitment, online forum, English version, etc.

2. Determine the web page integration function based on the purpose and content of the web page.

Such as FLASH guide page, membership system, online shopping system, online payment, questionnaire system, information search and query system, traffic statistics system, etc.

3. Determine the sub-columns of each channel in the structural navigation of the web page.

For example, the company profile can include: President’s speech, development history, corporate culture, core advantages, production base, technology research and development, partners, major customers, customer reviews, etc.; customer service can include: service hotline, Service purpose, service items, etc.

4. E-commerce web pages should provide member registration, detailed product and service information, information search and query, order confirmation, payment, personal information confidentiality measures, related help, etc.

5. If the web page has many columns, consider using web programming professionals to be responsible for relevant content. Note: Web content is the most important factor in attracting visitors to a web page. Information without content or that is not useful will not attract visitors who browse in a hurry. You can conduct surveys in advance on the information people want to read, and investigate people's satisfaction with the web content after the web page is published, so as to adjust the web content in a timely manner.

6. Determine how to implement web content. For example, the product center uses a dynamic program database or a static page; whether the marketing network uses a list or a map display.

5. Web design

1. Web design art design requirements. Web page art design generally must be consistent with the overall image of the company and must comply with corporate CI standards. Pay attention to the application of web page colors, pictures and layout planning to maintain the overall consistency of the web page.

2. When adopting new technologies, the geographical distribution, age group, network speed, reading habits, etc. of the main target audience should be considered.

3. Develop a webpage revision plan, such as a large-scale revision within six months to one year.

6. Cost budget

1. The preliminary budget for the cost of building a company's website is generally based on the size of the company, the purpose of building the website, and approval from superiors.

2. The professional website building company provides detailed functional descriptions and quotations, and the enterprise conducts cost-effective research.

3. The price of web pages ranges from a few thousand yuan to hundreds of thousands of yuan. If we exclude the factors of template-based self-service website building (Volcano Power generally believes that corporate web pages, regardless of size, must be exclusive, if they are all the same, it will have a great impact on the corporate image) and profiteering factors, the cost of web page construction is generally proportional to the functional requirements.

7. Web page maintenance

1. Maintenance of servers and related software and hardware, assessment of possible problems, and development of response times.

2. Database maintenance. Effective use of data is an important part of web page maintenance, so database maintenance should be taken seriously.

3. Content updates and adjustments.

4. Formulate relevant regulations on web page maintenance and institutionalize and standardize web page maintenance.

5. Note: The maintenance of dynamic information is usually performed by the company by corresponding personnel for online update management; static information (that is, not supported by a dynamic program database) can be maintained by a professional company.

8. Web page testing

Before the web page is released, detailed and thorough testing must be carried out to ensure normal browsing and use. Main test contents:

1. Server stability and security

2. Program and database testing, web page compatibility testing, such as browser and monitor.

3. Are there any errors in the text, pictures, and links?

9. Web page release and promotion

1. After testing the web page, conduct public relations and advertising activities.

2. Search engine registration, etc.

10. Web page construction schedule

The start and completion time of each planning task, the person in charge, etc.

The above is the main content in web page planning. According to different needs and website building purposes, the content will also increase or decrease. At the beginning of building a web page, careful planning must be carried out to achieve the expected purpose of building the website. Web design project plan 2

1. Market analysis before setting up the website

1. Analysis of the company’s own conditions, company profile, market advantages, and ability to build the website (cost, technology, manpower, etc.).

2. What is the market of the relevant industry like and what are the characteristics of the market.

3. Analysis of the main competitors in the market.

4. Market prospect analysis.

2. Purpose and functional positioning of website construction

1. Clarify the purpose of building the website, determine the functions of the website, determine the scale of the website, and the investment cost.

2. Determine the purpose that the website should achieve based on its functions.

3. Website technical solutions

Determine website technical solutions based on the functions of the website.

1. Should you build your own server or rent a virtual host?

2. Select an operating system and analyze investment costs, functions, development, stability and security.

3. Website security measures, anti-hacking and anti-virus solutions.

4. Development of related programs.

IV. Website content planning

1. Plan the website content according to the purpose and function of the website. Generally, corporate websites should include: company profile, product introduction, service content, price information, contact Basic content such as methods and online orders.

2. E-commerce websites should provide member registration, specific product and service information, information search queries, order confirmation, payment, personal information confidentiality measures, related help, etc.

3. If the website has many columns, consider using website programming personnel to be responsible for relevant content. Pay attention to: website content is the most important factor for attracting visitors to the website. Information without content or impractical will not attract visitors. Browsing visitors. You can investigate the information people want to read in advance, and investigate people's satisfaction with the website content after the website is released, so as to adjust the website content in a timely manner.

5. Web design

1. Web design art design requirements. Web page art design should generally be consistent with the overall image of the enterprise and comply with CI standards. Pay attention to the use of web colors, pictures and layout planning to maintain the overall consistency of the web page.

2. When adopting new technologies, the geographical distribution, age group, network speed, reading habits, etc. of the main target audience should be considered.

3. Develop a webpage revision plan, such as a large-scale revision within half a year to a year, etc.

6. Website maintenance

1. Maintenance of servers and related software and hardware, assessment of possible virtual host problems, and development of response times.

2. Database maintenance. Effective use of data is an important part of website maintenance, so database maintenance should be taken seriously.

3. Content updates and adjustments.

4. Formulate relevant website maintenance regulations and institutionalize and standardize website maintenance.

7. Website Testing

Before the website is released, detailed and thorough testing must be carried out to ensure normal browsing and use. Main test contents:

1. Server stability and security.

2. Program and database testing.

3. Web page compatibility testing, such as browser and monitor.

4. Other tests as needed.

8. Website release and promotion

1. Public relations and advertising activities for release after website testing.

2. Search engine registration, etc.

9. Project Summary

This practical training is about project planning. I have never been exposed to it before. Although the teacher also talked about it in class, I have to wait until I have to do it. I was in a hurry and didn't know where to start, so I referred to some articles, but they still inspired me.

Some details that I had not noticed before will suddenly be discovered, and I will occasionally feel happy that this is how it is.

The construction of a website is not easy. It is complicated and cannot be completed overnight. During the period, you will also encounter many unexpected difficulties. But as long as the team works together, I believe that success will belong to you. . Web Design Project Plan 3

The success of a large Jinan corporate website has an extremely important relationship with the website planning before building the website. Before establishing a website, the purpose of building the website should be clearly defined, the functions of the website should be determined, the scale of the website and investment costs should be determined, and necessary market analysis should be conducted. Only detailed planning can avoid many problems that occur during website construction and ensure that website construction can proceed smoothly.

If you are a website project manager, you should predict the main problems in project implementation at the early stage of the project and propose an implementation plan.

Website planning refers to analyzing the market before website construction, determining the purpose and functions of the website, and planning the technology, content, cost, testing, maintenance, etc. in website construction as needed. Website planning plays a role in planning and guiding website construction, and plays a role in positioning the content and maintenance of the website.

The website planning book should cover all aspects of website planning as much as possible. The writing of the website planning book must be scientific, serious and realistic.

The contents of the website plan include the following:

1. Market analysis before building the website

1. What is the market of the relevant industry and what is the market? With such characteristics, whether the company can conduct business on the Internet.

2. Analysis of the main competitors in the market, competitors’ Internet presence and their website planning and functions.

3. Analysis of the company’s own conditions, company profile, market advantages, what competitiveness can be improved by using the website, and the ability to build the website (cost, technology, manpower, etc.).

2. The purpose and functional positioning of website construction

1. Why should we build a website? Is it to establish a corporate image, promote products, conduct e-commerce, or to establish an industry website? Is it the basic needs of enterprises or an extension of market development?

2. Integrate company resources and determine website functions. According to the company's needs and plans, determine the functional type of the website:

Corporate website, application website, commercial website (industry website), e-commerce website; corporate websites are further divided into corporate image types , product promotion type, online marketing type, customer service type, e-commerce type, etc.

3. Based on the website’s functions, determine the purpose that the website should achieve.

4. The construction of the intranet (Intranet) and the scalability of the website.

3. Website technical solutions (discuss with professional companies)

Determine website technical solutions based on the functions of the website.

1. Should you build your own server or rent a virtual host?

2. Choose the operating system, use Window2019/NT, Unix or Linux. Analyze investment costs, functionality, development, stability and security, etc.

3. Use templates for self-service website building, website building packages, or personalized development.

4. Website security measures, anti-hacking and anti-virus solutions (if a virtual host is used, this will be done by a professional company).

5. Choose what kind of dynamic program and corresponding database. Such as programs ASP, JSP, PHP; databases SQL, ACCESS, ORACLE, etc.

IV. Website content and implementation methods (discuss with professional companies)

1. Determine the structure and navigation of the website according to the purpose of the website.

General enterprise websites should include: company profile, company news, product introduction, customer service, contact information, online messages and other basic contents. More content such as: FAQ, marketing network, recruitment, online forum, English version, etc.

2. Determine the website integration function based on the purpose and content of the website.

Such as FLASH guide page, membership system, online shopping system, online payment, questionnaire system, online payment, information search and query system, traffic statistics system, etc.

3. Determine the sub-columns of each channel in the website’s structural navigation.

For example, the company profile can include: President’s speech, development history, corporate culture, core advantages, production base, technology research and development, partners, major customers, customer reviews, etc.; customer service can include: service hotline, Service purpose, service items, etc.

4. Determine how to implement the website content.

For example, whether the product center uses a dynamic program database or a static page; whether the marketing network uses a list or a map display. Web Design Project Plan 4

The 21st century is an information age. The Internet has brought companies into the global information highway, allowing corporate information to reach every corner of the world through the Internet. Enterprises publish their latest business information through the Internet for global retrieval, in order to promote their own enterprises, promote their products, promote their services, fully display their corporate image, and communicate, promote and cooperate with all walks of life through the Internet , while looking for supply sources and new customers through the Internet. Many companies have found opportunities on the Internet and created brilliance. "It is better to retreat and build a net than to look at the fish in the abyss." Are you ready?

One: Why should companies build their own websites?

First of all, from a sales point of view, the Internet can reduce the intermediate links in transactions and reduce costs. The corporate website can also be expanded into an online sales and pre-sales and after-sales consulting service center.

Secondly, companies have opened information consultation online, with dedicated personnel on duty to provide information services. Can establish practical, topical or individual information exchange channels with external parties. Customers can contact the company via email or BBS, and can also express their opinions.

In this way, customers can have a comprehensive and objective understanding of the company and its services and products. And because it is a direct conversation, it has the effect of enhancing feelings.

Furthermore, through their own websites, they are advertisements. Some companies build their own web pages online, or open their own websites to collect corporate information and categorize it into columns for easy browsing.

Therefore, it is inevitable for enterprises to go online. In order not to be seized by competitors by setting up websites, any enterprise must go online as soon as possible if it wants to keep up with the development trend of the times.

As you can imagine, a company has no website and no communication with the outside world, and traditional communication methods can no longer keep up with the Internet age: without a website, you cannot easily obtain information, and you will no longer be one step ahead of others. Without a website, your product sales expenses will be higher than others, and the price will no longer be advantageous; without a website, you will lose the initiative in the business war.

2: 10 advantages for enterprises to establish websites

Enterprises can reduce advertising costs and allow customers to quickly find corporate information.

Enterprises can obtain and publish business information at any time, find potential customers, and facilitate trade.

Enterprises can provide product promotion services 24 hours a day.

Companies use the Internet to expand their visibility.

Companies sell goods online to reduce sales expenses.

Enterprises can understand customer needs more quickly.

Enterprises are conducive to exploring international markets.

Enterprises can better communicate with suppliers, sales channels and partners.

Enterprises improve their organizational structure and management system, improve work efficiency, and adapt to market changes in a timely manner. Enterprises can establish a modern image

Three: Overall website framework planning

The overall website is a title-type frame with: company profile, product display, online orders, business contacts, customer information feedback, counter.

Home page creativity:

Using the world's most advanced web animation production software FLASH and FIREWORKS, enterprises can design boring and dull web page advertisements into exquisite animated advertisements that will attract visitors. While enjoying the animation, readers can subtly convey product information.

Company profile:

Use pictures and text to describe the company's development process, scale and service purposes. Basic company information: including company trademark, name, industry nature and other information. (The enterprise provides this part of the content information and ensures the authenticity of the information. We are responsible for the external production.)

Product display:

Product display is the main column of the website, through Falsh Animation to display products in detail including: product pictures, product specifications, sizes and detailed introductions. (The enterprise provides this part of the content information and ensures the authenticity of the information. We are responsible for processing and production.)

Online order:

This is a customer feedback form. If the browsing user is interested in If you are interested in the manufacturer's products, you can place an order directly online and contact us. The system can accurately and quickly send order information to manufacturers via email.

Business contact:

The manufacturer’s business contact information can be added with contact information such as the head office, branches, etc. or a simple map. (The company provides this part of the content information and ensures the authenticity of the information. We are responsible for the external production.)

Visitor message:

Customer two-way communication inquiry system. (We develop the user message system uniformly.)

Counter

It can accurately calculate the number of website views of the company, and users can query the viewer information by themselves, including: number of visits, visitors IP, daily statistics, monthly statistics, visit percentage, etc. (We will develop the user message system uniformly.) Web design project plan 5

1. Website goals and expectations

1. Help our company establish effective corporate image promotion and corporate style Display and create a new image of "Ma'anshan Yigao Vehicle Energy Co., Ltd."

2. Make full use of the fast and cross-regional advantages of the network to transmit information, report the company’s news in a timely manner, introduce the latest information and technological achievements of the industry’s domestic and foreign development, and promote domestic and foreign advanced experience.

3. Provide an online open platform for enterprises and customers to enhance information exchange and experience exchange within and outside the system, cooperate with the enterprise's spiritual civilization construction, increase the reputation of customers, and improve the cohesion of enterprise employees.

The overall planning and framework design of the website are scalable. The design of the front page can ensure that the overall structure of the website will not be destroyed after adding columns to the corporate website. The backend database is designed to be highly scalable, and enterprises can add, delete, and modify columns and categories as needed.

Regarding the specific implementation plan, we will adopt the method of "overall design and step-by-step implementation", that is, first complete the overall design, layout production, and (internal) trial operation of the web page, and promptly solve the problems that arise during use. problems and difficulties, and gradually adapt to the actual needs of our company's business management, laying a solid foundation for future comprehensive promotion.

2. Overall layout of the proposed website

Homepage

First-level columns

Second-level columns

3. Function description

1. About Yigao

1. Growth experience

Show the company’s basic situation

2. Company Important events

3. Qualification certification

4. Company honors

5. Company profile

2. Corporate information

Show the latest news of the company and industry

Industry News

III. Corporate Culture

Show the company’s corporate culture Construction

IV. Policies and regulations

Let users understand relevant CNG knowledge

V. Frequently Asked Questions

Explain common problems and answers

6. Contact us

Provide the company’s contact information to facilitate visitors to contact the company and make complaints.

7. Forum

Communicate with customers in real time and understand their voices

8. Floating module

Mainly float on the homepage of the website and publish The latest news (such as gas outages at stations, vehicle queue information, etc.)

3. Preliminary cost budget for website construction:

Website construction and related equipment configuration are about 3,000 yuan,

English international domain name, website registration investment costs about 500 yuan

Virtual space (500 MB), maintenance and other expenses budget is 800 yuan

Later website maintenance costs 1,000 yuan/year web page Design Project Plan 6

Web page creativity is the soul of the website, which is related to the company's image, brand, corporate culture and corporate competitiveness. So what exactly is creativity? How to determine the brand website construction style? The style of a website refers to the comprehensive feeling that the overall image of the website gives visitors. This overall image includes many factors: website logo design, color, layout, browsing method, interactivity, text and value, etc. For example: children's education websites are lively and lively, while most commercial websites are professional and serious. Different websites leave visitors with different feelings.

First of all, the design style of the website must be creative

(1) Creativity is a special means of conveying information. Creativity is not the inspiration of genius, it is the accumulation of long-term thinking and experience. Shi Zhishu first collects relevant information, and then inspires new ideas based on past experience, and then digests the results of thinking, and then allows the consciousness to freely develop, combine whatever is required, and finally generate creativity.

(2) Creativity is the updated combination of existing elements. The most creative ideas on the Internet are combined with real life, such as online shopping, electronic lining, electronic medical records, online auctions, etc. And the richer the information, the easier it is to generate creative ideas. So anyone can have extraordinary creativity.

Secondly, the color matching of the web page should conform to the characteristics of the website and the visitors.

Color matching is the key to reflecting the style of the website.

The following factors should be considered for web page color matching:

(1) The vividness of color. The color matching of the web page should be reasonable and easy to attract attention.

(2) The uniqueness of color. The web page should have distinctive colors to reflect the charm of creativity.

(3) Suitability of chroma. The color should be consistent with the atmosphere of the content to be expressed.

(4) Representation of color. The colors of the website should represent the company's image and should not be abused.

The following are tips for color matching on web pages.

(1) Use one color: First select a color, and then adjust its transparency and saturation to produce a new color. This principle is generally used on web pages. Such web pages look uniform in color. , consistent style, and can reflect a good sense of hierarchy.

(2) Use two colors: first choose a base color, and then choose its contrasting color to make the entire web page rich in color but not dazzling.

(3) The same color series: The combination of similar colors can give people a soft feeling. The general application principle of color should be "overall coordination, local contrast", that is to say, the overall color effect of the homepage should be harmonious, and only local and small areas can have some strong color contrast to achieve the goal of not looking out of place. It's dull, but not too bright and creates an overly stimulating visual effect.

Color matching is an art, and flexible use can make a web page more friendly.

Finally, before making a web page, you need to pay attention to the following aspects when determining the overall style of the website:

(1) The website logo should be placed in a prominent position, such as the upper left corner, and it should be remain unchanged.

(2) There can be a slogan that reflects the essence of the website and be displayed dynamically.

(3) The navigation part should be placed in the same position on each web page to facilitate visitors to browse all the content of the website.

(4) Determine the main color of the website, and pay attention to the color matching to make people feel comfortable but not too dazzling, and to highlight the content that needs to be emphasized.

(5) Page layout is an important symbol of style display. It is necessary to consider the position of each component of the web page, and also consider the scalability of the homepage to facilitate adding columns in the future. Generally, the method of navigation on the left and text on the right, or navigation on the top and text on the bottom, can also be used in combination.

(6) The simpler the content structure, the better, and the classification should be concise and precise. Everything revolves around how quickly visitors can find the material they want to access.