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The difference between illustrations and posters-The difference between illustrations and illustrations
Are advertising design, poster design, poster design and illustration design the same? What is the difference between contacts? It’s different, and the scope involved is also different. Regarding advertising design, more is needed about advertising design. More consideration is given to time. Poster design generally considers commercial value. Posters are generally used for illustrations in the field of product promotion. The difference between illustrations and illustrations in generally artistic fields
The difference is as follows: Illustrations belong to the book industry and mainly conform to the content or expression of the book. Illustrations belong to the advertising industry and their function is communication, so they are generally determined by describing product features (game features) and audience acceptance. 1. Application fields are different. Illustrations were first used for book and magazine promotions; illustrations have a wider scope, including publications, commercial promotions, and film and television multimedia. 2. The communication media are different. The communication media for illustrations is mainly through paper; the communication media for illustrations are more graffiti, film and television, and home decoration. The most basic difference between poster illustrations and illustrations. In the field of modern design, illustration design can be said to be the most expressive, and it has a close kinship with the art of painting. Many expression techniques of illustration art draw lessons from the expression techniques of painting art. The marriage of illustration art and painting art has enabled the former to make great progress in exploring the diversity of expression techniques, or in the depth and breadth of design theme expressions, showing a more unique artistic charm and thus being more expressive. . In a sense, the art of painting has become a basic discipline, and illustration has become an applied discipline. Throughout the history of the development of illustration, its application scope continues to expand. Especially today, with the rapid development of information, people's daily lives are filled with all kinds of business information. Illustration design has become an irreplaceable art form in the real society. Placards are also called "posters" or "propaganda posters". Belongs to outdoor advertising. Distributed in various streets, theaters, exhibitions, commercial districts, stations, docks, parks and other public places. It is also called "instant" street art abroad. Compared with other advertisements, posters have the characteristics of large pictures, extensive content, rich artistic expression, and strong farsighted effect. Probably for those of us who study design. Mention advertising. I'm afraid the first thing that comes to mind is the poster. 1. Large picture posters are not designed to be held in hands4 but to be posted in busy places. They are interfered by the surrounding environment and various factors, so they must be displayed in front of people with large pictures and prominent images and colors. The pictures include full-open, facing, long three-open and extra-large pictures (eight full-open, etc.). 2. In order to impress people who come and go in a hurry, in addition to being large in area, the poster design must also fully reflect the principle of positioning design. With prominent trademarks and logos. Title, graphics. Strongly contrasting colors, or large areas of blank space and concise visual flow. Become the visual focus. If we distinguish the difference between advertising and other visual arts in terms of form, posters can be said to be more typical of advertising. 3. As for the poster as a whole, it includes all kinds of commercial and non-commercial advertisements. For each poster. It is very targeted. Commercial product posters are often expressed in the form of artistically expressive photography, realistic paintings and comics, leaving consumers with real and touching pictures and humorous feelings. Non-commercial posters have a wide range of content, diverse forms, and rich artistic expression. Especially cultural and artistic posters, according to the advertising theme. You can give full play to your imagination and use your artistic methods to your heart's content. Many painters who pursue formal beauty actively devote themselves to the design of posters, and use their own painting language to design posters with different styles and forms. The works of many modern painters appear in the form of posters. The history of art has also left many wonderful anecdotes and vivid paintings.
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