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Summary of three speeches at the annual sales meeting
Tisch
Dear leaders, colleagues and guests,
Happy new year, everyone:
The year of 20XX has come to an end in the long river of time, and the year of 20XX full of hope and vitality has come quietly. On the occasion of saying goodbye to the old year and welcoming the new year, on behalf of the * * production base, I would like to extend my sincere greetings and New Year wishes to all leaders, colleagues, friends and guests!
Just now, I was deeply encouraged by the speeches of company leaders and colleagues! The Chairman reviewed the year 20XX with us and led us to look forward to the year 20XX. Over the years, we have always thanked the leaders of the group company and all our colleagues for their meticulous care and encouragement to our production department; We are also very grateful to all our colleagues for their support and help!
20XX is a year in which we actively participated in the fierce market competition, and it is also a year in which we accepted severe challenges and tests. Over the past year, faced with various unfavorable factors such as the lagging supply of raw materials, short delivery time of orders and special production requirements. We United as one, gritted our teeth, overcame difficulties and successfully completed the order issued by the sales department. These achievements are the joint efforts of our front-line production staff and production management team, and also the strong support of sales department, administration department, quality department, technology department, procurement logistics department and all my colleagues. I would like to take this opportunity to express my heartfelt thanks to the leaders of all departments, colleagues and all colleagues in the sales department who have been supporting us!
In the past 20XX years, it can be said that there are many difficulties, far exceeding expectations.
In 20XX, we will focus on improving product quality, timely delivery rate and one-time delivery.
To submit the qualified rate, we should focus on deepening the construction of the production team, so that our sense of responsibility and mission can be further stimulated, and our morale will be more vigorous and fighting spirit will be higher. We should seize the opportunity to make a scientific and reasonable production plan according to the company's sales target; We should further strengthen management, strictly control product quality and effectively ensure delivery time. There are mainly the following aspects.
First; Improving product quality is a never-ending task. How to improve product quality into practice? We should follow the principle of "three don't let go", first, we should not let go of quality problems, second, we should not let go of the root causes of problems, and third, we should not let go of problems without finding a solution. Take precautions, learn lessons and constantly improve the quality management level.
Second; In order to improve the timely delivery rate, we must first make a reasonable plan to make everything happen ahead of time. It is a waste not to plan ahead. Planning is the key, and then there is the connection between departments, whether materials are in place on time, whether production is completed on time, whether quality inspection is carried out on time, whether logistics is delivered to customers on time, and so on. Finally, it is also the most important to clarify responsibilities, establish a reward and punishment system, and give appropriate rewards and punishments according to the completion of tasks.
Third; Continuously strengthen the construction of production team. The competition in 2 1 century is the competition of talents and teams. Paying attention to team building, strengthening team strength and building a high-performance production team are the keys to improve the competitiveness of enterprises. Because a person's strength is always limited, only by uniting as one can we solve all kinds of complicated problems. To strengthen the construction of the production team is to strictly manage, act according to the rules, make good use of the soldiers in hand and fight our own battles.
Fourth; Maintain and maintain production equipment. At present, our equipment is all new equipment, from wire drawing, steel strand, extrusion, cable forming and other different specifications and types of equipment. In addition to producing PVC insulated wires and cables with rated voltage of 450/750v and below, it also produces medium and low voltage power cables with rated voltage (1-35kv), general rubber sheathed cables and mining power.
In addition to cables, control cables, overhead insulated cables, steel-core aluminum stranded wires and products, we can also produce weak current products such as computer cables, as well as various low-smoke, halogen-free, flame-retardant and fire-resistant environmental protection wires and cables. New special cable products, such as silicone rubber, fluoroplastics and pre-branching, will be put into production after the year, and the production capacity will be continuously improved.
* * production base is the core production base of * * Group, with spacious modern standard workshop, advanced first-class production equipment, production management team who knows production and good management, and Zhejiang cable brand market with more development prospects. The forest farm production base has a good development prospect, and it is estimated that the annual output of wires and cables will be 2 billion after it is put into production.
In 20XX, we will focus on developing products such as rolling stock lines, aluminum cables and wind energy cables according to the market development trend.
Establish various management systems. First of all, the production management system, from ordering by the Ministry of Commerce to arranging production with orders, to ex-factory inspection and delivery of products, establishes a complete production management system. The second is to establish a perfect quality management system. Third, establish a perfect service system before, during and after sale.
I believe that with the joint efforts of leaders and colleagues present here, the order of 20XX will definitely achieve better results.
Review the past and look forward to the future. The new year will start a new journey, bearing new hopes and new dreams. Looking forward to 20XX, in the face of more complicated and changeable market demand, we are still full of passion and high morale. Our production team is full of confidence in the future. Under the leadership of the group company, work together with Qixin to be a real person and do things in a down-to-earth manner. For this group.
The company's development plan will help our efforts! We have reason to believe that the future of * * Group will be even more brilliant!
Finally, I sincerely wish you all a happy New Year! Good health! Happy family!
thank you
extreme
Dear colleagues and business friends, this is a great honor. Good afternoon. I'm glad to have this opportunity to share with you all the experiences of the company in the past year. Just now xx gave us a vivid and profound summary of the company's success or failure in the past year. I feel very honored and proud that the company is so wise. I haven't been in the company for a long time, but under the instructions and care of Chairman xx and xx, I really feel the great changes and progress of the company every moment! On behalf of the general manager of the sales department, I thank them and the company for their good intentions!
As the general manager of marketing, I will share all aspects of marketing with you. With the support of all of you here, we can say that we fought a very beautiful battle this year! As we all know, in April this year, our factory began to take shape. It can really be said that there are many things to do. In just a few months, we not only handed over a satisfactory sales report card to the company, but also made major changes and clarifications on the sales model and the company's future marketing direction, which made a good plan and foreshadowing for the company's future development. I will share with you from the following three aspects:
I. Current marketing model and composition of the company: 1) Sales composition: At present, the company mainly sells four pieces: semi-finished products (boxes, glasses, shells, etc. ), international trade (gas water heaters, ovens, etc. ), oem (electric pressure cooker, etc. ) and domestic sales. Among them, semi-finished products account for 20%, export accounts for 10%, oem accounts for 10%, and domestic sales account for 50%; 2) Marketing model: Because our products are diversified, the marketing model is also diversified, so for everyone's convenience, I will focus on introducing the domestic marketing model here. Domestic sales are also divided into two parts: the second part is mainly wholesale, and the first part is mainly xx brand promotion. Obviously, the second part focuses on wholesale, pursuing quantitative change, so as to achieve qualitative change; In other words, the second department pursues the number of customers and the number of shipments, thus increasing the number of profits. In short, six words mean digging deep pits and accumulating grain. Without food, people will starve to death. At this stage, without the guarantee of large profits, the company will have famine and crisis. However, it is not our ultimate goal to dig deep pits and accumulate grain blindly. Our goal is to be king and become a hegemon. How can we achieve our hegemony? There is always a medium, and our medium is xx brand, so we have set up a marketing model of "one marketing, one marketing", that is, "three-word branding" or "map hegemony".
Second, the summary of marketing work in the past year; Here, to borrow a word from Chairman xx, sales is the leader of an enterprise. If leaders can't play their due responsibilities, they will affect the whole body and make the whole factory lose its vitality, combat effectiveness and survival capital. In this year, all the sales staff of the company are self-disciplined and dedicated, and always put the company's interests first. The sales of our semi-finished products have increased by 50% compared with last year. Our oem customers increased by 20% on the basis of last year; Our export is full of vitality and brilliance, which not only achieved brilliant results, but also successfully connected some big international distributors. Our domestic sales have also made great progress, and our network has spread all over the country. Among them, the sales volume of our electric pressure cooker products has increased from several hundred units per month to 20,000 units per month now. What speed is this? This is inseparable from the efforts of the sales staff, and of course it is inseparable from the support and concern of everyone present. Independent brands have also achieved a zero breakthrough. There are currently more than 10 networks. We have made some achievements, but there are also many disappointments and difficulties. However, the company's brand journey has taken a solid first step. Although it is difficult, it has made a good start. If this year is the first horn for us to enter the brand, then next year will be an era of sprint and real war. It is true that shopping malls are like battlefields, and we are fighting a war without smoke!
Although we are not proud of these achievements, we are walking in a down-to-earth manner, without accumulating steps. A small step today is a big step in the future! Here, on behalf of all the sales staff, please allow me to thank all of you here, as well as the company leaders and business friends for their support and cooperation!
Third, the company's future marketing direction and focus:
When it comes to marketing, everyone may understand what is going on, but marketing is actually a very complicated system engineering, including market, sales, finance, after-sales, operation platform, logistics, products and many other big plates. Poor management of any department will bring fatal injuries, the most important of which is sales and marketing. The combination of the two is the source of the term marketing. Simply put, marketing is to manage brands and sell products. Just now, manager xx also made it clear that the future development direction of the company is branding. The brand is not spoken. We must first understand the market. Everyone knows that kitchen appliances are a big cake, and with the development of China's economy, the demand for urbanization in rural areas will increase, which is a good side; But have we thought deeply and investigated it? At present, there are almost 20 well-known brands of traditional kitchen appliances in China (Tai Fang, Boss, Shuaikang, Sakura, Vantage, Wanhe, Wan Jiale, Sakura Snow, Ou Yi, Wanxi, Midea, etc.) and second-line brands; We can get rid of these traditional brands, namely Changhong, Xinfei and Glance. This year has entered the kitchen and bathroom appliances, and the investment and marketing efforts are also considerable. Changhong and Glance have a marketing team of nearly 50 people and invested millions of dollars. What can these tell us? Only give us deep thinking: is there any brand left in the kitchen and bathroom? What are we going to do? I want to say a few things here: first, there must be something to do, otherwise everyone can't even think about it, it's worth doing! Because the market demand is huge, the market demand for brands is also high, medium and low, and brands will rise and fall every year, which leaves us enough space; Second, you don't have to adopt other brand operation modes, but you can learn from them, and the mode that suits you is the most important; Third, the market has also sounded the alarm for us, and our time is running out. If our branding is not successful in the next three years, the situation will be extremely serious. Where is our living space? Fortunately, through the early trial operation, we found our own way.
Just now Mr. Chen talked about the strategic planning of the company. I will focus on the marketing thinking of xx brand in the future: the company will take the road of branding, realize the transformation from big to strong, and strive to achieve the strategic goal of brand awareness and market share 15 in the kitchen appliance industry within three years, turn the concept of creating life with love into reality, let xx's love concept enter thousands of households, and finally realize the ultimate goal of the company: listing and domestic kitchen appliances.
Of course, our marketing center is still not perfect, and the strength of the marketing team is still relatively weak. Next year, we will increase professional after-sales and marketing departments and our sales staff to enhance the strength of the marketing center. I don't know if you have noticed. Now there is an oil crisis all over the world, and China will build nearly 20 nuclear power plants in the next five years. What does this mean? In the future, electrified products will be the main products sold in China, which means that we must adjust our product structure and product line. Only by positioning accurately can we catch up and seize the opportunity to seek development! Next year, we will first consolidate our current superior product: gas water heater, which will be more perfect and independent in appearance and function; Secondly, in the water heater and electric pressure cooker, the style and function are comprehensively adjusted; On the other hand, regarding range hoods and cookers, we will strengthen the market research of big brands, keep up with the pace of the market and be independent. Simply put, it is three one projects: one is consolidation, the other is emphasis and the other is maintenance.
This is what I shared with you today. Thank you!
Tisso
Dear staff comrades:
Good afternoon everyone!
In this new year, our company ushered in a new year. Today, with joy and gratitude, I gather all of you here to jointly hold the 20XX annual meeting of "Grateful for the past, Flying the future" with * * *.
First of all, thank you for your hard work and efforts for the development and construction of the company in the past year.
Thank you! Here I solemnly bow to you.
Looking back on the past year, great changes have taken place in the overall work of the company and gratifying achievements have been made. All these achievements are the result of our joint efforts. I just played the role of organizer. Over the past year, I have told you more about my experience in being a man and doing things through the weekly staff meeting. I hope that through these forms, we can unify our thinking and understanding, thus forming our common values and world outlook. Therefore, this is conducive to our unity, and through our joint efforts, our sacred cause will be stable and strong.
At the beginning of 20XX, we designated the company as the year of standardization development. After a year's work test, it basically reached the expected goal at the beginning of the year.
To sum up, we have made gratifying achievements in the following aspects:
I. Organizational Structure and Process of the Company
In the middle of 20XX, we made bold reform and innovation in the management, adjusted the middle and senior management, promoted Dou Yuling as the company's vice president, Su Shi as the marketing director, and hired Zhou Wenbo with many years of spot operation experience as the company's vice president. At the same time, many management systems have been updated and revised, and the post responsibilities of various departments have been standardized, so that every employee can find his own position in the company and exert his personal potential. During this period, the business department organized the training of professional skills and business knowledge, and the administrative department established and improved the performance appraisal management system of each department. The work of all departments of the company has achieved remarkable results, laying a solid team foundation for the standardized development of the company.
Second, employee benefits.
For a long time, our company has been very active in employee welfare. In 20XX, we have taken many concrete measures to make employee benefits more routine and effective. First of all, we pay employees' social insurance on time, which is different from other private enterprises. In addition to the statutory three insurances, we also pay two insurance premiums for employees' work-related injuries and unemployment. Secondly, provide employees with round-trip ticket reimbursement for visiting relatives, holiday welfare bonuses, paid annual leave and paid sick leave, and so on. In short, the company creates more benefits for employees within its power, so that each employee can get more benefits and guarantees in welfare.
Third, hardware infrastructure.
First of all, a major event of the company in 20XX was the purchase of 1 1,000 square meters of office space in the airport economic zone, which has been recently renovated and is planned to move in in late February, which will make our employees have a more spacious and comfortable working environment.
Secondly, in terms of hardware, we also bought a set of rock firewall, which improved the security of company data. A timeless market analysis client is added to meet customers' personalized selection needs. Signed an e-commerce and trade agreement with China Construction Bank, and will add a new strategic partner in supply chain financing services in the future. At the same time, we signed a bank-trust cooperation agreement with Huaxia Bank, which gave customers an additional channel for fund supervision and laid a solid financing foundation for the company's future business development.
Fourth, market business.
In terms of market business, first, the one-time rebate system formulated at the beginning of the year was changed into a secondary rebate system, which effectively prevented the company's business risks. At the same time, the coke contract has been adjusted to make our trading varieties and contract settings more scientific and reasonable. The amount of trading funds increased from150,000 at the beginning of the year to 2 10/00,000 at the end of the year, and the trading volume was relatively stable.
Verb (abbreviation of verb) foreign cooperation and development
20XX 10 We started the project of Shanxi Jinshang United Commodity Exchange with Beijing Jinshang United Group Company * *, and the name of the project has been approved by Shanxi Provincial Administration for Industry and Commerce. The project gives full play to Shanxi's regional advantages, establishes an innovative electronic trading market and supply chain financing service platform, and lays a reliable resource foundation for the company's future transformation and development.
Normative development of intransitive verbs
In 20XX years, the company has done a lot of practical and effective work in business expansion and standardized development. According to the characteristics of the industry, the company formulated the standardization development direction at the beginning of the year. First of all, we have done a good job of self-examination and self-correction. No matter what the national policy requires, we have taken this step first, designed a set of scientific and rigorous procedures for the examination of traders' qualifications and the examination of traders' power of attorney, and strictly controlled the market entry. At the same time, the unqualified dealers who have entered the market have been cleaned up and rectified, and initial results have been achieved at the end of the year. Through this self-inspection, 52 unqualified dealers/KLOC-0 were cancelled and 37 commission dealers were suspended. The completion of this work has played a very positive role in the risk prevention and standardized development of our company, and has also been recognized and affirmed by the leaders of the bonded area management Committee.
Over the past year, with the joint efforts of everyone, the company has made many tangible achievements and gained due gains.
Looking back on the work in the past year, all our employees have been improved and grown to varying degrees. Everyone has different gains, and a number of outstanding advanced individuals have emerged. For example, the outstanding individuals and advanced pacesetters selected by all the staff this time are, to some extent, examples for all of us to learn from. These people are generally full of passion and sacrifice and open-minded; They are loyal to the cause of the company and are trustworthy people; They are not selfish and are not afraid of difficulties. They are always firm and brave in the face of difficulties and are respectable people. They are not frivolous and ostentatious, but down-to-earth, practical and award-winning people; At work, they can unite colleagues while doing their job well, and they are amiable people. There is no doubt that such talents are needed and respected by our company, and only such talents can become the pillars of the company. I hope we can have more such excellent employees in the future. In that case, our career will be more brilliant.
Of course, there are still some problems and difficulties in our work this year, such as: our overall business personnel are not professional enough, our sales ability and skills are not skilled enough, individual employees are still confused and lack of passion, the transaction volume is not satisfactory, and the overall profit target of the company has not been realized, but we have a United and mutual assistance team and a complete organizational structure. I believe that in the near future, with the joint efforts of all staff,
1 1 month, the State Council issued document No.38, which put some pressure on the business development of the market. However, no matter how the country introduces the detailed rules for cleaning up and rectifying in the future, we are confident to pass the test. First of all, we have done a good job of self-discipline. Secondly, the local government has recognized and affirmed the stable development of our company for more than two years. In the future, even if the medium and long-term business is nationwide, our company's business will not stop, because the company also has spot and supply chain financing business, and we will never close down because of this. I hope everyone can rest assured.
We are grateful for everything that happened in the past, whether it was difficulties or achievements. We are grateful that difficulties make us grow, and we are grateful for the hard work and selfless dedication of every employee. In short, we hope to look back on the past, be grateful, look forward to the future and let go of our ideals.
We are full of hope and expectation for the coming 20XX year. In view of the continuity of the company's strategic planning, we set 20XX as the company's target management year today.
In this way, in the new year, we will also formulate the company's development strategic objectives through target management. According to the company's overall planning objectives, generate departmental performance goals and employee personal performance goals. In the process of specifying objectives, attention should be paid to the relationship between departments. When determining some specific quantitative indicators, we should set goals realistically and not become a mere formality. At the same time, it is necessary to sign a target responsibility agreement with you, with clear reward and punishment rules, assessment, implementation and cash, so as to achieve the goal, complete the task and achieve a qualitative leap in the overall efficiency of the company.
Finally, I sincerely hope that all employees can meet the new year's work with full enthusiasm and positive attitude. At the same time, I believe that with the joint efforts of all staff, our company will have a better tomorrow and our business will be more brilliant next year.
Here, I wish you all a happy New Year, sweet love, happy family, good health and all the best!
Thank you!
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