007 slogan

Before coming to the conference, I knew almost nothing about GAC Weilai. Although it released some information in the middle of this year, when I saw the new car 007, when I wrote these words, I already had a bottom for 007, but for me, GAC Weilai was still covered with a veil that could not be said to be thick.

As we all know, GAC Chuanqi is one of the traditional automobile enterprises with quite good domestic development situation. Its joint ventures continue to rise (of course, there are also bad situations, but it does not hurt the bones and muscles of GAC). More importantly, in the development of independent brands, Chuanqi should be measured and new cars should be available; What about new energy? Whether it's AION's S or LX, they all stand on their own feet. By the way, just this month, GAC also shook hands with SAIC.

Weilai has always been the focus and representative of the brand of new power in car making. It is true that no other new energy brand can "compete" with it, whether it is hot search or delivery. On the second day of Guangzhou Automobile Weilai Conference, NIO? DAY kicked off the curtain again, and also released new cars EC6 and ES8, and the location was in Shenzhen-from the time and place of their release, it always felt a bit coincidental or even embarrassing.

0 days after the release of 2265438+ brand, Guangzhou Automobile Weilai new car launch conference was held in Nansha, Guangzhou, which belongs to Guangzhou, close to Dongguan and not far from Shenzhen. Why choose Nansha? Because this is where the factory is located. Although I didn't participate in NIO in Weilai this time? God, but it can also be confirmed that the momentum of this conference of GAC Weilai is obviously different from Weilai. In addition, the slogan at the press conference is "every kilometer of creativity"-it makes people daydream and can't be particularly understood.

I'd like to briefly introduce the contents of this meeting. After all, it only lasted about 1 hour. Generally speaking, the amount of information is not that large.

Generally speaking, the information obtained from official websites is in this form. According to the definition of "Hechuang", GAC is responsible for vehicle R&D and production, Weilai provides intelligent networking and energy support, and Haikang is more like a platform.

The first product of GAC Weilai is an SUV called HYCAN? 007, the official definition is "wisdom and high energy to build a new benchmark for pure electric SUV". Since it is called 007, you can see many elements of "7" from the appearance of the car body.

HYCAN said that the whole vehicle was built on the exclusive platform of GEP's new generation pure electricity, with a length of 4,879mm, a width of1937mm, a height of1680mm and a wheelbase of 2919mm. Are there some familiar data? Yes, it reminds people of AION? LX。

Therefore, it is not surprising that it uses the battery of Contemporary Ampere Technology Co., Ltd., with a capacity of 93kWh, a density of 180Wh/kg and a NEDC value of 643km. Judging from the current standards, the data is not bad!

Its internal big screen is very distinctive, and of course you can see it. It can be said that Weilai's brand and genes have been found here, only in GAC Weilai, which is called Xiao Neng. In addition, in terms of intelligence, it has reached the level of L2.

At the same time, the new functions of 007 include: having a multifunctional electric energy matrix, realizing the function of external discharge, and supporting the charging of piles to vehicles, vehicles to vehicles and vehicles to objects. You can also personalize the optional Sky Eye UAV and child care functions.

Haikang? The pre-sale price of 007 main models starts from 260,000-300,000 yuan, and the starship version starts from 340,000 yuan (limited to 500 units/year) and the private customized version starts from 400,000 yuan. Private subscribers enjoy one-to-one customization service.

Haikang? 007 users can download from HYCAN? Apps, applets and other official pages are all ordered. All order users can enjoy the policy of "three lifetime and one limited edition", that is, lifetime free three-power warranty, lifetime free routine maintenance, lifetime free unlimited traffic and limited edition interstellar suit. At the same time, HYCAN will provide a limited number of logos and personalized VIP numbers for the first batch of 10000 subscribers.

In terms of service resources, HYCAN has a tripartite delivery and service resource chain of HYCAN (experience store)+Guangzhou Automobile (cooperative store)+Weilai (delivery center), which is called PAC business model, and introduces the concept of broker into the system and users, that is, direct sales. It is reported that 007 will be officially listed and delivered in April next year.

I think Hechuang's positioning is between AION and NIO, and 007 comes from LX, but HYCAN hopes to create living space through new product positioning and sales model. But even so, I'm a little confused about Nomi's brother company. I even want to know what the next model will look like if 007 succeeds. If nothing else, the first car is called 007, so what's next ... the Baolong family?

The author of this article is the Kicking Car Gang? Bono

This article is from Chejia, car home, and does not represent car home's position.