How to decorate the tile shop?

The spatial layout should be reasonable

When designing a storefront, the first thing to consider is how to make better use of space. The smaller the store, the more space should be used.

Storefronts mainly deal in commodities, and the layout of commodities is mainly considered when designing storefronts. It is best for operators to display goods in different regions, because they have the characteristics of high purchase frequency and scattered purchase. Considering the convenience of picking up goods and anti-theft, it should generally be placed in the store and separated from the outside world by the counter.

In order to ensure sufficient exhibition space, large-area shelves are essential. Generally speaking, every wall in the store should be equipped with shelves except the wall with special purpose. The shelf length for display should be determined according to the material. If it is too long, the bearing effect is poor and there is a safety hazard. If it is too short, there will be more intervals, resulting in a waste of space.

For stores with an area of less than 20 square meters, in order to make full use of space, it is necessary to carefully calculate the length and quantity of shelves to achieve the best collocation between shelves and stores; Shops with an area of more than 30 square meters can consider setting up a main sales product display area, because in the future operation, the store may focus on promoting a certain brand of cigarettes or wine, which needs to be highlighted; Stores with an area of more than 40 square meters can design stacking positions, which is also for the consideration of selling key brands.

In addition, operators should reserve a commodity turnover storage area according to the size of commodity sales, which will bring great convenience to future operations.

Remember the safety precautions.

Storefronts are all high-end goods. Judging from the theft cases of retail stores in various places, the key targets of criminals' theft are high-grade goods, and operators should enhance their awareness of safety precautions and consider safety issues when designing storefronts. Operators should pay attention to both anti-theft and fire prevention when designing and decorating storefronts.

Anti-theft storefront should pay attention to three aspects. First of all, small, light and easy-to-take goods should be put in the counter; Secondly, because goods often face customers directly, in order to avoid leaving opportunities for criminals, all open shelves should be equipped with glass doors and locks when necessary; Three, the store door installation should meet the requirements of anti-theft, set up the necessary anti-theft alarm device.

Fire-proof storefronts are generally decorated with high-grade, more lighting and more dark lines. If you are not careful, it is easy to leave security risks. When decorating a storefront, it is necessary to ensure that qualified decoration materials are used and the laid lines are easy to maintain. For example, you should try to avoid the line behind the shelf, and it is a good choice to take the line above the shelf. In addition, operators with certain economic strength can consider using fireproof materials when decorating.

Color lighting should be used well.

The color of shelves and counters determines the main style of the store. The colors used in store decoration should be elegant, fashionable and unconventional, which meets the aesthetic requirements of the public. At the same time, the color should not be too miscellaneous, and the color of the shelf should be based on the good foil of the goods, and it should not be presumptuous. The floor and ceiling should usually choose light tones.

Light is very important to stimulate customers' desire to buy and create a good shopping environment. Reasonable use of lighting can achieve the effect of improving the quality of goods. When designing a storefront, the following lamps should be used reasonably.

Lighting This kind of lamp is mainly used for indoor lighting in shops. If the indoor natural light is not good, the lighting is the main light source and lasts for a long time, so choose energy-saving lamps.

Spotlight is divided into shelf spotlights and door lights. This kind of lamp has a good effect in rendering atmosphere and displaying goods, but the disadvantage is that it is easy to heat up and consumes a lot of electricity, so it is not suitable for long-term use.

Lighting This kind of lamp is mainly used for local commodity lighting, mostly used in counters and shelves to increase the brightness of commodities and make the packaging of commodities glow. Most of these lamps are fluorescent.

Light boxes are mainly used for indoor advertisements and outdoor shop signs. Fluorescent lamps are usually used in light boxes.

In order to increase indoor brightness, we should pay attention to the use of mirrors and lamps. The author suggests that all operators embed mirrors inside the shelves to enhance the reflection of light and enhance the display effect of goods.

If conditions permit, operators should try their best to improve the utilization rate of doors and windows and increase the amount of lighting.

The door head design should be eye-catching.

Consumers' understanding of a strange shop begins with its appearance. Their general psychology is: elegantly decorated shops should also sell high-grade and high-quality goods; A shop that is generally decorated or even outdated in appearance should sell goods with low grade and difficult quality guarantee. It can be seen that a good door head design is very important for a shop.

The front door design of the store must be novel, concise, beautiful and generous, which can attract customers' attention. Because the store sign itself is an advertisement with a specific meaning, the color of the signboard should be eye-catching so that customers or passers-by can see it from far away or from multiple angles.

Signboard forms and installation methods should be different, not only to attract people's attention, but also to integrate with store design and establish a perfect appearance image.

For most stores, there are two main sales hours in a day, namely noon and evening. When it is dark, if there is not enough light, even the best door will not be reflected, let alone attract consumers. Therefore, the design of storefront door head should fully consider the problem of night lighting. Light box cloth, neon lights, aluminum-plastic plates with spotlights and acrylic plastic sheets can all meet the requirements, but light box cloth is the cheapest material, so from the point of view of the grade and positioning of the store, it is not recommended to use light box cloth.