Collection of plans for Chinese Valentine's Day traditional cultural activities

?Many activities will be carried out throughout the year. We usually prepare an activity plan before launching the activity. The purpose of the activity plan is to prevent accidents from happening. How can we make the activity plan well? Woolen cloth? Below is a "Collection of Chinese Valentine's Day Traditional Cultural Activities Plans" compiled by me for your reference. I hope it can help friends in need. Collection of plans for Chinese Valentine's Day traditional cultural activities

The Chinese Valentine's Day is one of the important traditional ethnic festivals in my country. In order to protect and inherit this intangible cultural heritage, we should give full play to the role of traditional festivals in promoting the excellence of the Chinese nation. To educate and guide the people to establish correct views on love and marriage, and to promote family harmony and social harmony, Huiquan Community decided to carry out the "Our Festival. Love on Chinese Valentine's Day" publicity and education campaign , the specific implementation plan is as follows:

?1. Guiding ideology

?Deepen the theme activities of "Our Festival", based on the construction of the socialist core value system, extensively carry out "Our Festival" "Festival·Chinese Valentine's Day" themed event. Guide people to recognize, respect, inherit and carry forward traditions, promote the healthy growth of modern family concepts, and form a spirit of uplifting strength and a spiritual bond of unity and harmony within the community.

?2. Activity theme

?With the theme of "Civilized Chinese Valentine's Day, Happy Home", we will guide residents to have an in-depth understanding of the charm of my country's traditional festivals.

?3. Activities

?This "Qixi Festival" traditional festival activity focuses on publicity and education. It promotes my country's traditional festivals through community bulletin boards and building windows to help residents Learn about the origins and traditional activities of my country’s traditional festivals.

?3. Activity time and location

?Activity time: August 13, 20xx

?Activity location: Huiquan Community District

?4. Activity requirements

?1. Huiquan community should pay more attention to it, actively organize and arrange the implementation of activities, do a good job in personnel allocation, and ensure that publicity and education activities can be carried out smoothly.

?2. In community work, arrange publicity and education activities, prepare for preliminary work, and prepare publicity display boards and other event facilities in advance. Collection of plans for Chinese Valentine's Day traditional cultural activities Part 2

? Chinese Valentine's Day is the most romantic festival among traditional Chinese festivals. For savvy businesses, they will naturally not miss such a good opportunity for promotion, so they will hold Chinese Valentine's Day events one after another. The Valentine's Day promotions were wonderfully staged, adding a fiery atmosphere to this mysterious and beautiful Valentine's Day. The online store's Chinese Valentine's Day activity plan. So, how should online store owners do their best to seize traffic and sales, and wait for opportunities to make huge profits?

?1. Precautions for promotional activities

?Promotion time limit; it is a popular practice to have a promotion time limit, such as the first day of promotion, holiday consumption period, limited consumption time To encourage consumption and meet promotional needs within a fixed time.

? Quantification of promotions; setting the quantity of products to be sold is also a common practice, but in promotional activities, this approach is not very good and can easily be eliminated by competition.

? Promotional characteristics; if you have your own promotional characteristics, such as national characteristics, then you must clearly set up a distinctive banner in gifts, packaging, discounts, gifts, and offers, and carry out special promotions to the end to distinguish the Chinese Valentine's Day a unified pattern.

? Promotional objectives; the requirement of promotional objectives is to stipulate promotion within a certain range to facilitate consumers' choice. It is also a process of sorting out sales. Finding your own and choosing your own is promotion. the best results.

? Promotional atmosphere; it is very important to control the atmosphere of promotion. Generally, in the middle of festivals, the atmosphere is relatively unified, represented by festiveness, but it can be different on different occasions or different products. It is necessary to show an active promotional atmosphere and mainly show the personality in the promotional atmosphere, such as focusing on promotional methods but not on product functions, focusing on promotional gifts and light on promotional promises, etc.

?2. Promotion tips

?1. Only make a theme logo for the online store

?I think anyone who is a little careful will find that Baidu and Google each Special LOGOs will be produced for festivals or major events. Even if your website is full of holiday features, it will attract more people's attention, so the first step is to design a Valentine's Day holiday LOGO like a large website.

< p> ?2. Create a Valentine's Day topic

?Collect Valentine's Day-related articles on the Internet and identify them. The most important thing is to create more original articles yourself and use them as your Valentine's Day topic. If it is rich enough and has enough original content, it will definitely bring huge traffic, so the planning plan is "Online Store Chinese Valentine's Day Activity Plan". For example, Golden Abacus’ Yixi website also produced special topics during the Spring Festival, which achieved similar results and achieved good results.

?3. Valentine’s Day image optimization

?Baidu and Google’s two major image searches have large traffic, so you can put more exquisite and original images on the website For Valentine's Day pictures, it is best to add watermarks to the pictures so that your URL can be seen when they are reprinted.

?4. Online store promotion

?A. Use custom expressions

?This is a little trick for holiday online marketing. Custom expressions can be used to make GIF animated pictures, leave your own website name or URL, and also spread through instant messaging software such as QQ and MSN.

?B. Greeting cards to express love

?Sending greeting cards to your users on Valentine's Day is a very interesting thing. It is very important to pay attention to organizing the content of the greeting card, including title, signature, etc. , novel content can bring you unexpected effects.

?C. Valentine’s Day Prayer Communication Page

?This is the most commonly used form in holiday online marketing, and it is also the fastest and most direct form. It should be noted that The webpage needs to generate other people's names and blessings, and the effect is very good. This webpage can be spread through instant messaging software such as QQ and MSN.

?5. Forum promotion is indispensable

?The relatively well-known emotional communities in China include some comprehensive entertainment communities, such as Tieba, etc. Find the target group and create a good theme Post it, and it will definitely arouse the excitement of netizens and bring traffic.

?3. Promotion plan

?Promotion plan 1:

?Price reduction. This is the most practical promotion plan that can attract buyers' attention. Of course, there are also techniques for reducing prices. First, we find a very popular product among our best-selling products. Of course, if it is suitable for couples, that would be even better. We can expand on pricing techniques like this.

?1. If your single product sells for between 30-50 yuan, the price can be set to 13.14 yuan, which represents a lifetime, with a purchase limit of 2 copies per person. (My store currently uses this solution)

?2. If the price of your single product is around 30 yuan, you can promote it as a couple's outfit, which is 52.0 yuan or 53.0 yuan for a couple's outfit. It means I love you and I miss you (note: 1 couple set contains 2 items). If you can buy some ribbons and pack them carefully when packaging your couple set, I believe it will be perfect. .

?3. If the price of your single product is in the 70-80 range. It can be set to cost 131.4 yuan for couples to package and express. It's also very popular.

?4. For purchases above 100 yuan, you can choose the 131.4 yuan plan

?Promotion plan two:

?With price reduction. It is also a very popular promotion plan at the moment.

?For example, if you purchase 60 yuan or more, the price will be reduced to 52.0 yuan or 53.0 yuan

?If you purchase 150 yuan or more, the price will be reduced to 131.4 yuan

? Promotion plan three:

?Mysterious gift. Gifts must be novel and represent the feelings between lovers. It is best to have two gifts, one for men and women. As for the mysterious gifts, sellers have to go to the small commodity wholesale market to find small gifts for couples.

?You can also send plastic roses. If the buyer purchases a huge amount, you can send roses with gold-plated leaves that are very popular on Taobao, or acacia beans, magic beans, chocolate, etc.

? Promotion plan four:

? Valentine’s Day gift packaging. This plan requires sellers to learn the packaging skills of the product, buy some ribbons and gift boxes to hardcover the product. After the hardcover is finished, the outside must be packed in 5-layer cartons to avoid crushing your carefully packaged treasure on the road. With such exquisite packaging, it is very honorable for buyers to give it away after receiving it. Collection of Chinese Valentine's Day Traditional Cultural Activities Plan Part 3

?Activity theme:

?If you love me, just "pick up" me

?Activity time:

?February 14th to 15th, XX

?Activity 1: Love "enters" the West Sea (30 couples)

?Activity time: 14th (14 :00——16:30)

?Activity rules: Set up the starting point (starting line) of love at the mountain gate of the hotel, with a distance of more than 700 meters from the mountain gate to the lobby, and set up a 1.5-meter wide roadside The red carpet serves as a track

?Prize settings: if you cross 214 (Love I) meters, the staff at 214 meters will instruct the contestants to turn around 3 times. If you don’t land, you will get a mysterious gift; if you cross 520 (I Love) You) meter, the staff instructs the contestants to spin around 3 times without landing to get a couple's package. As long as the couple is carried into the lobby, they can get a "luxury honeymoon room".

Activities preparation:

Staff members will station one person every 100 meters to follow and supervise compliance with the rules in this section, with special supervision for difficult obstacles, and to direct passing vehicles not to stop and block the road. Medical staff are on standby at any time during the process, and staff prepare water cups to provide pure water and towels to the players.

? On-site layout:

? A 1.5-meter-wide red cloth is laid on the ground on the right side of the main road as a track. There are prompts on the ground before 214, 520 meters and the finish line to circle in place. And winning tips.

?Activity 2: Catching a "chicken" encounter (15 couples)

?Activity time: 14th (16:45-17:45)

< p> ?Women are like this, and it is hard to find a lover. If you seize the right opportunity, you will seize happiness. If you seize the right "chicken" in Xihai, you will seize tonight's delicious food!

?Activity description: The activity is divided into groups of 5 people, * ** 3 groups were conducted. The beauties dropped the live chickens in their hands at the same time in the designated area on the second floor. Cloths of 5 colors were tied around the chicken necks. The warriors were in the 2-square-meter chicken catching pen on the first floor. The cloth with the same color as the neck of the chicken in the hand of their partner is tied. The beauties throw it down together under the unified command. The handsome guys must catch the chicken of the same color within 5 minutes, which will be considered a success. In this way, they will get extra points during the candlelight dinner. I ordered a hotel's signature dish "Sesame Chicken", and the tacit cooperation with my sweetheart gave me a hard-won meal, and the money is indescribable.

?Activity 3: Crazy "Kiss" Xihai (30 couples)

?Activity time: 14th (19:30-21:00)

?Today is our holiday, passion is our endorsement, kissing is the symbol of love for me, let’s start now!

?Activity settings: Long kisses usually appear at weddings, and Valentine’s Day in the West Sea is To give you a head start, the flower gallery at the wedding is like a newlywed palace. Nothing is off limits in Xihai! If you stand and kiss under the flower gallery in the hot spring lobby for 214 seconds, you will get a hot spring ticket. If you hug and kiss for 214 seconds, you will get a hot spring ticket. 2 photos.

?Activity 4: Eternal Love Wall

?Activity time: 14th (20:00-01:00)

?Keep love in your heart , words should be written on the wall. Remember your vows and reminisce about them in the coming year!

?Activity setting: In the hot spring park, couples hold hands and shoulder to shoulder, holding roses (it is recommended that travel agencies sign up for gifts) and walk through the colorful dish pool to the "Lek Fook Plaza" "Love Wall" couples put their roses in the flower baskets in front of the love wall, and write sincere love vows on the love wall together.

In the end, rose petals will be sprinkled all over Luk Fook Plaza (the ground will be replaced by red fragments, and real petals will be used in the Yuanyang Pond), and the love wall will be filled with sweet words. Collection of plans for Chinese Valentine's Day traditional cultural activities Part 4

? 1. Activity time:

? XX, XX, 20xx

? 2. Activity theme:

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?Meet in love, love this life

?3. Activity location:

?XXX tourist area

?4. Activity content and discounts Policies:

? (1) Couples or couples who come to XX for travel on August 16th will enjoy a 50% discount on staying in a couple's room.

? (2) If you visit XX and take photos (mobile phones, cameras) at scenic spots related to "love", you can use the image to receive couple photos (free), couple umbrellas or One other souvenir.

? (Wednesday) On the afternoon of August 16, a couples prayer activity will be held at the Pilgrimage Temple at 16:00X17:00; (couples or couples who participate in the event can receive couple shirts by registering at the front desk of XX Hotel).

? (Thursday) At 20:30 on the evening of August 16th, the "Couples Interactive Dance" and bonfire variety show will be held at XX Passion Square (if the weather is bad, the "Couples OK" will be held in the C Performing Arts Hall Sing if you want" interactive activity).

? (5) The final interpretation right of this activity belongs to XX Tourism Zone. Collection of Chinese Valentine’s Day Traditional Cultural Activities Plan Part 5

?This year’s Valentine’s Day comes before the Lunar New Year, which adds a bit of joy. xx Bank has launched the following activity plans to give this warm and romantic festival more choices, making your Valentine's Day passionate and rich.

?(1)Cash 1314.

?On Valentine’s Day this year, you deposited a time deposit certificate of 12,725.27 yuan for your lover. Because xx Bank raises the central bank's base interest rate by 20%, you can receive a love commitment of 13,145.20 yuan on Valentine's Day next year and express my love for you throughout the year.

?(2) Postal Bank financial management, accumulate a bright future.

?Come with your lover to purchase xx Bank Wealth Series financial products on Valentine’s Day, with multiple maturities to choose from and stable returns. Love not only requires sweet words, but also needs to give her a reliable future.

?Enjoy the golden glow, youth has no end. Apply for xxxx card at xx bank branch, use the card to make purchases, and instantly enjoy 237 merchants’ 8-9.50% discount! The six mainstream industries of desserts, catering, tourism, beauty, medical care, and entertainment are all at low prices every day, right by your side!

?(3)xxe is moving and happy in the heart.

?From now until xx, x month, youle.com joins hands with Postal Savings Bank *** to create a super awesome activity of "xxe moves, fun in the heart", grab it every day at half price, and use 90 yuan to recharge 100 yuan of phone bills , 1 yuan flash sale during holidays. There are also rich prizes such as iPhones, tablets, and phone recharge coupons waiting for you. Collection of Chinese Valentine's Day Traditional Cultural Activities Plan Part 6

?X, xx, is the traditional Chinese festival - Chinese Valentine's Day. According to ancient legends, July 7 of the lunar calendar is the day when the Cowherd and the Weaver Girl meet once a year on the Magpie Bridge. Nowadays, especially in recent years, Chinese Valentine's Day has become a special festival for fashionable men and women to pursue fashion and express their love.

?With the rapid development of social economy, the pressure of life and work is also increasing day by day, so that many people put their lifelong events behind their career and work. The number of older unmarried people continues to rise. This group of people Most of them have become the backbone of society, have stable jobs and successful careers, but due to the influence of themselves and social factors, they still live a "free and lonely" life.

?"Looking for fate on Chinese Valentine's Day, love in Wuxi" holds a blind date conference event, planned and hosted by Wuxi Qingshang Cultural Communication Company. This event combines friendship, love, entertainment, etc.

?1. Purpose of the activity:

?Select a mate and love through a free and romantic form of activity based on fair, open and just organizational principles.

? 2. The significance of the event:

?Through this event, a large number of single men and women in Wuxi will be given the opportunity to have a good marriage. It can also improve the image and social influence of the organizer's company.

?3. Activity theme: Looking for fate on Chinese Valentine's Day, love in Wuxi

?4. Activity organization:

?1. Organizer:

?2. Organizer: Wuxi xx Cultural Communication Co., Ltd.

?3. Media support: Wuxi xx

?5. Event time: x month xx

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?6. Activity location:

?Room 6x, xx Building, Wuxi City

?7. Participants and number of participants:

?The requirements are: For people over 18 years old, the total number of people is about 50, and the registration fee is 100 yuan.

?Registration location: 6x, xx Building, Wuxi City

?8. Dating Conference Activity Process:

?Opening Music:

? (1) "Find the goddess in your heart"--17:30-18:30

?1. Through the introduction of the guests, the guests choose their favorite objects

? (Self-introduction is limited to 2 minutes per person. The female guest introduces herself to let the male guest have a preliminary understanding. The male guest makes a choice. If only one male guest chooses and the female guest agrees, the initial speed dating is successful. If there are multiple If the male guest chooses, he will have 1 minute to express his love. Finally, the female guest will choose the one he likes, and the speed dating will be successful.) Collection of Chinese Valentine's Day traditional cultural activity plans Part 7

?Activity theme: Love is in progress.

?Event date: the sixth day of the seventh lunar month - the tenth day of the seventh lunar month

?Purpose of the event: to promote the spring new products of the square and attract customers to shop in the square

?Activity content:

?Activity 1: "Love Cupid"

?A service desk - "Love Cupid" (person in charge: xx) is set up in Square No. 2, available

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?Get coupons from Great Happiness or Haoke and receive gifts. (Gifts: Best male and female certificates, exquisite couple cups, cake towels)

?How to receive gifts: Consumers go to the square to make purchases or merchants will give you a "Love Train Ticket" (limited to one person on the day of the event) Using one), consumers use the "Love Train Ticket" to shoot balloons at the "Love Cupid". The balloon contains the contents of the prize. The balloon shooting department is in charge of xx.

?Remarks: The service desk will make a detailed form, which is a registration form.

?Start time: 10:00-18:00 (place the front desk and gift display before 10:00)

?XX will be responsible for this event, please make arrangements for personnel Notify xx in advance.

?Activity 2: "Love Continuous Shooting"

?Find a few classic couple patterns and use kt boards to make character silhouettes. At the same time, people were arranged on site to wear Mickey costumes (or angel costumes) and pose as a couple to take photos with the guests.

?xx is responsible for taking photos on site, and xx assists. Anyone holding a Plaza train ticket can take a photo for free.

?Activity time: 13:00-20:00

?Activity 3: "Because of love" (requires hosting)

?1. Great tacit understanding of love Compete to choose several couples to compete in the competition

?Character word-guessing (five chances, the one who guesses correctly will advance to the next round)

?Guess the other party's preferences (host) Ask questions, prepare pen and paper)

?A passionate kiss (couple kiss), one person holds the watch in his hand, and is not allowed to look at the watch during the competition, the limit is 30 seconds

?Seconds, in the hearts of the players Evaluate the time yourself, count the time in 30 seconds, and whoever is closest to 30 seconds wins)

?2. The first experience of love

?The man carries the woman on his back and laps three times. Put down the lady, and the two of them run to the opposite side together and clip balloons within the specified time. The one with the most balloons wins.

?3. Dual singing of love songs

?Guessing love songs

?Singing folk songs

?4. On-site proposal

< p> ?Recruit couples at the event and propose on the spot. Those who successfully propose will receive a full discount on wedding photos, diamond rings, honeymoon travel, and baby photos (specific details need to be negotiated by the merchant). After a successful proposal, the staff immediately set off background music and fireworks.

?After the activity of this unit, xx and xx duet "Because of Love" as the closing song.

? Merchants have new autumn products on the market, so they can consider showing off autumn styles.

?Live music: xx

?Activity time: 14:00-15:00

?Activity 4: True love feedback

?Valentine's Day in the square, we sincerely give back to new and old customers and launch special offers.

?The list of merchants in the square sale and the site of the sale are all handled by xx.

?Event time: the sixth day of the seventh lunar month------the tenth day of the seventh lunar month

?Preliminary preparations:

?xx notifies merchants, the square To hold a winter clothing sale, participants must fill out a registration form, and no additional merchants are allowed on site. In case of special circumstances, please contact xx.

?Activity 5: A natural match (children's clothing display)

?The merchants in the children's clothing area provide boys' and girls' clothing together, and it is best to have male and female models on site

< p> ?Display. Lay out the red carpet and put up flower stands. Set up couples' packages and drinks next to the children's clothing area.

? (Provided by merchants in the dining area) It is recommended that you can buy one drink and get one free, good things come in pairs.

?XX is responsible for the display of children’s clothing area.

?xx is responsible for the activities of the entire children's clothing area and sale. If the on-site personnel leave, they need to be informed.

?Activity site layout:

?A temporary service desk is set up in the square;

?Photography - Cupid of Love is placed in the advertising space at the service desk

?Make a large arch opposite the grand stage and hang bouquets and pink balloons.

?Live background music - mainly love songs

?The above activities are on the sixth day of the seventh lunar month - the tenth day of the seventh lunar month, the sixth day of the seventh lunar month - and the eighth and ninth day of the seventh lunar month , ten reserved activities one and two.

?Event publicity method:

?Publicity method: It is planned to use "TV media + online media + print newspapers + radio stations +

?Pop advertising at the event site + Promotional leaflet" is a combination of six methods for publicity.

?Main media: (1)

?TV media: Zigong TV, Lifestyle Channel, etc.

?(2) Online media: Sina, Sohu, Oriental Plaza event homepage, major campuses, etc.

? (3) Print newspapers: Wen Wei Po, Morning News, Youth Daily, etc.

? Media plan:

? Early stage: Publish theme advertisements in major newspapers to make Oriental Plaza the focus of all walks of life.

? Mid-term: Carry out a series of publicity activities in Oriental Plaza and Wuxing Street, as well as major universities, to create a "business card" of the square's humanistic care.

?Later period: The activity center of the square will be used as the main venue to carry out Valentine's Day true love gathering activities, gathering people from all over the world.

?Required items: Cupids, balloons, advertising space, bouquets, cups, gauze ribbons, roses, silhouettes, candy, Polaroids, Mickey costumes, angel costumes, boyfriend and girlfriend certificates, Love train tickets, cake towels, fireworks tubes, coupons for big happiness or high-profile guests