Take stock of the top ten most shocking real estate advertising words.

Take stock of the top ten most "shocking" real estate advertisements

Real estate advertisements are full of creativity, which at first glance makes people confused, and some of them are really unbearable. Take stock of the top ten advertising slogans of Leiren real estate, why the advertising slogans of real estate are "so" causing concern.

No.1 "for the third generation after 198s"

Some netizens said that a huge billboard on a building in Chengdu Nanyan Line said "for the third generation", which made people wonder. Looking carefully, it turns out that there are words before and after, and connecting the words that have shrunk very little is "8 s for small three houses." This quickly attracted the attention and controversy of netizens, who thought that such slogans were too deceptive and were completely creating vulgar gimmicks.

No.2 "Can eggs all over the world unite to break stones?"

A "shocking outdoor advertisement" posted by a developer in Chongqing was shocked on the Internet: "Can eggs from all over the world unite to break stones? Be realistic. " The metaphor of "egg" and "stone" makes most people feel dissatisfied, and such "out of place" performance also makes real estate colleagues feel that it has tarnished the image of the industry. According to the survey, the developer who released this advertisement thinks that this is just to beautify the wall.

No.3 "Your mother in Jia Junpeng calls you to go back to XXX for a holiday"

A developer in Nanjing moved the popular internet celebrity "Jia Junpeng" into the advertising words, cleverly changing the popular online language "Jia Junpeng, your mother calls you to go home for dinner" into "Jia Junpeng, your mother calls you to go back to XXX for a holiday". "How do you say? It is indeed suspected of speculation. " A related person in charge of this property said bluntly that this borrowing is to improve the visibility and attention of the property.

No.4 "Give a gift in the Year of the Tiger, buy a shop for your wife"

Buy a shop for your wife? Xianyang citizens were thundered by such an advertisement. The citizen said, "At first glance, I thought there was something wrong with my eyes. If I really buy a shop and you give me a wife, I dare not take it. " What exactly does the merchant mean? The developer must have played a word game, meaning "buy a shop for your wife" instead of "buy a shop for your wife".

No.5 "Buy a villa like cabbage"

It's Nanjing again, and a billboard in a certain section of Xinjiekou shows the quotation of "shocking people"-"Buy a villa like cabbage." The public said that although the real estate advertisement was "creative", it was more difficult for ordinary people to buy ordinary houses, and buying villas was not under consideration at present. A passer-by joked that such "cabbage" should be a "fine cabbage" made of pure diamonds, which is difficult for ordinary people to afford.

No.6 How can we enjoy life when the price is unbearable?

Recently, some real estate (market area) advertisements have caused widespread controversy. Many people have patted bricks on the Internet, saying that real estate advertisers are too naked to make fun of everything in order to sell their houses, regardless of social morality and morality. In fact, this is really nothing. Let's show you a more spoof ... "What can we talk about life enjoyment if the price is unbearable?"

Recently, the advertisement of a real estate in Nanjing caused widespread controversy: "If the price can't be borne, how can we enjoy life?" Some people think that developers are very short of money, others think that the controversy is normal and the director is telling the truth, so it is not pleasant to hear. Many netizens said that the current high housing prices have been criticized. In order to buy a suite, young people have to be old and have a heavy mortgage. There is no enjoyment at all, and developers still say such things, which seems inhuman and condescending.

No.7 "You don't have to buy a house unless you settle your mother-in-law"

"You don't have to buy a house unless you settle your mother-in-law." Recently, this creative advertisement played by Longting in the Golden Corner Guanlan era has aroused widespread concern from all walks of life: people in the industry call it creative, and netizens think it is both easy to remember and interesting. In the past few days, thousands of netizens have reprinted it. As of the time of publication, on google search engine, the search results of the advertisement "Get the Mother-in-law" of Longting in Guanlan Times have exceeded 6,.

Coincidentally, CCTV News Channel, the most authoritative media organization in China, also made a special report on the mother-in-law advertisement of Longting in Guanlan era. On July 16th, in the news channel's "* * * With Concern" column, CCTV used the slogan "I don't want to buy a house, settle my mother-in-law" as the topic, and told many practical problems such as the post-8s generation's urgent need to get married and buy a house, and at the end laughed that Mr. Gu Yunchang should ask Longting for copyright fees.

No.8 "If you can't give her a birthright, then give her a house."

Netizens have always been disgusted with those sour advertisements for real estate, and they are going to vomit when they see the quiet life and prosperity. Suddenly, such a wonderful advertisement appeared in front of us, so how can we miss the opportunity to comment? So, they made a good analysis of this advertisement from linguistics, sociology, marketing and other aspects.

"It can be renamed Ernai Apartment or Xiaosan Apartment!" Netizen cat said, "What a wonderful slogan. Although it didn't mention extramarital affairs, it deeply revealed that feeling!" A large number of praises followed, and the netizen "secretly Bode" analyzed from the marketing point of view: "This plan is so talented that the macro or micro-economic environment is well controlled. Impeccable in customer segmentation, directly aimed at the rich and affectionate successful people, hit the nail on the head In the psychological analysis of customers, it is a sword to seal the throat, and the target population can't resist such emotional confession. Some netizens found business opportunities: "In the future, the residential facade room can be rented to detectives for a long time, and the business must be very good.

No.9 "Has your house kept pace with you"?

The advertising content of a real estate in Haidian Island, Haikou is linked to human evolution. The citizens who saw the advertisement felt greatly insulted, thinking that the advertisement insulted citizens' morality and customs, and asked the relevant departments to ban it according to law and investigate it. Netizens pointed out that the advertisement was vulgar and asked, "So many migrant workers in Haikou don't have houses. Is it true that people who can afford a house are people, and those who can't afford a house are apes?"

No.1 ovary looking for "sperm"!

the ovary looks for "sperm"! When I first saw this advertisement, many people were at a loss. Look carefully at the small print below: "All the nests are ready for you. Are you an elite in all industries?"? Bring your ideas and execution, and come to the ovary as fast as sperm! " It turns out that "ovary" is a pioneer park, while "sperm" is the abbreviation of "elite". After this advertisement was put on the market, it caused fierce controversy among the citizens. Some netizens designed a humorous dialogue: A: Where do you work? B: ovaries. A: Sweat ... Isn't that the egg in the ovary? ;