Joke Collection Website - News headlines - Attractive slogans for hotels_How to attract customers_How to decorate the hotel to attract people
Attractive slogans for hotels_How to attract customers_How to decorate the hotel to attract people
A restaurant’s attractive slogans are generally designed based on the hotel’s category, signature dishes, or store promotions. They must have professional copywriting design. You can ask to write down your basic situation, and I will help you do it. a basic design.
Attracting customers is simply marketing. Marketing is divided into several steps, which will be explained to you separately:
We break down several marketing steps according to the effect we want to obtain:
First: How to get customers first Enter the store?
We can use strong visual displays (opening celebrations, flower baskets at the door, firecrackers, large posters, lighting effects, etc.) to let customers see us first, and then we can use small gifts, vouchers, and dolls to Interaction, and other ways to attract customers into the store. In this way we achieve the first goal we want to achieve.
Second: How to get customers to make a purchase?
We can promote the purchase of customers entering the store and achieve consumers' purchase intention through menu display, discounts, voucher issuance, and special offer. This premise must be that we have enough confidence in our products. Know that the quality of our products is reliable.
Third: How to get customers to come back?
Catering theory tells us that the cost of maintaining an old customer is much lower than the cost of attracting a new customer. Therefore, we need to introduce certain marketing methods to make customers come back next time. We can do this through Issuing coupons, vouchers for next purchase, including membership card marketing, and other means can effectively increase customer stickiness and allow customers to make secondary purchases independently. Of course, this is based on the stability of its own products and a good service system.
Then I would like to introduce to you the actual design of decoration style in the catering industry
In fact, the decoration style of catering should be based on your store sign and the category you want to operate. designed.
For example, if you want to make traditional cuisine, your decoration style may be closer to the ancient style.
If you want to make traditional hot pot, it may be closer to the palace style. You want to make Nowadays, hot pot may have to be close to the modern style
This category is different, the signboard culture is different, and the decoration style is naturally different. You cannot decorate an ancient palace-style store with a modern and urban name. That would look out of place.
There is also a front-end and back-end design layout that needs to be done according to the category. Factors such as how big the kitchen needs to be, what equipment is needed, where the placement is more reasonable, the exhaust air meets the settings, etc. are all very important. important.
It is recommended that you find a relatively professional company to do related business docking. The main thing for a restaurant to attract people is to have its own signature dishes. The advertising slogan can be a little special, and the store name can be unique. In the end, it still relies on the dishes to retain customers. The owner of a physical store business must know this. What physical stores need is foot traffic. If there is a lot of foot traffic, there will be opportunities to make money. No loss at all.
The free model is the best marketing model for attracting traffic, intercepting traffic, retaining money, and returning money, and it is also the best business model. A business model that customers cannot refuse!!
One center, two basic points, three major frameworks, and four major processes!
A center is user-centered, through Front-end altruistic thinking meets customers' humanized value needs for free.
The two basic points are the support point of the gift and the common interests of the merchant alliance. Let’s talk about the supporting points of gifts first. It can be said that today’s customers are becoming more and more picky, and many merchants are suffering from every aspect including attracting traffic and closing transactions. Therefore, it is necessary to use the power of gifts to alleviate or even eliminate these pains; now is the era of win-win cooperation. Uniting all friends who can be united and defeating all business opponents that need to be defeated is a good strategy for today's business operations. Alliance with like-minded businesses to help them improve their competitiveness and sales. Sometimes, helping others is helping yourself, and those who help others will always help them!
The three major customer frameworks are: attracting customers framework, closing customer framework, Fission customer framework; in business layout, you need to know how to attract customers to generate traffic, how to design transaction propositions that users cannot resist, how to turn customers into die-hard fans to refer you, and fission to create a steady stream of new customers.
The four major process steps mainly focus on the above content to make a detailed implementation flow chart, which is roughly like this (detailed flows can be added as needed):
The first step is the core Make accurate portraits of users and provide them with the high value they really need
The second step is to design gifts and joint business partners;
The third step is to turn strangers into customers and then into fans Plan;
The fourth step is how to reasonably plan cash flow on the basis of profitability, so as to continuously strengthen one's own strength and develop rapidly.
You can learn more on the official website. In terms of hotel design procedures, you should use space and understand products, locations, customers' lifestyles, consumption trends, business management models, and service styles to adopt methods that are both convenient for customers and Innovative designs
that can be profitable for owners. This design should satisfy both programmatic and design elements. When designing a hotel, different design principles should be selected according to the product and management model, but the process must be carried out in a consistent style.
The design process of a hotel is a process of planning, basic design, implementation, construction and opening. In order to help restaurant owners do a good job in restaurant store decoration, the editor of China Eat Network has compiled various restaurant store decoration knowledge
, hoping to inspire everyone.
The following is an article of decoration information from the China Eats database for reference.
1 Design planning
Design planning is the initial stage of the entire project. It investigates, analyzes relevant basic data according to customer needs, and provides various functions and physical values. He derives basic design direction by establishing design principles.
Most design plans do not require drawings, just giving suggestions and drawing sketches, and what is produced in the planning stage is the basic style and effect, which are the reference standards for the entire space design.
Therefore, according to the product, customer and service style, the entire design direction is established based on the business model and functional requirements. In addition, by investigating and analyzing the surrounding environment and building facilities, the design planning also derived the spatial expression style of the entire design. The main thing for a restaurant to attract people is to have its own signature dishes. The advertising slogan can be more special, and the restaurant name can be more unique. In the end, it is still necessary to rely on the dishes to retain customers
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