How does Haidilao Direct Store pay dividends?

Haidilao Hotpot was founded in 1994 with a history of more than 20 years. Haidilao, as a leading brand in the hot pot industry, has an annual turnover of tens of billions, which is very promising. At present, Haidilao has not only set up more than 100 direct stores in major cities across the country, but also set up direct chain restaurants in many countries and cities at home and abroad, which occupies a large proportion in the world hot pot industry and has an important position.

How does Haidilao Direct Store pay dividends? The gross profit of Haidilao hot pot is over 60%, the average gross profit of drinks is 25%-30%, and the gross profit of hot pot rinse is over 300%-400%: according to the profit evaluation of sales in many stores of Haidilao hot pot, the average daily sales ratio of gross profit (excluding operating costs) is between 58% and 65%. (Excluding all expenses, the net profit is conservatively calculated at 25% of the turnover.

Haidilao Direct Store Headquarters Support

1, brand support: provide trademark and patent authorization, and unify VI design at headquarters.

2. Shop opening support: cooperate with site selection, carry out renovation, and realize rapid listing operation.

3, professional guidance: professional teachers explain all the preparations in detail and take them to the store.

4, technical support: continuous tracking * new product information, * competitive products, to ensure agent profits!

5. Distribution support: The logistics distribution center ensures the timely, accurate and fast distribution of equipment and raw materials.

6. Regional protection: Strictly implement regional protection policies to ensure the maximization of investors' interests.

7. Advertising: The long-term large-scale portal website of Haidilao fast food franchise headquarters continues to promote the brand.