Mother’s Day event planning plan

In order to ensure the smooth development of the activity, it is necessary to formulate an activity plan in advance. The activity plan is the specific action implementation details, steps and arrangements formulated for a certain activity. So what kind of activity plan is good? Below is a Mother's Day activity planning plan (10 general articles) that I have compiled for you. It is for reference only. Let's take a look. Mother's Day activity planning plan 1

1. Guiding ideology

There is a kind of love in the world that you can ask for but never need to repay. This kind of love is called maternal love. This person Call mother. Mother's Day is celebrated every year on the second Sunday in May. On a warm and sunny spring day, it makes people feel warm and cozy. In order to cultivate students with a "heart of gratitude" and learn to be grateful to their parents. On the occasion of Mother's Day, the Political and Education Office of our school has decided to carry out the "Love May Day, Thanksgiving Mother's Day" activity throughout the school. We hope that every No. 7 Middle School student can actively participate in the following activities. Through the activities, we can further stimulate students' love for their families and their parents. , love for relatives to improve one's own moral quality.

2. Activity time:

May 4-9, 20xx

3. Activity arrangement:

Activity 1 : Mother’s Day launch ceremony

Activity 2: “Mother’s Day” themed class meeting

Educate students on filial piety and gratitude through songs, sketches, poetry recitations, and telling mothers’ stories.

Activity 3: Write a letter to your mother and select the ten most touching letters.

As a child, how can you embody the virtue of kneeling at the breast to express your kindness in return? Perhaps, thousands of words are reflected in the letters written by children to their mothers.

Activity 4: The team organizes students to hold a speech contest on filial piety and gratitude

Tell stories about mothers’ hard work, care for their children, etc. to praise mothers and express their own filial piety and gratitude. Heart.

Activity 5: The art teacher organizes the "Gratitude and Filial Piety" calligraphy and painting exhibition

The students themselves use painting to reflect maternal love and the affection between mother and child.

Activity 6: The music teacher organizes students to learn classic songs about maternal love

Students learn to sing songs about maternal love such as "Mother" and "Mom in Candlelight", so that students can be immersed in maternal love. In the melody, chant a grateful heart. Activity 7: Display of Mother’s Day activity results

IV. Activity requirements

1. Take this activity as an opportunity to carefully organize and reasonably arrange to carry out gratitude education activities for students.

2. Pay attention to practical results. This activity should be carried out in an all-round and multi-level manner. On this basis, the connotation of the gratitude activity should be further extended to educate and guide students to learn to actively thank and care for others, learn to live in harmony with classmates, understand and appreciate the hard work of parents and teachers, and know how to help others. And give back to others, cultivate a grateful heart, and be a grateful person. Mother's Day activity planning plan 2

The second Sunday in May 20xx is Mother's Day. As a festival to express love to mothers, it is often replaced by the fast pace of life. Out of one's own bad intentions, Expression, many people often don’t know how to express their love for their mother. Mother's love is the greatest love in the world. On such a festival, we hope that people can slow down the pace of life and join us to express their love and blessings to mothers.

1. Purpose of the event

1. Create a warm Mother’s Day, enhance the company’s image, promote the company’s corporate culture, and be grateful.

2. Promote takeout channels

3. Collect customer information and establish a database for future marketing

2. Event time

20xx May x

3. Event address

High-tech pizza store

4. Event theme

Mom’s pizza represents my heart< /p>

5. Activity Content

Customers who sign up for the Mother’s Day event “Mom’s Pizza Represents My Heart” will receive free hand-made pizza. Customers whose mother is not here can have it delivered to their home for free. (Only), everyone who enters the store will receive a mystery gift.

6. Activity process

1. Sign in on the “Mom’s Love Wall”

2. Sign up customers to personally make love pizza for their mothers

< p> 3. Give a mysterious gift (exquisite greeting card) after the meal

7. Event slogan

Mom, ask me how deeply I love you? Pizza represents my heart. Mother's Day activity planning plan 3

1. Purpose of the activity

1. Mother's Day promotional activity plan to increase brand awareness;

2. Increase target consumer groups Purchase rate and consumption amount at the hotel;

3. Through activities, enhance the understanding and communication between the hotel and the public, create news clues, and expand external image promotion.

2. Event time

May XX-XX (the second weekend of May)

3. Target group

The target group of Mother's Day activities is fashionable white-collar young women between the ages of 25 and 45 and successful people who hold middle and senior positions in government agencies and enterprises. Due to busy official duties or business, they generally have less time to spend with their families, especially less time with their parents. The complex of "repaying the kindness of upbringing" can trigger their potential consumption possibilities and emotional needs.

IV. Activity Theme

1. Advertising Theme: Gratitude to Mother, Eternal Maternal Love!

2. Advertising Slogan: There is the most beautiful voice in the world, That is the call of mother. ——Dante·(Divine Comedy)

5. Activity content

1. Free carnation flowers: Every woman who comes to the store to spend money on May XX, xxxx year will receive 1 carnation as a gift. branch. (Rooms will be issued by the front desk when guests register, Chinatown Food City will issue them after guests sit down, and Tasteful Buffet Restaurant will issue them after guests sit down, with Mother's Day greetings)

2. Weibo lottery: Post photos of your purchases in the store, and @the hotel’s official WeChat account with 3 friends, you will have a chance to get a free buffet coupon worth 228 yuan.

3. Birthday wishes: Any lady whose birthday is May XX can receive a beautiful gift with her ID card. (Hotel coupons, Bayan Hara - Rhodiola rosea series travel set with pure natural ingredients)

4. Women’s nutritional menu: The catering department launches three beauty-beautifying and nutritious dishes. Ladies at the buffet can choose one dish for free.

5. Discount: During the event, the original price is 228 yuan for the viewing buffet, and the Mother’s Day exclusive package: XXX yuan. Chinatown Food City launches Mother’s Day exclusive Hong Kong-style afternoon tea set.

6. Promotion of the event

1. Bulk SMS: Thank you mother, maternal love is eternal! On May XX, the Best Western Fortune Hotel will launch a "Mother's Day exclusive special offer for ladies with birthdays on that day" There are also exquisite gifts! (Sent on May XX) (Market planning is implemented)

2. In-store POP: one piece each in the lobby, restaurant entrance, and elevator entrance on the first floor (completed before May XX) ( Market planning and implementation)

3. Online promotion: Online promotion will be carried out through the official Weibo and official WeChat. The warm-up will begin on May XX, and a 7-day online lottery will be launched from XX. Follow @3 friends on the hotel’s official account will receive a free buffet coupon every day (Market planning is implemented)

4. Mainstream media (Straits Metropolis Daily, Southeast Express): May XX, May. On XX, soft articles will be published before and after the event.

Mother’s Day activity planning plan 4

1. Sponsor:

China Medical University Youth Volunteers Association

2. Activity background:

< p>In our lives, there is a person who, no matter what time or decision we make, is always by our side, silently giving love and attention. Because of such hard work, we are growing, but they are getting older. Now, we can take this special day to express our love and respect for our mothers.

3. Activity planning and implementation:

Li Yanrong and Youth Association members

4. Activity task allocation:

1. Poster production : Lin Jianjian, Wang Guanda

2. Promotional video participation and production: Lin Jianjian, Gu Lingxue, Su Guangsheng, Du Sitong, Zhang Jianshu, Zu Xiaoyun, Xia Qing, Li Yanrong

3. Poster Printing and item procurement: Zhang Jianshu, Li Yanrong

4. Table and chair placement: Lin Jianjian, Su Guangsheng, Li Yanrong

5. Activity time:

May 4 Day - May 6

6. Activity theme:

Maternal love is boundless, gratitude is intentional

7. Activity location:

Basketball court open space

8. Activity process:

1. Activity preparation:

(1) Start shooting the Mother's Day promotional video four to five days in advance.

(2) Make promotional posters three to four days in advance

(3) Purchase sticky notes, display boards, markers, and apply for tables and chairs for activities three days in advance.

(4) Make the lottery box and number strips two days in advance.

2. Activity implementation:

(1) Mother received it, do you remember?

One day in advance, one promotional poster will be posted on each of the seven-year and five-year schools.

(2) Maternal love has no boundaries

On the morning of May 6, a Mother’s Day promotional video will be played in all classes.

(3) Write out your love - Wishing Tree

At noon on May 6, we called on everyone at the basketball court to write their love and blessings for their mothers on post-it notes and put them on On display on the display board.

(4) All mothers deserve blessings

Participants are asked to leave their mother’s contact information and the blessings they want to say, and the staff of the Youth Association will send the text message in the name of the Youth Association. Send it out to represent our blessing to our mother.

(5) Act immediately if you love

Invite participating students to express care and love to their mothers on Mother’s Day, so that mothers can feel our gratitude. Mother’s Day activity planning plan 5

A loving mother’s hands are threaded, and a wanderer’s body is clothed. May 13th is Mother’s Day. In order to further strengthen the ideological and moral education of our school students, carry forward the traditional virtues of the Chinese nation of respecting the elderly and loving the young, let students understand the hardships their mothers have made for their growth, understand their mothers’ expectations of themselves, and know how to Gratitude, how to care for others and society, carry out the "Mother's Day - Listen, Love, Talk" gratitude activity.

1. Guiding ideology

Widely disseminate vivid and touching examples of maternal love among students, educate and guide students to cherish their mothers, cherish their mothers, and understand that they have a grateful heart. Only with a grateful heart can we know how to honor our parents; only with a grateful heart can we know how to respect our teachers; only with a grateful heart can we know how to care and help others; only with a grateful heart can we study hard and True love ourselves; with a grateful heart, we can learn to be tolerant, win true love, and win friendship. With a grateful heart, we will have happiness and happiness.

2. Activity Arrangement

1. Through class meetings, each class extensively mobilizes students to collect real stories about maternal love that touch them, and allows students to understand through essay writing, storytelling and other forms. I can see the hardships my mother has put into growing up, feel the greatness of my mother, and understand the true connotation of maternal love.

2. Guide students to actively practice "gratitude" so that mothers can feel the comfort, satisfaction and happiness brought by their children. The team members were also grateful for the maternal love, experienced the importance of promoting the virtue of filial piety, and established their due responsibilities from an early age. This will cultivate students' good moral character of caring for their families, respecting their mothers, and being filial to their mothers.

3. Specific activity plan

1. Give your mother a pat on the back.

2. Wash your mother’s feet.

3. Do some housework for your mother.

4. Send a warm blessing to your mother.

5. Give your mother a loving hug.

6. Give your mother a small homemade gift.

7. Sing a song to your mother that reflects "maternal love".

8. Write a letter of thanks to your mother. (After the whole class exchange, each class in grades 2-5 will submit one.)

9. Collect a motto about maternal love (each class will submit 2 sentences)

4. Activity requirements

Attach great importance - each class should take this activity as an opportunity to carefully organize, reasonably arrange, and strongly carry out gratitude education activities for students; strengthen publicity - make full use of handwritten newspapers, letters, On the Internet, greeting cards and other cultural positions, use exquisite Mother's Day cards and touching maternal love stories to form a strong educational atmosphere of gratitude through publicity and exhibitions; pay attention to actual results - this activity must be carried out in an all-round and multi-level manner. On this basis Above, the connotation of gratitude activities can be further extended, educating and guiding students to learn to actively thank and care for others, learn to live in harmony with classmates, understand and appreciate the hard work of parents and teachers, know how to help others and give back to others, cultivate a grateful heart, and be a grateful person people. Mother's Day activity planning plan 6

1. Foreword:

Sunlight nurtures the growth of all things, mothers nurture their children to grow up, and mothers are the eternal sun in their children's lives. In order to express the gratitude and repayment of children all over the world to their mothers, the "True Love to Mothers" Thanksgiving Mother's Day activity was held during this year's Mother's Day. Mr. Tao Xingzhi said: "Morality is the foundation of being a human being. If the foundation is bad, even if it is You have some knowledge and skills, but they are of little use.” Therefore, students should be encouraged to start by honoring their parents, learn to love life, experience life, feel family affection, and express their gratitude to their mothers with practical actions.

2. Purpose of the activity:

1. Promote the traditional virtues of the Chinese nation, and advocate good social customs among students of loving life, experiencing life, loving parents, and valuing family ties.

2. Through students’ own experiences and practical activities, they can use their own practical actions to express their gratitude and gratitude to their mothers.

3. With the help of this activity, our school will be infused with the moral education connotation of caring for family and family that is characteristic of the times, thereby arousing students' deep aftertaste of filial piety and achieving the purpose of moral education.

3. Organizational form:

Each class is responsible for organizing and implementing student experience activities; the school is responsible for organizing and implementing the special activity of "Family Face to Face".

4. Activity content:

1. Formulate student activity plan

2. Thank my mother

1) I made something for my mother Things - Today I washed my mother's feet

2) "I helped my mother wash clothes" "I helped my mother cook a meal"

3. "Thanksgiving Mother's Day" activity ( Speeches, poetry recitations, flower presentations, etc.) Mother’s Day activity planning plan 7

1. Purpose of the activity

This year’s May 11th is Mother’s Day, and the school has organized “Mother’s Day” activities As a continuation and extension of the school's gratitude education, and taking "Mother's Day" as an opportunity to educate students on their sense of responsibility and behavioral habits.

2. Objectives of the activity

Let students learn to respect and care for their elders, and know how to be grateful, grateful, and repay kindness. Cultivate language expression ability, hands-on practical ability, and comprehensive application ability.

3. Activity theme

Honor your parents and be grateful to others

4. Activity arrangement

(1) Publicity and launch stage (May 4 Day - May 6)

1. Use class meetings to educate students on gratitude to mothers, the origin of Mother’s Day, etc., "Mom, you have worked hard."

2. Each class actively mobilizes students to participate in activities to express gratitude to mothers.

3. Each class selects gratitude activity content suitable for students according to different age groups, and allows students to participate in gratitude activities for mothers.

(2) Specific implementation stage, activity content reference.

1. Observe examples of mothers who respect their elders and work hard, and learn about ordinary and great mothers in life.

2. Record family affection files: Every mother in the world remembers her child’s birthday, hobbies and every other important day, but how many children know their mother’s birthday and hobbies? Put mother’s birthday , record your hobbies and keep them in your mind, and give your mother an unexpected surprise from time to time!

3. Help your mother wash clothes; say a sincere greeting or blessing to your mother; give Make a cup of tea for mom; wash her feet once; take a walk with mom; make a greeting card for mom, perform a show for mom, etc.

4. Students in grades two to six collect famous quotes about maternal love and words to their mothers, and compile them into a book. (All participants)

5. Hold a class meeting on the theme of gratitude to mothers and share life examples of "honor your parents and be grateful to others". (All participants)

6. Formulate "My Study Plan" for the second half of the semester to give my mother peace of mind:

In order to repay my mother's love, it is important to learn to be independent and help as soon as possible. My mother shared what she could do so that she would have less to worry about me. Write my little independent plan here! Say to my mother: Mom! Don’t worry! You don’t have to worry about these things for me anymore!

5. Activities Requirements

1 , Each squadron attaches great importance to: take this event as an opportunity to carefully organize, reasonably arrange, and strongly carry out gratitude education activities for students.

2. Strengthen publicity: After the plan is distributed, each class must study it carefully and convey the requirements and content of the activity to every student.

3. Pay attention to actual results: This activity should be carried out in an all-round and multi-level manner. On this basis, the connotation of the gratitude activity can be further extended, and students can be educated and guided to learn to actively thank and care for others, and learn to communicate with classmates Live in harmony, understand and appreciate the hard work of parents and teachers, know how to help others and give back to others, cultivate a grateful heart, and be a grateful person. Mother's Day activity planning plan 8

1. Guiding ideology

"Gratitude" is a life attitude, a virtue, and the minimum cultivation and moral code of life. In this warm May and on the occasion of Mother's Day, the school carries out a series of gratitude education activities with the theme of "Love May Day, Thanksgiving Mother's Day". The main purpose is to enable all students to learn to repay their kindness and never forget the kindness of their parents. , the kindness of teachers, the kindness of knowing and encountering, the kindness of helping...and practice it with your own practical actions, so that the emotion of "a drop of water should be repaid by a spring" can take root, blossom and bear fruit.

2. Activity arrangements

(1) Publicity and education activities:

1. Departments at all levels will conduct "Thanksgiving" on May 9 under the organization of the head teacher "Education" mobilizes students to deeply understand the importance of gratitude and conveys the school's "Gratitude Education" activity plan.

2. Use campus radio, writing gratitude mottos in class classrooms, etc. to strengthen the promotion and education of gratitude to students.

3. On May 9, use the speech under the national flag to educate students on gratitude.

4． Each class held a class meeting with the theme of "Gratitude Education" on May 9 to guide students to actively talk about their understanding and feelings of gratitude and deepen the gratitude education for students.

(2) Implementation activities:

1. Weekend Gratitude Homework.

(a) Write a letter of gratitude and make a greeting card to express warm wishes to your parents;

(b) Do something to make your parents happy;

(c) Have a heart-to-heart talk with your parents;

(d) Give your parents a pat on the back, get a basin of water, and wash their feet;

(e ) I do housework for the family: cleaning, folding quilts, washing dishes, and doing laundry.

2. The class teacher organized students to carry out the activity of "calculating family accounts and being grateful to their parents" (see how much money they spend on their parents in a day, a week, a month, a semester, a year or in middle school).

3 ．The class teacher organized the students to sing "Grateful Heart", "Father", "Mother", "Mom in the Candlelight", "Only Mom is Good in the World", "Go Home Often", "I Will Become You When I Grow Up" ", "Friends", "Thank you", "Understanding You" and other gratitude songs or organize students to watch gratitude videos to strengthen gratitude education for students.

We should use this activity as an opportunity to organize carefully. Make reasonable arrangements to strengthen the education activities of gratitude to students; strengthen publicity - make full use of cultural positions such as blackboard newspapers and bulletin boards, and use exquisite Mother's Day cards and touching maternal love stories to form a strong atmosphere of gratitude education through publicity ; Pay attention to actual results - carry out activities in an all-round and multi-level manner. On this basis, the connotation of gratitude activities will be further extended to educate and guide students to learn to actively thank and care for others, learn to live in harmony with classmates, and understand the values ????of parents and teachers. Work hard, know how to help others and give back to others, cultivate a grateful heart, and be a grateful person

(3) Summary of the evaluation activities:

1. Use this activity as an opportunity to make selections. The first class of virtuous youths from Chengdong Migrant Primary School is the filial youth;

2. Each class in the school selected 2 filial youths by their class teachers and reported them to Teacher Sun of the brigade on May 12th;

3. The school awards prizes and certificates to students who have won the honor of "filial piety" Mother's Day activity planning plan 9

1. Theme:

Dedicated to mother's love, such a tender feeling The theme touches the hearts of thousands of parents and children, and effective promotion methods are used to strengthen and render the unique emotional color of the brand, so that the corporate brand can communicate and resonate with consumers to the greatest extent, and create a fine image of the Chinese nation. Tradition and the spiritual original state of "the lamb kneeling at its breast" allow us to realize the important manifestation of being a child.

2. Market prospects and causes

The current situation of Kaifeng hotel industry. There are many activities, mainly to provide some discounts to some target customers, and there are no activities close to the holiday theme. In view of this, our hotel can make its own special package and have dinner with the family. "Threads, wandering clothes", calling on children all over the world to give their mothers a beautiful dress and give their mother a love.

3. Activity content

The specific method of the activity is based on Our hotel's own situation is divided into guest rooms and catering

The guest rooms mainly reflect the blessings to the mother--the message tree

The catering mainly reflects the family's care for the mother--kiss family portrait< /p>

The hotel guides guests who come to the store to give their mother a pajamas (jacket).

a) Guest room

Activity theme: Love House

Event time: May 8th to May 10th

(1) Event content: 52% off the room rate on the day of check-in (365) meaning: Guests who have my love for 365 days will receive carnations as a gift A bouquet, exquisite gifts (a tube of sunscreen), two drinks, and a fruit plate.

Activity cost:

Carnation: 30 yuan/stick

Sunscreen: 20 yuan/stick

Drinks in two halls: 20 yuan One fruit plate: 30

Room cost: 90 yuan/room (including breakfast)

Total: 190 yuan/room

(2) Activity content : Launching Mother’s Day special family-friendly suite (business suite), which comes with a bouquet of lilies, a delicate pastry, a delicate gift (sunscreen), a pedicure basin, and a fruit plate.

The price of the room is: 690 yuan/room.day

Room decoration: The lilies placed on the coffee table express the meaning of home and everything is happy, so that people who are always in a Mothers under the pressure of housework feel a different kind of happiness.

Activity cost:

Lilies: 50 yuan/bunch

Sunscreen: 20 yuan/stick

Room cost: 90 yuan / room (breakfast included)

Pedicure basin: 260 yuan/person

Fruit plate: 30 yuan/person

Total: 450 yuan/room

b) Catering

Activity theme: Family photo

Activity time: May 8th to May 10th

Activity Content: The hotel launches three special Mother's Day packages, divided into high, medium and low-end (recommended A: 198 yuan, B: 398 yuan, C: 688 yuan, D: 888 yuan).

Any guest who spends money in the restaurant will receive a "happy moment" (a family photo), and a hotel commemorative porcelain cup (copied with a family photo) will be given to guests who spend any of B and C. If you want to buy one, you can make it for customers at the market price of 25 yuan each.

In addition, a "Mom, I love you" message writing desk is set up at the entrance of the hotel lobby, and the guest's accommodation address is left. After writing, the hotel greeter hangs it on the hotel's blessing tree. Later, the general manager of the hotel took out 6 messages on May 15. These 6 golden happy families enjoy a distinguished lifetime discount price (8.8% off for food and beverages, 50% off for guest rooms). Mother’s Day activity planning plan 10

1. Activity background

In order to better convey x emotional culture and enhance consumers’ impression and memory of “x jewelry”, with the brand To drive sales, this activity plan is now formulated. Mainly with the help of the "Mother's Day" event, the concept of "Mother's Day" is spread in the name of "x jewelry", reminding target consumers of their attention to "Mother's Day", triggering their celebrations of "Mother's Day", and making "Mother's Day" more popular. "Festival" goes deep into the emotional depths of target consumers, thereby achieving the marketing goal of increasing brand awareness and increasing the rate of named purchases.

2. Purpose

1. Send a sincere blessing to all mothers in the world

2. Drive product sales in x store

3. Carrying the brand mission of “all kinds of feelings, expressed by me” of the 3. Theme

Thanks to mother, jewelry expresses feelings!

4. Target market

Caters to the psychology of the target consumer group and meets the emotional needs.

The target group is people between the ages of 25 and 45 who hold middle and senior positions in government agencies and enterprises. Due to busy work, they generally have less time to spend with their families, especially with their parents. Therefore, there is usually a desire to "repay the kindness of upbringing", which can trigger their potential emotional needs.

5. Activity time

May 11th - May 14th

6. Activity content

1. During the activity Customers who visit x jewelry store can receive a carnation.

2. If you spend more than xx yuan (price after discount) in Design a simple wedding photo series, and name it "Dedicated to Mother's Love")

3. Mothers whose wedding anniversary is over xx can go to x Jewelry to receive beautiful photos with relevant documents. A gift. (Quota is limited, while supplies last), and you can enjoy a 12% discount.

7. Publicity methods

1. Hang "Mother's Day" content banners on the main streets of the city

From May 11th to 13th, there will be a large flow of people in the city Banners were hung at a high density on the streets, in the name of "x Jewelry", using sensational language to remind everyone to pay attention to "Mother's Day", creating a strong festive atmosphere.

2. Send "Mother's Day" family text messages; text messages send activity content.

From May 11th to 13th, in the name of "x Jewelry", we will send wonderful "Mother's Day" text messages to new and old customers of "x Jewelry" to remind consumers that May 13th is "Mother's Day" ”, impressing consumers with emotional communication. On May 9th and 10th, the activity content will be sent via text message to inform target consumers of the "x Jewelry" activity content from May 11th to 13th, as well as the main locations where the activity will be held.