What is VI application project design?

Development of specific application design project of VI system

Content: 1. Business supplies; 2. Packaging products; 3. Banner planning; 4. Staff uniforms; 5. Media signs are very imposing; 6. Advertising signs; 7. Indicate the classes inside and outside the classroom; 8. The environmental momentum is awesome; 9. transportation; Ten, show the momentum; 1 first, the store is imposing; Twelve. Others. For business supplies, the project details include: 1. Business card 2, stationery 3, envelope 4, post-it notes 5, various briefcases 6, information kit 7, salary bag 8, document bag 9, joint copy 10, quotation 1 1. Various forms and bills. All kinds of cards (such as invitations, birthday cards, Christmas cards and greeting cards) 18. Medal 16, tea set 17, office measures and other appliances (such as paper town, pen container, ballpoint pen, pencil, rain gear rack, stapler, fax machine, etc. The main design elements of business supplies generally include: enterprise logo, enterprise name (full name or abbreviation), logo, standard word, standard color, enterprise modeling means, graphics, enterprise signature address, telephone, telegram and telex. Postal code enterprise slogan business content business product name (such as "invitation letter" and "contract") graphics, book contract, composition texture, construction technology, etc. Details of packaging products: 1. Outer packing boxes (large, medium and small), 2. Packing boxes (large, medium and small), 3. Packaging paper (single color, double color, special use) 5. Special packaging (refers to packaging used for specific gifts, activities and publicity) 6. Container packaging (such as bottles, cans, plastics, metals, resins and other materials) 7. Handbag (large, medium and small), 8. Sealing tape (wide and narrow), 9. Packaging sticker (large) Components: corporate signature (logo, standard font, standard color, corporate modeling, graphics, etc. ), graphics (framing, illustration, etc. ), book contract (use statement, quality assurance, etc. ), materials (paper, plastic, metal, cloth, leather, etc. ), structure, construction technology, etc. Main project details of banner planning: 1. Company banners (logo banners, name banners, corporate modeling banners) 2. Commemorative banner 3. Horizontal sign 4. Award banner 5. Promotion banner 6. Celebration banner 7. Theme banners, etc. 8. Among them, all kinds of hanging banners are mostly used to render the atmosphere of the environment, which forms a strong image recognition effect with company banners with different contents. Basic design elements: enterprise logo enterprise name is abbreviated as standard color enterprise modeling advertising slogan brand name trademark graphic materials (paper, cloth, metal, etc. ) Detailed rules for main items of employee uniforms 1. Uniforms for male and female supervisors (second quarter) 2. Uniforms for male and female executives (second quarter) 3. Uniforms for male and female service personnel (second quarter) 4. Uniforms for male and female producers (second quarter) 5. Uniforms for male and female shop assistants (second quarter) 6. Uniforms for male and female workers (season 2) 8. Bodyguard uniforms for men and women (season 2) 9. Uniforms for male and female cleaners (season 2) 10. Uniforms for male and female logistics personnel (season 2) 1 1. Sportswear for men and women (season 2) 12. Sports jackets for men and women (season 2) 13, sports hats, shoes, socks, etc. 14, ties, tie clips, scarves, belts, buttons; 15, safety helmet, working cap, towel and rain gear. Main design elements: the use of basic visual elements of the enterprise, such as corporate logo, corporate name, standard color, advertising language, etc. Uniform materials (such as simple and natural cotton and linen cloth, solemn and upright artificial hair, gorgeous and elegant silk and satin, etc.). ) is the main item of uniform accessories such as buttons, ties, tie clips, zippers, belts and other media marks. 2. The brand logo in newspaper advertisements is impressive; 3. The trademark logo of magazine advertisements is aggressive; 4. The momentum of personnel advertising trademark identification; 5. General situation of the enterprise: the trademark logo is magnificent; 6. Advertising introduction, imitating the symbolic momentum of a single trademark; 7. The promotion of 7.POP and DM advertising targets is impressive; 8. The poster logo is very imposing; 9. Business card (reply) The trademark logo is very imposing. Details of major items of media advertising: 1. Introduce the internal and external advertisements of DI; 2, enterprise profile, product catalog samples; 3. TV DF, newspapers, posters and magazine advertisements; 4. Direct mail DM advertisement and POP promotion advertisement; 5, notices, purchase orders, postcards, coupons and other printed matter; 6. Internal and external press releases; 7. Annual report and production progress report; 8. Corporate publications (internal propaganda impurities, propaganda newspapers). Main design elements: corporate logo, name abbreviation, meaning graphics, etc. The application of enterprise color system includes enterprise signature, media scale, length, materials (such as paper, neon lights, etc.). ), book contract, graphic image, sound, lens, light and shadow and their structural formats. Project details: 1. Signboard category: 2. Indoor and outdoor straight signs, patterns and site signs; 3, building roof, floor signs; 4, arcade downstairs, arcade cylinder sign; 5. Hanging signboards; 6. Signboard behind the counter; 7, enterprise location kanban (street sign); 8. Construction site gates, public works offices, fences, street tree fences and arches. Indication class: indoor and outdoor indication system; 1. symbol indication system (including prohibition indication and public environment indication); 2, institutions, some signs; 3. Kanban in general area; 4. Kanban in different regions; 5, logo building murals, sculpture modeling. Details of environmental momentum project: 1. The main buildings are magnificent in appearance; 2. The interior decoration of this building is very imposing; 3. The entrance design of the gate is very imposing; 4. Indoor image wall; 5, the factory appearance ribbon; 6, the glass door ribbon has momentum; 7. Design of the wall behind the counter; 8, bulletin board, indoor energy slogan wall; 9. Environmental color marking; Ten, step pad; 1 first, ashtrays and trash cans; 12. Employee lockers; 13, indoor decorative plants are very imposing. Means of transportation. Business tools, such as service cars, jeeps, trucks, exhibition cars, mobile shops, steamboats, etc. 2 buses, CMB, super-large trucks, vans, tool carts, flatbeds, bicycles, cargo ships, passenger ships, yachts, airplanes and other means of transportation. 3. Working tools, such as cranes, bulldozers, landing gears, tractors, trailer heads, public sweepers, garbage trucks, ambulances, fire engines, TV ob vans, etc. Main design elements: corporate logo, brand logo, standard font, corporate modeling pattern and its combination, location, proportion, size, construction technology, etc. Detailed project details: 1. Exhibition venue design; 2. Window design; 3. Exhibition board modeling; 4. Commodity display racks, display racks and display racks; 5. Show the instructions for visiting; 6. Stage design; 7. Lighting planning; 8. color planning; 9, trademarks, trademark names said momentum; Ten, the momentum of chairs, tables, sofas, etc. Main design elements: enterprise logo standard font standard color book contract graphics enterprise modeling space structure lighting materials exhibits audio and video store logo momentum planning: first, the preparation stage. Put forward the timetable of the whole identification design process, and list the matters that should be known, the creative design scheme and brief description, all the information of the network, and formulate the scheme needed for the identification of the specialty store. Second, the design stage. According to the data prepared in the previous stage, formulate the simplest layout of ground equipment, elevation and transparency of each part; Make furniture style, color planning and material list. Third, prepare a specification manual. Establish detailed and simplest plans, stereograms, cross-sections and local details; Lighting equipment layout planning and description; Layout plan of furniture; Construction specification drawing; Statement of construction specifications. Project details: 1. The simplest plan, stereogram and construction drawing of each space area; 2, all kinds of material plan; 3. The color and momentum of each space area are excellent; 4, efficacy equipment planning (such as water and electricity, lighting, etc.). ); 5, environmental protection measures planning (such as counters, tables and chairs and other furniture, potted plants, trash cans, ashtrays and other environmental protection style, all kinds of cabinets); 6, the clerk's clothing momentum, in-store advertising signs shaping; 7. Logo categories inside and outside the store; 8. Commodity display categories (such as commodity display tables, promotion tables, overweight cards, classification cards, shop cards, catalog racks, brand light boxes, etc.). ).