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Summer promotional advertising words for down jackets
The so-called advertising is to spend the least cost to get the maximum return on investment, and use visual and auditory stimuli to influence consumers' purchasing power. For off-season sales, this is a difficult point, because a large number of people will choose to buy new products, such as down jackets. These products are bulky and expensive, and it is relatively difficult to sell them in summer, so a successful down jacket promotion advertisement is needed. So how to plan the promotion plan and draw up the down jacket promotion advertisement? Find QQ534355243, a radio host who specializes in recording down jacket advertisements, and a recording expert around him.
The promotion slogan of down jacket needs to be combined with the characteristics of the brand itself, plus popular or distinctive things, and displayed to consumers. If celebrity endorsements are invited, appropriate down jacket promotion advertising words can be drawn up according to the characteristics of products and spokespersons.
For example, we can look at some classic promotional advertisements for down jackets. Bosideng-the national sales volume has been far ahead for six consecutive years. Bosideng is the leader of down jacket brands in China. In recent years, its sales volume has been out of the leading position, accounting for half of the country. Direct use of numbers is the best down jacket promotion advertisement.
In addition, there is the slogan of down jacket: Yalu-wear Yalu this winter, Burton-seamless. A down jacket promotion advertisement has both advantages and disadvantages. Bosideng brand has high popularity, good reputation and clear market positioning (fashion down). Compared with other famous brands, Bosideng is familiar with the market and easy to control the target market. Its down jacket promotion slogan is to create opportunities for yourself, further make consumers recognize it on the basis of brand awareness, and promote high brand recognition.
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