How to design a promotional slogan

How to design a promotional slogan? Publicity slogans are used to promote brands. Why do both publicity effect and conveying meaning play a very important role? Let’s follow Cooper Advertising Design to see how to design promotional slogans! The design methods of promotional slogans are: 1. Visual design In brochure design, visual design is particularly emphasized. From design conception to organizational form, he is good at using the movement changes that constitute the rules, giving full play to his imagination, and creating the best form of divergent thinking. 2. Visual impact In brochure design, image performance cannot be ignored. To achieve the goal of vivid visual communication design effect, we must first determine the theme and then determine the form of expression. In this process, designers need to use their imagination to express imaginative and unique images.