The Time of the Intangible Image Exhibition of Yunyou —— Introduction of the Intangible Image Exhibition of Yunyou

Speaking of intangible cultural heritage, we all know how precious and rare it is and how profound its cultural heritage is. We should know something about intangible cultural heritage, especially the younger generation, and don't forget the essence left over from history. Recently, an exhibition of intangible cultural heritage will be held. Let's have a look!

The highlight of this activity, "Video Exhibition of the Intangible Cultural Heritage of Yunyou", will be fully launched on June 8th and last until June 14. In addition, online platforms such as Alibaba, JD.COM, Suning, Pinduoduo, Meituan, Aauto Quicker and Dongjia will jointly hold the Heritage Shopping Festival.

June 13 is the "Cultural and Natural Heritage Day", and the Hubei Provincial Department of Culture and Tourism will release the "Tourism Video Exhibition on the Cloud" on June 12. By then, everyone will be able to enjoy many outstanding intangible cultural heritages in Hubei in a unique way.

Intangible cultural heritage is a precious cultural heritage left by our ancestors, which has a long history and high cultural value. Jingchu is a vast land with splendid culture, and Hubei Province is a big province with intangible cultural heritage resources. At present, a four-level directory protection system has been established at the national, provincial, municipal and county levels, including four representative directories of human intangible cultural heritage, 27 national representative projects 127, 603 provincial representative projects, 22 national representative inheritors 102 and 67 provincial representative inheritors127. National cultural and ecological protection experimental zone 1 each, provincial cultural and ecological protection experimental zone 13; There are 5 national intangible cultural heritage productive protection demonstration bases and 9 provincial intangible cultural heritage productive protection demonstration bases/kloc-0; There are 22 provincial demonstration bases for intangible cultural heritage inheritance, and 22 intangible cultural heritage research centers have been established in universities and scientific research units.

The "Video Exhibition of Intangible Cultural Heritage" mainly includes four contents: 1, introduction of intangible cultural heritage knowledge;

2. Non-legacy projects represented by traditional medicine, traditional sports and traditional cuisine;

3. Jingchu is a non-legacy force in the "epidemic" war, telling the anti-epidemic story of non-genetic inheritors during the epidemic;

4. Exhibition of non-legacy works against the epidemic. Non-legacy projects are not only the treasures of the spiritual civilization of the Chinese nation, but also help to fight the epidemic and convey confidence in their own unique way during the epidemic.

The first Jingchu Intangible Shopping Festival was carefully created by the Provincial Department of Culture and Tourism in cooperation with the Intangible Shopping Department of the Ministry of Culture and Tourism, and it is an important part of this year's cultural and natural heritage day publicity and exhibition activities.

The first Jingchu Intangible Cultural Heritage Shopping Festival will rely on online sales platforms such as Ali, JD.COM, Pinduoduo, Meituan and A Auto Fast, and introduce social forces to help poverty alleviation workshops and inheritors of intangible cultural heritage through product design, store operation and on-site sales. June 1 day, JD.COM. COM's "Helping Hubei Intangible Cultural Heritage" brand area will be launched; From June 6 th to 8 th, open Taobao and search for "Hubei Intangible Shopping Festival" to enter the Hubei theme venue of "Things Come to Yellow Crane"; On June 13, the live broadcast room of Hubei Intangible Heritage Museum will be presented at the top, and many Hubei brands will be supported by the core resources of the platform's tens of billions of traffic subsidies; The intangible products of nearly 300 intangible projects will also be sold globally in Jingchu Intangible Heritage Zone, a "live selection" platform of Hubei Radio and Television. The first Jingchu Intangible Cultural Heritage Shopping Festival will be dedicated to promoting traditional culture and helping intangible cultural heritage brand inheritors improve their online sales ability and hematopoietic function.

These are the holding information of this exhibition. This activity can help you learn more about intangible cultural heritage, and you can learn a lot about intangible cultural heritage in China. Everyone should go and see it.