What's the difference between Double 12 and double 11? Which is better, double 11 or Double 12?

double 11 is more favorable than Double 12, and the main differences between them are as follows:

1. The launch time is different

1. double 11: launched in 29, which is held on November 11th of each year.

2. Double 12: Launched in 211, it is held on December 12th of each year.

second, the promotion of products is different

1. double 11 mainly promotes international products.

2. Double 12: It mainly promotes the products of small and medium-sized businesses.

3. Different origins

1. double 11: It originated from the online promotion activity held by Tmall on November 11th, 29. At that time, the number of merchants and promotion efforts were limited, but the turnover far exceeded the expected effect.

2. Double 12: The origin of Double 12 is because major e-commerce websites are an activity for promotion, and this activity is also named as the title of major e-commerce. During the "Double 12" activity, major e-commerce associations have various promotional means to promote sales.

Baidu Encyclopedia-Double Twelve Shopping Carnival

Baidu Encyclopedia-Double Eleven Shopping Carnival