The Relationship between Chinese Studies and Corporate Culture

With the addition of China? The era of big business? Corporate culture construction has been promoted to an unprecedented height. However, no matter private enterprises, state-owned enterprises or joint ventures, all the methods of western economics are adopted in management. No matter what slogan is shouted, what LOGO is designed and what core concept is drawn up, the corresponding corporate culture basically revolves around? Supervision? 、? Obey? 、? Process? 、? Utility? Extend each other. This basic orientation of corporate culture construction cannot but show its effect, but practice has proved that more and more people are not used to this environment. Enterprises are excluded, and Chinese studies is the solution to this contradiction? Prescription? .

Why do you say that? Look at what's happening: what's the first one? 20 14 Peking University management and corporate culture national studies class? At the beginning of the course, executives from Gemdale, Saite Group, China Everbright Bank, Huaxia Bank, Beijing Hengtong Group, Gome, Great Wall Wine and other enterprises were moved by the wind? Cultivation and ambition? The purpose of sitting in the classroom; What is the second thing? Top 500 Chinese enterprises? Xinhualian Group, in the just-concluded annual training, specially opened? Chinese studies? Courses; ? China Top 100 Machinery Industry? What has Shandong Huaxing Machinery Co., Ltd. implemented recently? Chinese studies nourish the heart and culture educates people? As the main content of corporate culture innovation project, what is the ongoing? Three mentions and one excellent? Activities provide spiritual motivation. In addition, we often hear that many companies invite Chinese teachers in colleges and universities to carry out similar activities? "Disciples Rules" special training camp? 、? Do employees read gratitude words? 、? How to establish filial piety? "Learning" with different forms and similar contents? Chinese studies? Activities.

To a certain extent, the corporate culture we are talking about is a group of people in an organization who share the same ideals, pursuits, value orientations and behavioral trends. Seeking common ground while reserving differences? After all, its existence is limited to one organization, which is reflected in a single economic behavior. On the other hand, even if an economy shows good execution and unity, it may not follow a good economic order and moral order. However, if the corporate culture and? Chinese studies? Docking and integration So, this corporate culture naturally covers nationality, region, industry, and even the enterprises derived from it? Name culture? 、? Boss culture? And then what? Team culture? It is being revised and supplemented anytime and anywhere.

Culture is humanization. Traditional culture pays special attention to people's feelings and development, and what is the basis of Chinese studies? Human art? As the core, some experts in Chinese studies summarized it as? A Center, Theory of Three Represents Theory? , a center is? People? Theory of Three Represents solved the conflict of interest in enterprise management from the spiritual level, theoretical level and values level.

In fact, as an enterprise, if the culture does not form the mainstream, the product promotion of the enterprise will inevitably be restricted, because any brand is corporate culture? External body? Whether it is a brand or a product, it is very difficult to participate in the competition if the brand does not have enough cultural support.

Now lift it? Chinese studies fever? , the fundamental point is unity? Reasonable method? . If enterprises ignore the reasons when expressing their feelings, it is an imbalance, because the role of Chinese studies in corporate culture construction is to advocate the establishment of a belief. The biggest crisis in China is the crisis of faith, which is manifested in the diversity and lack of faith. Selecting the excellent ingredients in Chinese studies and establishing corporate beliefs can not only give employees a sense of belonging, but also condense positive energy, which is beneficial to both enterprises and business people.