Folk customs in the Southern Song Dynasty town

There is a temple fair every year in the Southern Song Dynasty town on July 7th according to the ancient calendar. There are many people going to the market, and the streets are crowded and lively. During the temple fair, people organize temple sacrifices, invite theater troupes to perform, and carry out various cultural and entertainment activities; the town people's government will also take the opportunity to carry out various publicity activities, such as posting family planning documents and slogans on bulletin boards, displaying industry and agriculture Pictures of production and development, etc., decorate the whole town like flowers and silk ribbons, presenting a prosperous scene.