How to write the title of WeChat official account article attractive?

1, question title format:

Example of such-and-such event+question format: the sales of this small commodity in 1 day actually reached hundreds of millions. What makes consumers buy like crazy?

This kind of title makes the audience question by asking questions, and usually uses anti-common sense questions to stimulate the audience's curiosity and guide them to open the content to solve the mystery in their hearts.

2. The title of the simulated news:

Set the title to the title format of the newspaper, such as "Important reminder: pay attention to XXX in daily life, otherwise the consequences will be unpredictable". This format is very familiar, and it is easy to give people the illusion of another important news, which usually attracts people to click and watch, which can greatly enhance the attraction of headlines.

3, positive and negative contrast title:

For example, "You say that being single is not good every day, but you always insist on being single?" The core of strong contrast is to create psychological contrast, and the bigger the contrast, the more striking it is.

4, rub the title of the current hot spot:

Hot keywords of current affairs+unique opinions, such as "I have something important to say about XXX being beaten", rubbing hot spots is equivalent to rubbing high exposure and attention, and rubbing hot spots is a clever tactic, so titles closely related to current affairs hot spots must be adopted.

5, using numbers to attract the attention of the title:

Keywords+digitalization, such as "90% of ordinary people actually find it difficult to experience the happiness of life".

Digital information is more striking and impressive, and it can attract viewers to click more than words.