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What does LOGO mean in Chinese?

1. What is logo

logo

n. (noun)

complex logos

a name, symbol, or trademark designed for easy and defined recognition, Especially one born on a single printing plate or piece of type.

LOGO, trademark, logo: a name, logo or trademark that is easy to identify and clear, especially on a single printing plate or sample

In the commercial field, logo means logo. Our common logos of various commodities are Logo, that is, brand names. Including words, graphics, letters, numbers, three-dimensional signs and color combinations, as well as the combination of the above elements, can apply for registration as trademarks. The logo of a trademark should also be distinctive and easy to identify, so that consumers can distinguish the products or services marked by the trademark from similar products or services marked by other trademarks.

the LOGO mentioned in this entry is mainly a graphic symbol used by various websites on the internet to link with other websites, representing a website or a section of a website.

second, the role of LOGO

1. LOGO is a sign and portal to link with other websites and let other websites link. The INTERNET is called "Internet" because various websites can be connected. To let others enter your website, you must provide a portal for them to enter. The graphic form of LOGO, especially the dynamic LOGO, is more attractive than the link in text form. This is especially important in today's era of competing for eyeballs.

2. LOGO is an important embodiment of the website image. How can a well-dressed person stain his business card? As far as a website is concerned, LOGO is the business card of the website. For a website that pursues exquisiteness, LOGO is its soul, which is the so-called "finishing touch".

3. LOGO can make the audience easy to choose. A good LOGO often reflects some information about the website and its producers, especially for a commercial website, from which we can basically understand the type or content of the website. In a link page full of various LOGO, this will be highlighted. Think about it, when your audience is looking for a website with the specific content they want among a large number of websites, how important it will be to make people easily see the type and content of the website it represents.

third, the international standard specification of LOGO In order to facilitate the dissemination of information on the INTERNET, a unified international standard is needed. In fact, there is already such a set of standards. Among them, there are currently three specifications for the LOGO of the website:

1. 88*31 This is the most common LOGO specification on the Internet, and all the websites collected are of this size.

2. 12*6 This specification is used for general-sized LOGO.

3. 12*9 This specification is used for large LOGO.

iv. tools and methods for making LOGO

it seems that there is no software for making LOGO at present, but there is no need for such a software. The image processing software we usually use or animation software (if you want to make an animated LOGO) can be well qualified for this job, such as PHOTOSHOP, FIREWORKS and so on. The method of making LOGO is no different from making ordinary pictures and animations, except that its size is specified.

V. Conditions for a good LOGO

A good LOGO should meet the following conditions, or meet some of them:

1. Conforming to international standards

2. Exquisite and unique

3. Blending with the overall style of the website

4. Being able to reflect the type, content and style of the website.