How to arrange the booth to attract people?

in order to impress people, the basic shape of the booth is the skeleton of the whole booth, which is the key to the formation of a large effect of booth design, and it is particularly important for the effect of farsightedness. According to the survey, visitors' first impression of exhibitors always comes from the design appearance of the booth in a distant position, which may last for a long time, and directly affect visitors' attitude and behavior towards exhibitors, and ultimately affect the exhibition effect. Then, how to make the audience notice your booth from many booths at the initial visual recognition period as soon as they enter the exhibition hall? At present, in some booth designs, especially in the design of large-scale special booths, designers take the graphic part of corporate logo as the basic modeling element, and abstract, summarize and stereoscopic it, thus forming a design effect that fully reflects the characteristics of enterprises, which is different from other booth shapes. This treatment not only highlights the visual effect, attracts the audience's attention, but also helps the audience to deepen their memory of the enterprise. The graphic part of enterprise logo is the main part of the whole logo, and it is a graphic symbol used by enterprises and businesses to facilitate information transmission. Through the symbolic image with clear meaning and simple modeling, the enterprise spirit and industry characteristics are fully reflected, which is convenient for relevant people to identify. Of course, corporate logos are different, some are more suitable, and some are not suitable as design elements. But at least some of the elements can be taken out for processing, so as to achieve or basically achieve the purpose of promoting enterprises through corporate logos. In particular, the signs of some construction and machinery enterprises mostly use thick or thin "lines" as the basic elements, and elements such as lines are relatively suitable and easy to grasp in generalization and three-dimensional processing. Color is attractive. Among all artistic expressions, color is the most likely to infect people's psychology and make them judge whether they are good or bad. The design object of the booth is the audience, and designers should try their best to make the audience feel "good" from all aspects, and color is no exception. Color design is a key link in booth design and an important factor for success or failure. How to embody the exhibits, how to attract the audience, and how to appeal to the audience's feelings are all worthy of careful scrutiny and grasp by designers. In color design, enterprises and exhibits must be taken into account while considering the exhibition time (season), exhibition place, lighting allocation and other factors, and colors should be selected and used according to exhibits. Because visitors often associate exhibits with specific colors, and the two match, using the associated colors to decorate the exhibition booth will make people feel "logical" and help them remember. On the contrary, if there is a serious disconnect between the colors and the exhibits, and the two are not compatible, it is unrealistic for the audience to remember them stiffly. In addition, there is a principle of simplicity in booth color design. Too many color changes will easily lead to visual fatigue, but it will not achieve outstanding and eye-catching results. Using the standard color and its approximate color in corporate logo can solve the above problems very conveniently. The color design of the logo has strong accuracy and simplicity. In terms of accuracy, the choice of color for logo is the most demanding and rigorous among all art forms, and it must conform to the nature of enterprise products. What kind of products have what kind of characteristics, and what kind of colors must be used to reflect it; In terms of simplicity, another principle of logo color selection is simplicity, which generally does not exceed three colors. The booth color design of many large enterprises in the world always takes logo color as the basic appearance, such as Coca-Cola, Minolta and Kodak. This kind of color design always leaves a deep impression on the audience. ?