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What impact has "Double Eleven" had on e-commerce?
Double Eleven is a catalyst in the e-commerce era. Catalysts will not change the results of chemical reactions, but they will speed up the chemical reactions. The impacts of Double 11 on e-commerce are:
1. Stimulate traditional enterprises and force them to restart the "e-commerce road";
2. Comprehensive and open e-commerce The scale effect of the platform has emerged, and the era of e-commerce integration has arrived;
3. "Celebrate festivals, but not practice festivals" has become an important strategy for e-commerce marketing;
4. The low-price strategy of e-commerce is continued, and the low-price strategy is vowed to be carried out to the end;
5. It means the arrival of a new era of "data-stimulated marketing", using data to stimulate and exchanging stimulation for data;
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6. Consumer demand is overdrawn in advance, and the "post-holiday syndrome" appears;
7. After-sales service faces a huge test;
8. Double Eleven The rise of e-commerce has increased the demand for talents in the e-commerce industry and intensified the flow of talents in the industry.
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