What are the themes of the Beijing Winter Olympics?

Together we look to the future.

On September 17, 2021, the theme slogan of the Beijing Winter Olympics and Winter Paralympics was officially released-"Together for a Shared Future".

"Together" shows the strong attitude of human beings in the face of difficulties and points out the successful way to overcome difficulties and create a future. "Toward the Future" expresses mankind's longing for a better tomorrow and conveys confidence and hope.

"Together for the future" is an attitude, an initiative, and an action plan. It advocates the pursuit of the common goal of unity, peace, progress, and inclusiveness. It is faster, higher, stronger, and more China's promotion of unity in the Olympic spirit expresses the world's common desire to work together towards a better future.

The emblem

The emblem of the 2022 Beijing Winter Olympics is inspired by the Chinese character "winter" and uses the artistic form of Chinese calligraphy to combine the rich oriental cultural heritage with the international modern style. Integrated into one, it presents China's new image and new dreams in the new era, and conveys China's efforts in the new era to successfully host the Beijing Winter Olympics, realize the dream of the Winter Olympics, and achieve the goal of "300 million people participating in ice and snow sports".

The unremitting efforts and beautiful pursuit of realizing the dream of becoming a sports power, promoting the development of world ice and snow sports, and making new contributions to the international Olympic movement. The upper part of the emblem graphic shows the figure of a skater, and the lower part shows the heroic posture of a skier.

The dancing lines in the middle are smooth and full of rhythm, representing the undulating mountains, competition venues, ice and snow slides and festive fluttering ribbons at the venue. It adds a festive and festive visual experience to the emblem and also symbolizes the Beijing Winter Olympics. It will be held during the Chinese New Year. The emblem uses blue as the main color, which means dreams and future, as well as the bright purity of ice and snow.

The red and yellow colors come from the Chinese national flag and represent the passion, youth and vitality of sports. The shape of the "BEIJING 2022" font draws on the characteristics of Chinese calligraphy and paper-cutting, which enhances the cultural connotation and expressiveness of the font, and also reflects the overall sense and unity with the emblem graphics.