Corporate design poster-How much is the poster design of a corporate publicity poster?

What should we pay attention to when designing corporate culture posters? Corporate culture poster design should pay attention to the following matters:

1. Understand the background of this project.

The development process, special background and spiritual temperament of the company that needs to make posters are all points that need attention. Some enterprises look no different from others, that is, they have no personality and characteristics.

In this case, the problem is not the enterprise, but the "information digger". Just like people, no matter how ordinary an enterprise is, it will have its own uniqueness in the process of development, but it takes time to do research and understand. Of course, this process is very laborious, and we can't be lazy, otherwise the foundation will be unstable and the follow-up work will inevitably make mistakes.

2. Analyze the propaganda purpose of the project.

The purpose of promoting corporate culture will be different with different corporate attributes. Most enterprises carry out corporate culture propaganda with the purpose of enhancing corporate image, enhancing corporate cohesion and employees' sense of belonging, which is also an important purpose of corporate culture poster dissemination. After understanding the purpose of the project propaganda, we can sort out and refine the corporate culture concept according to the needs, and then get the focus of the poster propaganda content.

3. Who is the target audience for poster promotion?

Communication needs "audience thinking". Different audiences should adopt different language systems and expressions. For example, it is determined to focus on internal employees and post posters in the working and living areas of employees.

So how do these people accept corporate culture posters? If it's just ordinary words and pictures, blunt and straightforward expression will definitely not arouse everyone's interest. Especially now, employees in many companies are younger. This kind of people grow up in a special environment and are influenced and impacted by various cultures. They are interested in media with fresh and unique perspectives, stories and visual impact.

4. Creativity of poster design.

From the color point of view, in the color selection, posters usually find the main color of VI from the logo, and extract or derive colors from the main color. The color of the poster is also a kind of language, which will convey the concept and spirit of corporate culture.

From the perspective of the five elements, according to the characteristics of the industry to which the enterprise belongs, find out the five elements attributes of the industry (water, fire and earth in Jin Mu). For example, the enterprise attribute of gas can be classified as "fire", and the enterprise attribute of shipping can be classified as "water". According to these five elements, we should find the performance of its entrepreneurial spirit.

Corporate poster design is recommended to Huaole. Huaaolai Culture Media Co., Ltd. sincerely serves customers, pursues perfection in quality, insists on implementation and dares not slack off, and has established long-term and stable cooperative relations with many customers.

How to design corporate culture posters? Its main function is to publicize corporate culture, enhance corporate image and enhance corporate cohesion, which is a way to spread corporate culture.

Posters are carriers for organizing promotional activities of products or services. Its main function is to publicize the characteristics of products or services, or to publicize certain activities.

The two are aimed at different objects and often have different audiences.

How much is the poster design of an enterprise? From tens of yuan, one hundred yuan, one thousand yuan to ten thousand yuan.

Generally speaking, the complexity of posters, workload, the level of designers, etc. All affect the price of designing a poster. From the related design websites, we can know that the price of a poster ranges from tens of yuan, 100 yuan, 1,000 yuan to 10,000 yuan, mainly depending on what kind of high-quality works designers need. Poster is not just a piece of paper. Behind the thin paper is the repeated polishing and careful design from the designer.

Source of expenses

1, ordinary poster design fee:

Ordinary poster design with simple graphic typesetting can be completed quickly and the price is lower. For example, posters of products introduced by supermarkets, posters of friends circle or posters of e-commerce companies all belong to this category, and the quotations generally range from 800 yuan to 2,000 yuan. The design requirements of this kind of posters are not very high, and there is no need to have too much creativity, just need to have qualified typesetting knowledge and basic aesthetic literacy.

2, creative poster design costs:

Creative advertising poster design costs more, because this kind of poster design needs to combine the characteristics of products and the characteristics of target consumers, find unique creative points, and convey the information that needs to be conveyed through concise but visually impactful graphics.

Good creative poster design can quickly attract consumers' attention, make consumers have a strong desire to buy after seeing the poster, thus promoting product sales and creating very high value, so the price of such poster design is also relatively high. Professional design companies in Beijing generally quote 3,000 yuan to 5,000 yuan according to the company's design level.