Taobao New Year Festival Activity Time

Taobao New Year Festival will be held from February 27th, 2022 to October 27th, 2023/kloc-0.

Taobao New Year Festival in 2023 is the same as last year. The overall activity time is divided into three parts: preheating, formal, and non-stop buying new year's goods. Among them, like formal activities, you can also take advantage of the cross-store full reduction and red envelopes of the New Year Festival. We can also understand the constant purchase of new year's goods as an extra activity on New Year's Day.

New Year Festival-Preheating time: 00: 00 on February 27th, 2022 to February 29th, 2022 19:59:59.

Spring Festival-Official activity time: 20:00:00 on February 29th, 2022 to 23:59:59 on October 4th, 2023/kloc-0.

Chinese New Year Festival-Non-stop buying Chinese New Year activities: 00: 00 on October 5th, 2023 to 23:59:59 on October 6th, 2023/kloc-0.

Main background of Taobao New Year Festival:

Summer has come and winter has come again. On February 23rd, 20th15th, I came to Yan 'an for the second time. The inspiration for the New Year Festival comes from my trip to Yan 'an in August.

I think Yan 'an apples and Yan 'an jujubes are the sources of inspiration for the New Year Festival, which was founded in Yan 'an. This is also the third festival redeveloped by Alibaba on the basis of Double Eleven and Double Twelve, to create a New Year Festival for farmers.

The purpose of the New Year Festival is very simple, so that farmers who have worked hard for a year can have a good income at the end of the year, so that city people can buy a native product of their hometown, solve a homesickness, and also let couriers go home for the New Year with bulging pockets, so that the taste of the year in the city can be enriched and the city people can consume millet, jujube, apples in Yantai and Guizhou bacon in northern Shaanxi online.